Bass Fishing Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Bass Fishing sales on Amazon US totaled 95,800 units in July 2026 (▼ 26.1% vs. the prior month), generating an estimated $1,556,721 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 41.8% of unit volume and 31.8% of revenue, while a typical listing is priced at $17.46. The keyword itself pulled 9,080 Amazon queries over the same period (▼ 39.0% MoM).
Zooming out to the 12-month window ending July 2026, the bass fishing Top 50 moved 855,600 units and $15,169,451 in cumulative sales — an average of 71,300 units and $1,264,121 per month. Monthly throughput topped out at 129,700 units in June 2026 and dipped to 26,000 in January 2026, leaving the latest reading 24.3% higher than August 2025.
Bass Fishing Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
95.8K
▼ 26.1% MoM
Monthly Revenue 2026/07
$1.6M
▼ 30.5% MoM
Top 10 Market Share 2026/07
41.8%
Bass Fishing Market Share & Sales Concentration on Amazon US — July 2026
The most-sold bass fishing listing on Amazon US in July 2026 is ASIN B08XQQ8K7Q (Brand: OstWony), which sold 6,000 units at $4.97 apiece — equal to 6.3% of every unit tracked in this report.
The Top 10 ASINs account for 40,000 units and $494,950 in July 2026 — 41.8% of unit volume and 31.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Bass Fishing' on Amazon
July 2026
Is 41.8% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B08XQQ8K7Q
300PCS Small High-Carbon Steel Barbed Fishing Hooks,Hole,10 Sizes | Small High-Carbon Steel Barbed Fishing Hooks with Holes, 10 Specifications of Fishing Hooks, Portable Boxed Hooks
6K
▼ 25.0%vs. prior month
$29.8K
latest month
12-month trend
B0DTH8MXB4
FONMANG Fishing Lures - Tackle Box with Tackle Included, Fishing Kit with VIBs, Frogs, Minnows, Soft Baits, Hooks & Weights Accessories, Freshwater Lure Kit for Bass Walleye Trout
6K
▼ 14.3%vs. prior month
$68.7K
latest month
12-month trend
B0CT25MCP5
PLUSINNO Fishing Lures, 137Pcs Tackle Box with Tackle Included, Crankbaits, Spoon, Hooks, Weights & Other Accessories, Fishing Bait Lure Gear Kit Gift for Men Bass Freshwater
5K
▼ 37.5%vs. prior month
$82K
latest month
12-month trend
B0F155YPCZ
MEIYA Fish Scale 110lb/50kg Digital Fishing Scale with Backlit LCD, Portable Handle, Stainless Steel Hook & 2 AAA Batteries – Reliable Fishing Gear & Great Fishing Gifts for Men
4K
▲ 0.0%vs. prior month
$30.9K
latest month
12-month trend
B00144C25C
Yamamoto 5" Senko Soft Stick Bait, 10-Pack, Bass Fishing Soft Plastic Lure, Multiple Colors
4K
▼ 33.3%vs. prior month
$32K
latest month
12-month trend
B09P176CP2
PLUSINNO V9 Vertical Fishing Rod Holder, Wall Mounted Fishing Rod Rack, Fishing Pole Holder Holds Up to 9 Rods or Combos, Fishing Rod Holders for Garage,Fishing Gear and fishing Gifts for Men
3K
▼ 40.0%vs. prior month
$52.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Bass Fishing Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
PLUSINNO is the best-performing bass fishing brand in July 2026, moving 11,000 units across 3 ASINs for 27.5% of Top 10 volume. OstWony follows with 6,000 units (15.0%), ahead of FONMANG on 6,000 units (15.0%).
Volume is spread across 8 brands, with the top three holding 57.5% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $4.97 to $18.91, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
PLUSINNO
3 ASINs in Top 10
27.5%
Units
11K
Revenue
$206.3K
Avg. price
$18.91
B0CT25MCP5
$15.17·★4.5·2.6K revsPLUSINNO Fishing Lures, 137Pcs Tackle Box with Tackle Included, Crankbaits, Spoon, Hooks, Weights & Other Accessories, Fishing Bait Lure Gear Kit Gift for Men Bass Freshwater
Units sold5KB09P176CP2
$15.07·★4.8·6K revsPLUSINNO V9 Vertical Fishing Rod Holder, Wall Mounted Fishing Rod Rack, Fishing Pole Holder Holds Up to 9 Rods or Combos, Fishing Rod Holders for Garage,Fishing Gear and fishing Gifts for Men
Units sold3KB0B9BW96MG
$26.49·★4.5·2.8K revsPLUSINNO 264/397pcs Fishing Accessories Kit, Organized Fishing Tackle Box with Tackle Included, Fishing Hooks, Fishing Weights Sinkers, Swivels, Beads, Fishing Gear Set Equipment for Bass Trout
Units sold3K
OstWony
1 ASIN in Top 10
15.0%
Units
6K
Revenue
$29.8K
Avg. price
$4.97
B08XQQ8K7Q
$4.97·★4.4·3.5K revs300PCS Small High-Carbon Steel Barbed Fishing Hooks,Hole,10 Sizes | Small High-Carbon Steel Barbed Fishing Hooks with Holes, 10 Specifications of Fishing Hooks, Portable Boxed Hooks
Units sold6K
FONMANG
1 ASIN in Top 10
15.0%
Units
6K
Revenue
$68.7K
Avg. price
$11.99
B0DTH8MXB4
$11.99·★4.5·1.5K revsFONMANG Fishing Lures - Tackle Box with Tackle Included, Fishing Kit with VIBs, Frogs, Minnows, Soft Baits, Hooks & Weights Accessories, Freshwater Lure Kit for Bass Walleye Trout
Units sold6K
Trending Bass Fishing Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B00144DJF4 booked 3K units at $5.97, with ▲ 0.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00144DJF4
Berkley Gulp! Earthworm , Brown, 4-Inch
Price
$5.97
Rating
4.2
Reviews
2.9K
Latest month sales
B0B82V75QJ
Afmivs Worm Hooks for Bass Fishing Hooks, 110pcs Bass Hooks Fishing, 6 Sizes Fishing Hooks Freshwater, Eagle Claw Hooks #1 1/0 2/0 3/0 4/0 5/0 Black High Carbon Steel with Portable Plastic Box
Price
$9.99
Rating
4.7
Reviews
956
Latest month sales
B0B9BW96MG
PLUSINNO 264/397pcs Fishing Accessories Kit, Organized Fishing Tackle Box with Tackle Included, Fishing Hooks, Fishing Weights Sinkers, Swivels, Beads, Fishing Gear Set Equipment for Bass Trout
Unlock to view ASIN details and product titles
Price
$26.49
Rating
4.5
Reviews
2.8K
Latest month sales
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