Based Bodyworks Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Based Bodyworks sales on Amazon US totaled 198,800 units in July 2026 (▼ 4.7% vs. the prior month), generating an estimated $3,988,527 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 67.4% of unit volume and 62.3% of revenue, while a typical listing is priced at $23.76. The keyword itself pulled 120,082 Amazon queries over the same period (▼ 21.8% MoM).
Zooming out to the 12-month window ending July 2026, the based bodyworks Top 50 moved 2,328,300 units and $43,963,345 in cumulative sales — an average of 194,025 units and $3,663,612 per month. Monthly throughput topped out at 277,500 units in December 2025 and dipped to 138,300 in May 2026, leaving the latest reading 8.0% higher than August 2025.
Based Bodyworks Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
198.8K
▼ 4.7% MoM
Monthly Revenue 2026/07
$4M
▼ 5.4% MoM
Top 10 Market Share 2026/07
67.4%
Based Bodyworks Market Share & Sales Concentration on Amazon US — July 2026
The most-sold based bodyworks listing on Amazon US in July 2026 is ASIN B08SNSSTPZ (Brand: L3), which sold 40,000 units at $9.66 apiece — equal to 20.1% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 134,000 units and $2,484,320 in July 2026 — 67.4% of unit volume and 62.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Based Bodyworks' on Amazon
July 2026
Is 67.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B08SNSSTPZ
L3 Level 3 Hair Texture Powder for Men, Volume, Natural Look, 30 g | Styling powder, hair texturizer, non-greasy finish, buildable hold, easy application, small 30 g size
40K
▲ 0.0%vs. prior month
$388K
latest month
12-month trend
B0CXLYHYHN
BASED Hair Texturizing Powder, Lightweight & Volumizing Hair Styling Powder with Matte Finish, Add Texture to Hair with Medium Hold, For Short to Medium Hair, (1.69oz Bottle, 2.5 Gram Fill, Pack of 1)
20K
▼ 50.0%vs. prior month
$354.6K
latest month
12-month trend
B0DCWLLKRS
BASED Sea Salt Spray, Natural Finish Sea Salt Spray for Hair, Volume & Texture, Infused with Kelp & Vitamin B5, Light & Non-Greasy, Paraben Free, No Drying Alcohols, 8.5 oz (Pack of 1)
10K
▲ 0.0%vs. prior month
$202.3K
latest month
12-month trend
B0DHYJQXQ9
BASED Hair Clay for Men, Premium Hair Clay with Strong Hold, Texturizing Finish, & Low Shine, Hair Styling for Medium, Thick, Straight, or Wavy Hair, Santal Sandalwood Fragrance (3oz Pack of 1)
10K
▲ 0.0%vs. prior month
$192.2K
latest month
12-month trend
B0D3KQYBJR
BASED Shower Duo Shampoo & Conditioner Bundle with Peppermint Oil & Coconut Oil, Cleansing Shampoo & Hydrating Conditioner for Men, No Sulfates, Silicones, or Parabens, 12 fl oz (Pack of 2)
10K
▲ 0.0%vs. prior month
$400K
latest month
12-month trend
B0DHQXZ61N
BlackMask Texture Powder for Men, Easy to Apply - Instantly Adds Texture & Volume, All-Natural Ingredients, Strong Hold, Hair Powder for Men (Pack of 1)
10K
▲ 25.0%vs. prior month
$136.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Based Bodyworks Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
BASED BODYWORKS is the best-performing based bodyworks brand in July 2026, moving 67,000 units across 6 ASINs for 50.0% of Top 10 volume. L3 follows with 40,000 units (29.9%), ahead of BlackMask on 17,000 units (12.7%).
