Anal Vibrator Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Anal Vibrator sales on Amazon US totaled 276,900 units in July 2026 (▲ 7.4% vs. the prior month), generating an estimated $5,409,541 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 52.7% of unit volume and 40.1% of revenue, while a typical listing is priced at $25.62. The keyword itself pulled 26,416 Amazon queries over the same period (▲ 8.2% MoM).

Zooming out to the 12-month window ending July 2026, the anal vibrator Top 50 moved 2,766,850 units and $52,056,674 in cumulative sales — an average of 230,571 units and $4,338,056 per month. Monthly throughput topped out at 276,900 units in July 2026 and dipped to 137,700 in May 2026, leaving the latest reading 26.6% higher than August 2025.

2.8MTotal units sold · Last 12 months
$52.1MTotal revenue · Last 12 months
26.4K▲ 8.2% MoM
Monthly search volume
$25.62Avg. price · July 2026

Anal Vibrator Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales218.7K
Revenue$4.1M

2025/09

Sales236.6K
Revenue$4.2M

2025/10

Sales235.5K
Revenue$4.2M

2025/11

Sales233.5K
Revenue$4.3M

2025/12

Sales238.2K
Revenue$4.5M

2026/01

Sales219.3K
Revenue$4.1M

2026/02

Sales251.3K
Revenue$4.8M

2026/03

Sales226.2K
Revenue$4.3M

2026/04

Sales235.1K
Revenue$4.5M

2026/05

Sales137.7K
Revenue$2.7M

2026/06

Sales257.8K
Revenue$5M
276.9K

2026/07

Sales276.9K
Revenue$5.4M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

276.9K

▲ 7.4% MoM

Monthly Revenue 2026/07

$5.4M

▲ 9.3% MoM

Top 10 Market Share 2026/07

52.7%

See the Top 10 ASINs driving 52.7% of sales

Anal Vibrator Market Share & Sales Concentration on Amazon US — July 2026

The most-sold anal vibrator listing on Amazon US in July 2026 is ASIN B075SN1MY9 (Brand: LubeLife), which sold 60,000 units at $9.97 apiece — equal to 21.7% of every unit tracked in this report and 6.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 146,000 units and $2,169,640 in July 2026 — 52.7% of unit volume and 40.1% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Anal Vibrator' on Amazon

July 2026
ASINSIGHT Logo
52.7% Volume Share 146K units sold
40.1% Revenue Share $2.2M estimated
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Top 5 Volume Share breakdown

B075SN1MY9 21.7%
B07YW5DZBQ 3.6%
B0CF97B6Q9 3.6%
B0CLRLP33T 3.6%
B0CNRZVJMG 3.6%
Others 63.9%
#1
LUBELIFE Water-Based Lube – Personal Lubricant for Men, Women & Couples, Travel Size, Non-Staining, Easy Clean-Up, Toy-Safe, 8 Fl Oz

B075SN1MY9

LUBELIFE Water-Based Lube – Personal Lubricant for Men, Women & Couples, Travel Size, Non-Staining, Easy Clean-Up, Toy-Safe, 8 Fl Oz

$9.97· 4.5·168.7K reviews
Monthly Sales

60K

▲ 0.0%

vs. prior month

Revenue

$593.4K

latest month

Monthly Trend

12-month trend

#2
Ava Vibrator Sex Toys – Battery Life 4 Hours | Water Resistant Body Safe Silicone | Clitoral Vibrators Couples Sex Toy with Multi Patterns & speeds Vibrator for Women - Purple

B07YW5DZBQ

Ava Vibrator Sex Toys – Battery Life 4 Hours | Water Resistant Body Safe Silicone | Clitoral Vibrators Couples Sex Toy with Multi Patterns & speeds Vibrator for Women - Purple

$15.97· 4.2·45.1K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$160.8K

latest month

Monthly Trend

12-month trend

#3
Vibrator Wand,Adult Sex Toy Wand, G Spot Dildo, Clit Vibrator, Sex Vibrators,Clitoris Stimulation,with 8 Speeds & 20 Patterns,Fully Waterproof,Vibrating Wand for her Pleasure (Rose Red)

B0CF97B6Q9

Vibrator Wand,Adult Sex Toy Wand, G Spot Dildo, Clit Vibrator, Sex Vibrators,Clitoris Stimulation,with 8 Speeds & 20 Patterns,Fully Waterproof,Vibrating Wand for her Pleasure (Rose Red)

