Beauty And The Beast Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Beauty And The Beast sales on Amazon US totaled 4,200 units in July 2026 (▲ 9.1% vs. the prior month), generating an estimated $213,387 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 85.7% of unit volume and 92.2% of revenue, while a typical listing is priced at $32.79. The keyword itself pulled 54,208 Amazon queries over the same period (▲ 13.6% MoM).
Zooming out to the 12-month window ending July 2026, the beauty and the beast Top 50 moved 53,200 units and $3,614,964 in cumulative sales — an average of 4,433 units and $301,247 per month. Monthly throughput topped out at 10,600 units in December 2025 and dipped to 2,300 in May 2026, leaving the latest reading 47.4% higher than August 2025.
Beauty And The Beast Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
4.2K
▲ 9.1% MoM
Monthly Revenue 2026/07
$213.4K
▲ 17.9% MoM
Top 10 Market Share 2026/07
85.7%
Beauty And The Beast Market Share & Sales Concentration on Amazon US — July 2026
The most-sold beauty and the beast listing on Amazon US in July 2026 is ASIN B0FB3SQJKR (Brand: Tonecheer), which sold 700 units at $47.99 apiece — equal to 16.7% of every unit tracked in this report.
The Top 10 ASINs account for 3,600 units and $196,678 in July 2026 — 85.7% of unit volume and 92.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Beauty And The Beast' on Amazon
July 2026
Is 85.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0FB3SQJKR
Tonecheer DIY Book Nook Kit for Adults, 3D Wooden Puzzle Music Booknook Miniature Dollhouse, Fairy Tale Bookend Bookshelf Decor with Dust Cover and LED Lights Gifts (Beast and Beauty)
700
▼ 30.0%vs. prior month
$36.2K
latest month
12-month trend
B00P2SL4TQ
Melissa & Doug Disney Belle Magnetic Dress-Up Wooden Doll Pretend Play Set (30+ pcs)
700
▲ 0.0%vs. prior month
$8.3K
latest month
12-month trend
B0DRW654DB
LEGO Disney Princess Beauty and The Beast Castle Building Set - Room Decor for Women & Men, Ages 18+ - Model Building Kit for Adults - Book Shelf Display - Gift for Disney Fans - 43263
400
▲ 33.3%vs. prior month
$112K
latest month
12-month trend
B09GXPNNZG
Disney Store Official Beauty and the Beast Tea Cart Set – Includes Lumiere, Mrs. Potts, Chip, Cake with Plate & Server – Disney Princess Toys, with Singing Lumiere & Bubbling Tea Effect
300
▲ 200.0%vs. prior month
$15K
latest month
12-month trend
B0BL8NYWLC
Disney Store Official Princess Belle Plush Doll - Soft Plushy with Embroidered Features - Princess Toys, Disney Dolls & Stuffed Animals - Beauty and the Beast Toys - 14 Inches
300
▲ 50.0%vs. prior month
$8.1K
latest month
12-month trend
B003DZX44I
Beauty And The Beast
300
▲ 0.0%vs. prior month
$6.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Beauty And The Beast Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Tonecheer is the best-performing beauty and the beast brand in July 2026, moving 700 units across 1 ASIN for 19.4% of Top 10 volume. Melissa & Doug follows with 700 units (19.4%), ahead of Disney Store on 600 units (16.7%).
Volume is spread across 8 brands, with the top three holding 55.6% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $17.99 to $47.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Tonecheer
1 ASIN in Top 10
19.4%
Units
700
Revenue
$36.2K
Avg. price
$47.99
B0FB3SQJKR
$47.99·★4.6·897 revsTonecheer DIY Book Nook Kit for Adults, 3D Wooden Puzzle Music Booknook Miniature Dollhouse, Fairy Tale Bookend Bookshelf Decor with Dust Cover and LED Lights Gifts (Beast and Beauty)
Units sold700
Melissa & Doug
1 ASIN in Top 10
19.4%
Units
700
Revenue
$8.3K
Avg. price
$17.99
B00P2SL4TQ
$17.99·★4.8·2.3K revsMelissa & Doug Disney Belle Magnetic Dress-Up Wooden Doll Pretend Play Set (30+ pcs)
Units sold700
Disney Store
2 ASINs in Top 10
16.7%
Units
600
Revenue
$23.1K
Avg. price
$38.49
B09GXPNNZG
$49.99·★4.4·474 revsDisney Store Official Beauty and the Beast Tea Cart Set – Includes Lumiere, Mrs. Potts, Chip, Cake with Plate & Server – Disney Princess Toys, with Singing Lumiere & Bubbling Tea Effect
Units sold300B0BL8NYWLC
$26.99·★4.8·2K revsDisney Store Official Princess Belle Plush Doll - Soft Plushy with Embroidered Features - Princess Toys, Disney Dolls & Stuffed Animals - Beauty and the Beast Toys - 14 Inches
Units sold300
Trending Beauty And The Beast Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B09GXPNNZG leads positive momentum with ▲ 200.0% MoM growth on 300 units, with B01G4N5Q28 close behind at ▲ 100.0% MoM on 100 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B09GXPNNZG
Disney Store Official Beauty and the Beast Tea Cart Set – Includes Lumiere, Mrs. Potts, Chip, Cake with Plate & Server – Disney Princess Toys, with Singing Lumiere & Bubbling Tea Effect
Price
$49.99
Rating
4.4
Reviews
474
Latest month sales
B01G4N5Q28
Beauty and the Beast
Price
$4.32
Rating
4.8
Reviews
16K
Latest month sales
B0BL8NYWLC
Disney Store Official Princess Belle Plush Doll - Soft Plushy with Embroidered Features - Princess Toys, Disney Dolls & Stuffed Animals - Beauty and the Beast Toys - 14 Inches
Unlock to view ASIN details and product titles
Price
$26.99
Rating
4.8
Reviews
2K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this beauty and the beast report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card