Big Dumpling Squishy Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Big Dumpling Squishy sales on Amazon US totaled 156,000 units in July 2026 (▲ 14.7% vs. the prior month), generating an estimated $1,768,161 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 55.8% of unit volume and 46.9% of revenue, while a typical listing is priced at $13.99. The keyword itself pulled 24,050 Amazon queries over the same period (▼ 22.8% MoM).
Zooming out to the 12-month window ending July 2026, the big dumpling squishy Top 50 moved 552,050 units and $6,348,336 in cumulative sales — an average of 46,004 units and $529,028 per month. Monthly throughput topped out at 156,000 units in July 2026 and dipped to 5,700 in August 2025, leaving the latest reading 2636.8% higher than August 2025.
Big Dumpling Squishy Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
156K
▲ 14.7% MoM
Monthly Revenue 2026/07
$1.8M
▲ 24.4% MoM
Top 10 Market Share 2026/07
55.8%
Big Dumpling Squishy Market Share & Sales Concentration on Amazon US — July 2026
The most-sold big dumpling squishy listing on Amazon US in July 2026 is ASIN B0GH7H2GZF (Brand: Midou), which sold 10,000 units at $5.88 apiece — equal to 6.4% of every unit tracked in this report.
The Top 10 ASINs account for 87,000 units and $828,460 in July 2026 — 55.8% of unit volume and 46.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Big Dumpling Squishy' on Amazon
July 2026
Is 55.8% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0GH7H2GZF
Midou Slow Rising Dumpling Squishy Butter Squeeze Toy Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors 1Pcs with Smile Face
10K
▼ 66.7%vs. prior month
$53.7K
latest month
12-month trend
B0GVHJJCQC
Strawberry Squishy, Strawberry Squishy Sensory Fidget Giant Jumbo Big Slow Rising Stress Ball Squeeze Toy Fruit Realistic for Relief, Adults Kids Gifts Party Favor (1pcs)
10K
▲ 0.0%vs. prior month
$99.9K
latest month
12-month trend
B0GY7YN8BZ
Cheese Squishy Stress Relief Original Sensory Food Squishy Stress Relief Fidget Toy Stress Balls for Adults (Yellow-1PC)
10K
▲ 0.0%vs. prior month
$95.1K
latest month
12-month trend
B0G22BHS13
Toymendous Squishy Carrot – Jumbo 11.5 Inch Squishy Vegetable | Giant Stress Relief Toy | Fidget Sensory Food Fun for Kids, Teens & Adults
10K
▲ 900.0%vs. prior month
$99.9K
latest month
12-month trend
B0GZR1J7K1
Toymendous Squeeze Butter, Jumbo Squishy Stress Toy, Children Ages 3+, 10.5 inches Long, Stretch & Squish
10K
▲ 900.0%vs. prior month
$90.9K
latest month
12-month trend
B0GSZGPFYQ
QHPOQU 2 Packs Slow Rising Squishy Butter Squeeze Toys Pack Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors Squishy Butter
9K
▲ 28.6%vs. prior month
$84.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Big Dumpling Squishy Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Generic is the best-performing big dumpling squishy brand in July 2026, moving 24,000 units across 3 ASINs for 27.6% of Top 10 volume. Sunny Days Entertainment follows with 20,000 units (23.0%), ahead of Midou on 10,000 units (11.5%).
With 7 brands splitting the Top 10 and 62.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $5.88 to $9.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Generic
3 ASINs in Top 10
27.6%
Units
24K
Revenue
$231.5K
Avg. price
$9.65
B0GSZGPFYQ
$9.98·★4.1·372 revsQHPOQU 2 Packs Slow Rising Squishy Butter Squeeze Toys Pack Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors Squishy Butter
Units sold9KB0DPV6Q119
$9.98·★4.5·387 revsButter Slow Rising Squishy，Squishy Toy,Dumpling Stress Balls,Fidget Toy | Bread squishy butter squishy Party Favor Gift squeeze toy back to school
Units sold8KB0FMRQ4B3W
$8.98·★4.4·794 revsBread Butter Squishy,Slow Rising Squishy，Stress Balls，Fidget Toy | Party Favor Gift squeeze toy Stress Relief back to school cheese squishy
Units sold7K
Sunny Days Entertainment
2 ASINs in Top 10
23.0%
Units
20K
Revenue
$190.8K
Avg. price
$9.99
B0G22BHS13
$9.99·★4.4·426 revsToymendous Squishy Carrot – Jumbo 11.5 Inch Squishy Vegetable | Giant Stress Relief Toy | Fidget Sensory Food Fun for Kids, Teens & Adults
Units sold10KB0GZR1J7K1
$9.99·★4.0·148 revsToymendous Squeeze Butter, Jumbo Squishy Stress Toy, Children Ages 3+, 10.5 inches Long, Stretch & Squish
Units sold10K
Midou
1 ASIN in Top 10
11.5%
Units
10K
Revenue
$53.7K
Avg. price
$5.88
B0GH7H2GZF
$5.88·★3.7·1.1K revsMidou Slow Rising Dumpling Squishy Butter Squeeze Toy Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors 1Pcs with Smile Face
Units sold10K
Trending Big Dumpling Squishy Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0G22BHS13 booked 10K units at $9.99, with ▲ 900.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0G22BHS13
Toymendous Squishy Carrot – Jumbo 11.5 Inch Squishy Vegetable | Giant Stress Relief Toy | Fidget Sensory Food Fun for Kids, Teens & Adults
Price
$9.99
Rating
4.4
Reviews
426
Latest month sales
B0GZR1J7K1
Toymendous Squeeze Butter, Jumbo Squishy Stress Toy, Children Ages 3+, 10.5 inches Long, Stretch & Squish
Price
$9.99
Rating
4.0
Reviews
148
Latest month sales
B0G36WHC28
Horizon Group USA Slimygloop Gelli Gels, Cinnamoroll | Slow-Flow Glitter Squishy Sensory Toys, Squeeze Stress Ball for Kids and Teens, Satisfying Sugar Squish Fidget
Unlock to view ASIN details and product titles
Price
$8.99
Rating
4.2
Reviews
770
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this big dumpling squishy report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card