Blinds & Shades Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Blinds & Shades sales on Amazon US totaled 39,500 units in July 2026 (▼ 1.4% vs. the prior month), generating an estimated $966,418 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 60.8% of unit volume and 44.2% of revenue, while a typical listing is priced at $36.27. The keyword itself pulled 18,748 Amazon queries over the same period (▲ 0.7% MoM).
Zooming out to the 12-month window ending July 2026, the blinds & shades Top 50 moved 316,200 units and $8,118,941 in cumulative sales — an average of 26,350 units and $676,578 per month. Monthly throughput topped out at 40,050 units in June 2026 and dipped to 17,750 in May 2026, leaving the latest reading 48.5% higher than August 2025.
Blinds & Shades Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
39.5K
▼ 1.4% MoM
Monthly Revenue 2026/07
$966.4K
▼ 3.0% MoM
Top 10 Market Share 2026/07
60.8%
Blinds & Shades Market Share & Sales Concentration on Amazon US — July 2026
The most-sold blinds & shades listing on Amazon US in July 2026 is ASIN B0DRFBTSNX (Brand: Sovtfides), which sold 5,000 units at $8.93 apiece — equal to 12.7% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 24,000 units and $427,120 in July 2026 — 60.8% of unit volume and 44.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Blinds & Shades' on Amazon
July 2026
Is 60.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0DRFBTSNX
Adhesive Blackout Curtains- Self Stick Shades Window Blinds Curtains No Rod Needed Easy to Hang Curtains, Use for Bedroom, Living Room, Dining Room, Kitchen, Home Office, 35"W X 59"L, Black, 1 Panel
5K
▲ 66.7%vs. prior month
$44.6K
latest month
12-month trend
B09ST7NGT7
LazBlinds 100% Blackout Roller Shades, 36"x72", Black | No tools No Drill Cordless Blinds for Windows, Thermal Insulated UV Protection Privacy Window Shades
4K
▼ 20.0%vs. prior month
$52.8K
latest month
12-month trend
B0B9SFY685
Petaholic 100% Blackout Curtains for Bedroom, Portable DIY Window Blinds, No Drill Window Shades & Blackout Blinds with Stickers & Tabs for Travel, Dorm Room, Media Room (118" x 57")
3K
▼ 25.0%vs. prior month
$67.5K
latest month
12-month trend
B000SDROMG
Redi Shade No Tools Original Blackout Pleated Paper Shade Black, 36" W x 72" L, 6 Pack
3K
▲ 0.0%vs. prior month
$89.9K
latest month
12-month trend
B000SDX54M
Redi Shade No Tools Original Light Filtering Pleated Paper Shade White, 36" W x 72" L, 6 Pack
2K
▲ 0.0%vs. prior month
$50K
latest month
12-month trend
B0BKQK5HVR
Window Blinds Cordless No Drill Cut to Size Clip On Stick On Self Adhesive Temporary Blinds Pleated Paper Blinds for Windows Doors Shades for Home Nursery Bedroom Kitchen Bathroom | Non-Woven, Light Filtering, Easy Install, Self Adhesive, Pleated Window Cover for Indoor Windows Doors Kitchen Bathroom
2K
▲ 0.0%vs. prior month
$18.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Blinds & Shades Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Sovtfides is the best-performing blinds & shades brand in July 2026, moving 5,000 units across 1 ASIN for 20.8% of Top 10 volume. Redi Shade follows with 5,000 units (20.8%), ahead of LazBlinds on 4,000 units (16.7%).
Volume is spread across 8 brands, with the top three holding 58.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $8.93 to $27.48, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Sovtfides
1 ASIN in Top 10
20.8%
Units
5K
Revenue
$44.6K
Avg. price
$8.93
B0DRFBTSNX
$8.93·★4.2·1.4K revsAdhesive Blackout Curtains- Self Stick Shades Window Blinds Curtains No Rod Needed Easy to Hang Curtains, Use for Bedroom, Living Room, Dining Room, Kitchen, Home Office, 35"W X 59"L, Black, 1 Panel
Units sold5K
Redi Shade
2 ASINs in Top 10
20.8%
Units
5K
Revenue
$139.9K
Avg. price
$27.48
B000SDROMG
$29.97·★4.0·25.6K revsRedi Shade No Tools Original Blackout Pleated Paper Shade Black, 36" W x 72" L, 6 Pack
Units sold3KB000SDX54M
$24.98·★4.0·21.5K revsRedi Shade No Tools Original Light Filtering Pleated Paper Shade White, 36" W x 72" L, 6 Pack
Units sold2K
LazBlinds
1 ASIN in Top 10
16.7%
Units
4K
Revenue
$52.8K
Avg. price
$13.19
B09ST7NGT7
$13.19·★3.9·5.2K revsLazBlinds 100% Blackout Roller Shades, 36"x72", Black | No tools No Drill Cordless Blinds for Windows, Thermal Insulated UV Protection Privacy Window Shades
Units sold4K
Trending Blinds & Shades Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0D8PLQ1FQ leads positive momentum with ▲ 200.0% MoM growth on 300 units, with B0D2Q8VPJY close behind at ▲ 200.0% MoM on 300 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0D8PLQ1FQ
LazBlinds No Drill Cordless Cellular Shades, 22" W x 36" H, White | Blackout Fabric Protects Privacy, With Thermal Insulation & Noise Reduction, Safe Cordless Design for Kids & Pets
Price
$35.92
Rating
4.6
Reviews
989
Latest month sales
B0D2Q8VPJY
LazBlinds Cordless Bamboo Roman Shades, 34.5x48, Highfield Teak | Privacy Blinds for Interior Windows, Room Darkening Roll Up Bamboo Blinds for Home & Patio
Price
$56.99
Rating
4.4
Reviews
770
Latest month sales
B0DZJ1TKHP
LEVOLOR Basics Cordless Faux Wood Blinds for Indoor Windows, 34" x 64" | Light Filtering Horizontal Blinds with 2" Routeless Privacy Slats, Inside or Outside Mount, White Window Shades for Any Room
Unlock to view ASIN details and product titles
Price
$59.98
Rating
4.5
Reviews
268
Latest month sales
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