Bacon Jerky Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Bacon Jerky sales on Amazon US totaled 220,500 units in July 2026 (▼ 7.9% vs. the prior month), generating an estimated $3,036,691 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 52.6% of unit volume and 42.6% of revenue, while a typical listing is priced at $18.67. The keyword itself pulled 13,101 Amazon queries over the same period (▼ 3.2% MoM).
Zooming out to the 12-month window ending July 2026, the bacon jerky Top 50 moved 2,489,600 units and $33,788,748 in cumulative sales — an average of 207,467 units and $2,815,729 per month. Monthly throughput topped out at 248,100 units in December 2025 and dipped to 127,700 in May 2026, leaving the latest reading 7.0% higher than August 2025.
Bacon Jerky Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
220.5K
▼ 7.9% MoM
Monthly Revenue 2026/07
$3M
▼ 13.6% MoM
Top 10 Market Share 2026/07
52.6%
Bacon Jerky Market Share & Sales Concentration on Amazon US — July 2026
The most-sold bacon jerky listing on Amazon US in July 2026 is ASIN B071G6PFDR (Brand: Slim Jim), which sold 30,000 units at $12.62 apiece — equal to 13.6% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 116,000 units and $1,294,830 in July 2026 — 52.6% of unit volume and 42.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Bacon Jerky' on Amazon
July 2026
Is 52.6% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B071G6PFDR
Slim Jim Smoked Jerky Snack Sticks, Original Flavor, 0.28 oz., 46-ct | Good source of protein, 6g per serving; Original flavor; great for on-the-go snack; perfect in lunchboxes; bulk pantry staple
30K
▼ 25.0%vs. prior month
$378.6K
latest month
12-month trend
B00649MYJG
Jack Link's Original Beef Jerky Sticks - Made with 100% Real Beef - Ready to Eat Real Meat Protein Snacks - 6g Protein per Serving - 0.92 oz Meat Stick, 20 Count
20K
▲ 150.0%vs. prior month
$312.8K
latest month
12-month trend
B00PO9IEEG
Jack Link's Beef Jerky Half Pounder - Original - 8 oz | Made with 100% Real Beef - Ready to Eat Real Meat Protein Snacks - 10g Protein per Serving - Large Jerky Bag
10K
▲ 0.0%vs. prior month
$119.6K
latest month
12-month trend
B0CKZCH824
APPLEGATE NATURALS Fully Cooked Uncured Sunday Bacon, 2.52 Oz | Fully cooked, Ready to eat, No Antibiotics Ever, No Nitrates or Nitrites Added,10 Slices
9K
▲ 0.0%vs. prior month
$76.2K
latest month
12-month trend
B01MR6UPAQ
Jack Link's Hickory Smoked Bacon Jerky - 2.5 oz Bag - Ready to Eat Real Meat Protein Snacks - 11g Protein per Serving - Made with 100% Thick Cut Real Bacon
9K
▼ 10.0%vs. prior month
$40.7K
latest month
12-month trend
B074ZG1DKF
Niman Ranch, Pork Bacon Applewood Smoked Uncured Chef's Case, 12 Ounce
8K
▲ 0.0%vs. prior month
$70.4K
latest month
12-month trend
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Best Bacon Jerky Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Jack Link's is the best-performing bacon jerky brand in July 2026, moving 46,000 units across 4 ASINs for 39.7% of Top 10 volume. Slim Jim follows with 30,000 units (25.9%), ahead of Applegate on 9,000 units (7.8%).
With 7 brands splitting the Top 10 and 73.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.49 to $12.62, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Jack Link's
4 ASINs in Top 10
39.7%
Units
46K
Revenue
$520.7K
Avg. price
$9.87
B00649MYJG
$15.98·★4.6·24.2K revsJack Link's Original Beef Jerky Sticks - Made with 100% Real Beef - Ready to Eat Real Meat Protein Snacks - 6g Protein per Serving - 0.92 oz Meat Stick, 20 Count
Units sold20KB00PO9IEEG
$11.07·★4.6·15.5K revsJack Link's Beef Jerky Half Pounder - Original - 8 oz | Made with 100% Real Beef - Ready to Eat Real Meat Protein Snacks - 10g Protein per Serving - Large Jerky Bag
Units sold10KB01MR6UPAQ
$3.97·★4.4·16K revsJack Link's Hickory Smoked Bacon Jerky - 2.5 oz Bag - Ready to Eat Real Meat Protein Snacks - 11g Protein per Serving - Made with 100% Thick Cut Real Bacon
Units sold9KB017DF6PUS
$8.47·★4.6·27.1K revsJack Link's Original Beef Jerky Multipack - (5 Pack) 0.625 oz | Bags - Ready to Eat Real Meat Protein Snacks - 7g Protein per Serving - Made with 100% Real Beef
Units sold7K
Slim Jim
1 ASIN in Top 10
25.9%
Units
30K
Revenue
$378.6K
Avg. price
$12.62
B071G6PFDR
$12.62·★4.7·15.3K revsSlim Jim Smoked Jerky Snack Sticks, Original Flavor, 0.28 oz., 46-ct | Good source of protein, 6g per serving; Original flavor; great for on-the-go snack; perfect in lunchboxes; bulk pantry staple
Units sold30K
Applegate
1 ASIN in Top 10
7.8%
Units
9K
Revenue
$76.2K
Avg. price
$8.49
B0CKZCH824
$8.49·★4.6·496 revsAPPLEGATE NATURALS Fully Cooked Uncured Sunday Bacon, 2.52 Oz | Fully cooked, Ready to eat, No Antibiotics Ever, No Nitrates or Nitrites Added,10 Slices
Units sold9K
Trending Bacon Jerky Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B07WYKQBSC booked 7K units at $15.87, with ▲ 0.0% MoM change. On the growth side, B00VB1X766 leads positive momentum with ▲ 400.0% MoM growth on 1K units, with B00649MYJG close behind at ▲ 150.0% MoM on 20K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B07WYKQBSC
HORMEL BLACK LABEL Fully Cooked Bacon - 10.5 Ounce (Pack of 1) | Thick Bacon Snacks for Breakfast and Snacking
Price
$15.87
Rating
4.6
Reviews
7.1K
Latest month sales
B00VB1X766
Jack Link's MrBeast Beef Jerky, Peppered Beef Jerky - 10 Count | As Seen on Beast Games, 11g Protein, Made with 100% Real Beef, Pantry-Ready Snacks
Price
$44.82
Rating
4.5
Reviews
136
Latest month sales
B00649MYJG
Jack Link's Original Beef Jerky Sticks - Made with 100% Real Beef - Ready to Eat Real Meat Protein Snacks - 6g Protein per Serving - 0.92 oz Meat Stick, 20 Count
Unlock to view ASIN details and product titles
Price
$15.98
Rating
4.6
Reviews
24.2K
Latest month sales
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