Blotting Papers For Face Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Blotting Papers For Face sales on Amazon US totaled 141,600 units in July 2026 (▲ 2.4% vs. the prior month), generating an estimated $1,516,467 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 74.2% of unit volume and 73.1% of revenue, while a typical listing is priced at $10.23. The keyword itself pulled 33,409 Amazon queries over the same period (▲ 5.7% MoM).
Zooming out to the 12-month window ending July 2026, the blotting papers for face Top 50 moved 1,258,250 units and $13,474,967 in cumulative sales — an average of 104,854 units and $1,122,914 per month. Monthly throughput topped out at 141,600 units in July 2026 and dipped to 72,400 in May 2026, leaving the latest reading 33.6% higher than August 2025.
Blotting Papers For Face Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
141.6K
▲ 2.4% MoM
Monthly Revenue 2026/07
$1.5M
▲ 2.8% MoM
Top 10 Market Share 2026/07
74.2%
Blotting Papers For Face Market Share & Sales Concentration on Amazon US — July 2026
The most-sold blotting papers for face listing on Amazon US in July 2026 is ASIN B09LXWPB1V (Brand: CeraVe), which sold 20,000 units at $11.68 apiece — equal to 14.1% of every unit tracked in this report.
The Top 10 ASINs account for 105,000 units and $1,109,240 in July 2026 — 74.2% of unit volume and 73.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Blotting Papers For Face' on Amazon
July 2026









Is 74.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B09LXWPB1V
CeraVe Makeup Remover Wipes, Plant Based Face Wipes with Glycerin, 25ct | Fragrance-Free Makeup Remover Wipes with Glycerin and Ceramides Gently Cleanse Sensitive Skin without Clogging Pores
20K
▲ 0.0%vs. prior month
$233.6K
latest month
12-month trend

B0B642XWV8
Cetaphil Cleansing Face & Body Wipes, Fragrance Free, 50ct, 2-Pack | Twin Pack, Hypoallergenic, Fragrance Free, Dry & Sensitive Skin, Flip-Top Closure, Gym, Travel, Car Use
20K
▲ 0.0%vs. prior month
$228.6K
latest month
12-month trend

B0G1VCK27R
Kleenex Snap & Go Ultra Soft Facial Tissues, 4 Packs, 25 Tissues per Pack
20K
▲ 0.0%vs. prior month
$131.4K
latest month
12-month trend

B0195I8XR4
Neutrogena Makeup Remover Wipes, Fragrance-Free, 25 Ct | Plant-Based Micellar Cleansing Cloths, Gently Removes Oil, Dirt & Waterproof Makeup
10K
▲ 0.0%vs. prior month
$56.7K
latest month
12-month trend

B086692GCS
XL Oil Blotting Sheets for Face – 3pk/300 Makeup Friendly – High Absorbency | Mattifying Papers with Bamboo Charcoal - 25% Larger & Easy Dispensing - Perfect for Keeping in Purse - Gteat on the Go
9K
▲ 50.0%vs. prior month
$84.1K
latest month
12-month trend

B0D3VNT24P
Fygrip 2 Pack of 50 count XL Disposable Face Towels 10” x 12” | 100% Viscose Fibre, Soft & Skin Friendly Face Towelettes Disposable, Facial Tissue Wipes for Women Cleansing
9K
▼ 10.0%vs. prior month
$152.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Blotting Papers For Face Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
CeraVe is the best-performing blotting papers for face brand in July 2026, moving 20,000 units across 1 ASIN for 19.0% of Top 10 volume. Cetaphil follows with 20,000 units (19.0%), ahead of Kleenex on 20,000 units (19.0%).
Volume is spread across 9 brands, with the top three holding 57.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $6.58 to $12.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
CeraVe
1 ASIN in Top 10
19.0%
Units
20K
Revenue
$233.6K
Avg. price
$11.68

B09LXWPB1V
$11.68·★4.6·6.6K revsCeraVe Makeup Remover Wipes, Plant Based Face Wipes with Glycerin, 25ct | Fragrance-Free Makeup Remover Wipes with Glycerin and Ceramides Gently Cleanse Sensitive Skin without Clogging Pores
Units sold20K
Cetaphil
1 ASIN in Top 10
19.0%
Units
20K
Revenue
$228.6K
Avg. price
$12.97

B0B642XWV8
$12.97·★4.6·2.9K revsCetaphil Cleansing Face & Body Wipes, Fragrance Free, 50ct, 2-Pack | Twin Pack, Hypoallergenic, Fragrance Free, Dry & Sensitive Skin, Flip-Top Closure, Gym, Travel, Car Use
Units sold20K
Kleenex
1 ASIN in Top 10
19.0%
Units
20K
Revenue
$131.4K
Avg. price
$6.58

B0G1VCK27R
$6.58·★4.8·1.4K revsKleenex Snap & Go Ultra Soft Facial Tissues, 4 Packs, 25 Tissues per Pack
Units sold20K
Trending Blotting Papers For Face Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0DQ56KZ9D leads positive momentum with ▲ 150.0% MoM growth on 1K units, with B0DZHGFPVW close behind at ▲ 100.0% MoM on 4K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0DQ56KZ9D
High-Performance Oil Absorbing Sheets for Face – 1pk/50 - Makeup Friendly | Blotting Papers for Oily Skin - Oil Control Film - Skin Friendly - Perfect for Keeping in Purse - Unisex - Gteat on the Go
Price
$7.99
Rating
4.8
Reviews
1.9K
Latest month sales

B0DZHGFPVW
CARSLAN Makeup Blotting Paper with Powder, Keeps Makeup Fresh All Day | Black Magnet Blotting Sheet For Oily & Combination Skin, Compact with Puff & Mirror, 150 Sheets + 8 Refill Adhesive Pads
Price
$12.99
Rating
4.7
Reviews
453
Latest month sales

B0DBQ2TMV1
300PCS lavender Oil Blotting Papers for Face - Controls Shine, Saves Makeup | Oil Blotting Sheets for Face with Mirror, Puff & Refills, The On-the-Go Essential for a Flawless, Matte Finish All Day
Unlock to view ASIN details and product titles
Price
$8.99
Rating
4.3
Reviews
427
Latest month sales
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