Beach Set Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Beach Set sales on Amazon US totaled 57,100 units in July 2026 (▼ 22.3% vs. the prior month), generating an estimated $1,236,509 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 63.0% of unit volume and 49.3% of revenue, while a typical listing is priced at $28.43. The keyword itself pulled 6,027 Amazon queries over the same period (▼ 57.8% MoM).

Zooming out to the 12-month window ending July 2026, the beach set Top 50 moved 309,150 units and $7,110,670 in cumulative sales — an average of 25,763 units and $592,556 per month. Monthly throughput topped out at 73,500 units in June 2026 and dipped to 7,000 in October 2025, leaving the latest reading 261.4% higher than August 2025.

309.1KTotal units sold · Last 12 months
$7.1MTotal revenue · Last 12 months
6K▼ 57.8% MoM
Monthly search volume
$28.43Avg. price · July 2026

Beach Set Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales15.8K
Revenue$446.5K

2025/09

Sales10.3K
Revenue$265.6K

2025/10

Sales7K
Revenue$185.4K

2025/11

Sales8.4K
Revenue$192.2K

2025/12

Sales8.7K
Revenue$202.6K

2026/01

Sales14.6K
Revenue$322K

2026/02

Sales20.6K
Revenue$448.7K

2026/03

Sales32.4K
Revenue$731.3K

2026/04

Sales34K
Revenue$781.3K

2026/05

Sales26.8K
Revenue$597K

2026/06

Sales73.5K
Revenue$1.7M
57.1K

2026/07

Sales57.1K
Revenue$1.2M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

57.1K

▼ 22.3% MoM

Monthly Revenue 2026/07

$1.2M

▼ 27.3% MoM

Top 10 Market Share 2026/07

63.0%

See the Top 10 ASINs driving 63.0% of sales

Beach Set Market Share & Sales Concentration on Amazon US — July 2026

The most-sold beach set listing on Amazon US in July 2026 is ASIN B0F8HWPP54 (Brand: ViewJoy), which sold 10,000 units at $15.29 apiece — equal to 17.5% of every unit tracked in this report and 11% ahead of the No. 2 listing.

The Top 10 ASINs account for 36,000 units and $609,650 in July 2026 — 63.0% of unit volume and 49.3% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Beach Set' on Amazon

July 2026
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63.0% Volume Share 36K units sold
49.3% Revenue Share $609.6K estimated
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Top 5 Volume Share breakdown

B0F8HWPP54 17.5%
B0F32KMZ18 15.8%
B0GCJCZ1ML 8.8%
B0D5HLFB2D 5.3%
B0DXBYDK56 3.5%
Others 49.2%
#1
ViewJoy Retro Oval Sunglasses for Women Vintage 90s Y2K Trendy Sun Glasses

B0F8HWPP54

ViewJoy Retro Oval Sunglasses for Women Vintage 90s Y2K Trendy Sun Glasses

$15.29·★ 4.2·1.1K reviews
Monthly Sales

10K

▼ 50.0%

vs. prior month

Revenue

$154.5K

latest month

Monthly Trend

12-month trend

#2
mazeskin Womens Memory Foam Flip Flops Flat Thong Sandals

B0F32KMZ18

mazeskin Womens Memory Foam Flip Flops Flat Thong Sandals

$9.48·★ 4.1·2.4K reviews
Monthly Sales

9K

▲ 12.5%

vs. prior month

Revenue

$88.3K

latest month

Monthly Trend

12-month trend

#3
Women Poncho Shawl Top Beach Cover Up 3XS-6XL

B0GCJCZ1ML

Women Poncho Shawl Top Beach Cover Up 3XS-6XL

$9.99·★ 4.2·363 reviews
Monthly Sales

5K

▲ 0.0%

vs. prior month

Revenue

$50K

latest month

Monthly Trend

12-month trend

#4
MARZXIN Women 2 Piece Short Set with Vertical Stripes Summer Cruise Outfits

B0D5HLFB2D

MARZXIN Women 2 Piece Short Set with Vertical Stripes Summer Cruise Outfits

$22.93·★ 4.4·807 reviews
Monthly Sales

3K

▼ 25.0%

vs. prior month

Revenue

$95.9K

latest month

Monthly Trend

12-month trend

#5
Trendy Queen Women's 2 Piece Matching Summer Lounge Set with Pockets

B0DXBYDK56

Trendy Queen Women's 2 Piece Matching Summer Lounge Set with Pockets

$34.99·★ 4.1·2.8K reviews
Monthly Sales

2K

▼ 33.3%

vs. prior month

Revenue

$70K

latest month

Monthly Trend

12-month trend

#6
Sampeel Womens Two Piece Lounge Sets Casual Summer Outfits 2 Piece Short Matching Clothing Set

B0CWTSFJ7C

Sampeel Womens Two Piece Lounge Sets Casual Summer Outfits 2 Piece Short Matching Clothing Set

$9.38·★ 4.3·3.5K reviews
Monthly Sales

2K

▲ 100.0%

vs. prior month

Revenue

$19.5K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Beach Set Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

ViewJoy is the best-performing beach set brand in July 2026, moving 10,000 units across 1 ASIN for 27.8% of Top 10 volume. mazeskin follows with 9,000 units (25.0%), ahead of Vicarly on 5,000 units (13.9%).

With 8 brands splitting the Top 10 and 66.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.48 to $15.29, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

27.8%
25.0%
13.9%
33.3%
ViewJoy
mazeskin
Vicarly
Other brands
1

ViewJoy

1 ASIN in Top 10

27.8%

Units

10K

Revenue

$154.5K

Avg. price

$15.29

  • ViewJoy Retro Oval Sunglasses for Women Vintage 90s Y2K Trendy Sun Glasses

    B0F8HWPP54

    $15.29·★4.2·1.1K revs

    ViewJoy Retro Oval Sunglasses for Women Vintage 90s Y2K Trendy Sun Glasses

    Units sold10K
2

mazeskin

1 ASIN in Top 10

25.0%

Units

9K

Revenue

$88.3K

Avg. price

$9.48

  • mazeskin Womens Memory Foam Flip Flops Flat Thong Sandals

    B0F32KMZ18

    $9.48·★4.1·2.4K revs

    mazeskin Womens Memory Foam Flip Flops Flat Thong Sandals

    Units sold9K
3

Vicarly

1 ASIN in Top 10

13.9%

Units

5K

Revenue

$50K

Avg. price

$9.99

  • Women Poncho Shawl Top Beach Cover Up 3XS-6XL

    B0GCJCZ1ML

    $9.99·★4.2·363 revs

    Women Poncho Shawl Top Beach Cover Up 3XS-6XL

    Units sold5K

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