With 4 brands splitting the Top 10 and 92.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.66 to $22.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
BASED BODYWORKS
6 ASINs in Top 10
50.0%
Units
67K
Revenue
$1.5M
Avg. price
$22.99
B0CXLYHYHN
$17.73·★4.5·5.8K revsBASED Hair Texturizing Powder, Lightweight & Volumizing Hair Styling Powder with Matte Finish, Add Texture to Hair with Medium Hold, For Short to Medium Hair, (1.69oz Bottle, 2.5 Gram Fill, Pack of 1)
Units sold20KB0DCWLLKRS
$18.00·★4.4·2K revsBASED Sea Salt Spray, Natural Finish Sea Salt Spray for Hair, Volume & Texture, Infused with Kelp & Vitamin B5, Light & Non-Greasy, Paraben Free, No Drying Alcohols, 8.5 oz (Pack of 1)
Units sold10KB0DHYJQXQ9
$19.22·★4.3·1.3K revsBASED Hair Clay for Men, Premium Hair Clay with Strong Hold, Texturizing Finish, & Low Shine, Hair Styling for Medium, Thick, Straight, or Wavy Hair, Santal Sandalwood Fragrance (3oz Pack of 1)
Units sold10KB0D3KQYBJR
$40.00·★4.5·1.4K revsBASED Shower Duo Shampoo & Conditioner Bundle with Peppermint Oil & Coconut Oil, Cleansing Shampoo & Hydrating Conditioner for Men, No Sulfates, Silicones, or Parabens, 12 fl oz (Pack of 2)
Units sold10KB0DK293N2C
$18.00·★4.6·955 revsBASED Leave-In Conditioner, Instant Frizz Control, Hydrates & Nourishes Hair, Premium Leave-In Conditioner for Men, Healthier-Looking Frizz-Free Hair in Minutes (9.3 Fl Oz Pack of 1)
Units sold10KB0DLJJMY9D
$25.00·★4.5·629 revsBASED Pomade for Men, Quality Hair Care with Medium Hold, Natural Shine & Fragrance, Easy to Apply & Great for All Hair Types, Hydrating and Nourishing Pomade (3 Oz Pack of 1)
Units sold7K
L3
1 ASIN in Top 10
29.9%
Units
40K
Revenue
$388K
Avg. price
$9.66
B08SNSSTPZ
$9.66·★4.5·30.3K revsL3 Level 3 Hair Texture Powder for Men, Volume, Natural Look, 30 g | Styling powder, hair texturizer, non-greasy finish, buildable hold, easy application, small 30 g size
Units sold40K
BlackMask
2 ASINs in Top 10
12.7%
Units
17K
Revenue
$270.9K
Avg. price
$17.02
B0DHQXZ61N
$14.05·★4.4·4K revsBlackMask Texture Powder for Men, Easy to Apply - Instantly Adds Texture & Volume, All-Natural Ingredients, Strong Hold, Hair Powder for Men (Pack of 1)
Units sold10KB0DZRQLJDJ
$19.99·★4.3·811 revsBlackMask Hair Clay for Men (3.52 oz) Matte Finish with Strong Hold, Hair Styling Clay, Adds Texture & Volume
Units sold7K
Trending Based Bodyworks Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0DLJJMY9D booked 7K units at $25.00, with ▲ 40.0% MoM change. On the growth side, B0GF4QKYRV leads positive momentum with ▲ 122.2% MoM growth on 2K units, with B0D4NGDCT8 close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DLJJMY9D
BASED Pomade for Men, Quality Hair Care with Medium Hold, Natural Shine & Fragrance, Easy to Apply & Great for All Hair Types, Hydrating and Nourishing Pomade (3 Oz Pack of 1)
Price
$25.00
Rating
4.5
Reviews
629
Latest month sales
B0GF4QKYRV
BASED Curl Gel - Maximum Hold & Definition Without Flakes - Scrunches Out Soft with Irish Sea Moss & Flaxseed - Science-Backed Formula, Paraben Free for All Curl Types (6.8 fl oz, Pack of 1)
Price
$20.00
Rating
4.3
Reviews
155
Latest month sales
B0D4NGDCT8
BASED Hair Texturizing Powder, Lightweight & Volumizing Hair Styling Powder with Matte Finish, Add Texture to Hair with Medium Hold, For Short to Medium Hair, (1.69oz Bottle, 2.5 Gram Fill, Pack of 2)
Unlock to view ASIN details and product titles
Price
$35.00
Rating
4.5
Reviews
5.8K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this based bodyworks report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card