$7.97· 3.7·3.1K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$79.7K

latest month

Monthly Trend

12-month trend

#4
Vibrator Adult Sex Toys for Women - Sovokn 5IN1 Mouth Sucking Vibrator Rose Sex Toy, 10 Tongue Licking, 3 Auto & 1 Manual Sucking Adult Toys New APP, Anal Clit Nipple Vibrators Female Couples Sex Toys

B0CLRLP33T

Vibrator Adult Sex Toys for Women - Sovokn 5IN1 Mouth Sucking Vibrator Rose Sex Toy, 10 Tongue Licking, 3 Auto & 1 Manual Sucking Adult Toys New APP, Anal Clit Nipple Vibrators Female Couples Sex Toys

$29.47· 4.3·3.9K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$287.5K

latest month

Monthly Trend

12-month trend

#5
Vibrator Dildo Sex Toys for Women - MOOLIGIRL Rose Sex Toy with Thrusting G Spot Vibrators & 10 Sucking Modes for Clitoral Nipple Stimulation Anal Dildos Adult Sex Toys Games for Couples Sex Machine

B0CNRZVJMG

Vibrator Dildo Sex Toys for Women - MOOLIGIRL Rose Sex Toy with Thrusting G Spot Vibrators & 10 Sucking Modes for Clitoral Nipple Stimulation Anal Dildos Adult Sex Toys Games for Couples Sex Machine

$29.99· 4.4·10.1K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$299.9K

latest month

Monthly Trend

12-month trend

#6
oreyurt Anal Plug Sex Toys Vibrator – Silicone Butt Plugs Training Kit with Remote Control, 10 Vibration Modes, Prostate Massager for Adults – Black

B0CPSZCJR8

oreyurt Anal Plug Sex Toys Vibrator – Silicone Butt Plugs Training Kit with Remote Control, 10 Vibration Modes, Prostate Massager for Adults – Black

$10.92· 4.0·2.5K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$104.3K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Anal Vibrator Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

LubeLife is the best-performing anal vibrator brand in July 2026, moving 60,000 units across 1 ASIN for 41.1% of Top 10 volume. ava follows with 10,000 units (6.8%), ahead of SANJIANKE on 10,000 units (6.8%).

Volume is spread across 10 brands, with the top three holding 54.8% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $7.97 to $15.97, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

41.1%
45.2%
LubeLife
ava
SANJIANKE
Other brands
1

LubeLife

1 ASIN in Top 10

41.1%

Units

60K

Revenue

$593.4K

Avg. price

$9.97

  • LUBELIFE Water-Based Lube – Personal Lubricant for Men, Women & Couples, Travel Size, Non-Staining, Easy Clean-Up, Toy-Safe, 8 Fl Oz

    B075SN1MY9

    $9.97·4.5·168.7K revs

    LUBELIFE Water-Based Lube – Personal Lubricant for Men, Women & Couples, Travel Size, Non-Staining, Easy Clean-Up, Toy-Safe, 8 Fl Oz

    Units sold60K
2

ava

1 ASIN in Top 10

6.8%

Units

10K

Revenue

$160.8K

Avg. price

$15.97

  • Ava Vibrator Sex Toys – Battery Life 4 Hours | Water Resistant Body Safe Silicone | Clitoral Vibrators Couples Sex Toy with Multi Patterns & speeds Vibrator for Women - Purple

    B07YW5DZBQ

    $15.97·4.2·45.1K revs

    Ava Vibrator Sex Toys – Battery Life 4 Hours | Water Resistant Body Safe Silicone | Clitoral Vibrators Couples Sex Toy with Multi Patterns & speeds Vibrator for Women - Purple

    Units sold10K
3

SANJIANKE

1 ASIN in Top 10

6.8%

Units

10K

Revenue

$79.7K

Avg. price

$7.97

  • Vibrator Wand,Adult Sex Toy Wand, G Spot Dildo, Clit Vibrator, Sex Vibrators,Clitoris Stimulation,with 8 Speeds & 20 Patterns,Fully Waterproof,Vibrating Wand for her Pleasure (Rose Red)

    B0CF97B6Q9

    $7.97·3.7·3.1K revs

    Vibrator Wand,Adult Sex Toy Wand, G Spot Dildo, Clit Vibrator, Sex Vibrators,Clitoris Stimulation,with 8 Speeds & 20 Patterns,Fully Waterproof,Vibrating Wand for her Pleasure (Rose Red)

    Units sold10K

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