40oz Tumbler With Handle Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

40oz Tumbler With Handle sales on Amazon US totaled 66,550 units in July 2026 (▼ 29.1% vs. the prior month), generating an estimated $2,118,184 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 57.1% of unit volume and 59.3% of revenue, while a typical listing is priced at $29.14. The keyword itself pulled 16,724 Amazon queries over the same period (▲ 3.8% MoM).

Zooming out to the 12-month window ending July 2026, the 40oz tumbler with handle Top 50 moved 715,150 units and $24,752,930 in cumulative sales — an average of 59,596 units and $2,062,744 per month. Monthly throughput topped out at 104,700 units in December 2025 and dipped to 36,450 in May 2026, leaving the latest reading 23.8% higher than August 2025.

715.1KTotal units sold · Last 12 months
$24.8MTotal revenue · Last 12 months
16.7K▲ 3.8% MoM
Monthly search volume
$29.14Avg. price · July 2026

40oz Tumbler With Handle Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales53.8K
Revenue$1.9M

2025/09

Sales37.2K
Revenue$1.3M

2025/10

Sales55.4K
Revenue$1.8M

2025/11

Sales82.7K
Revenue$3M

2025/12

Sales104.7K
Revenue$4M

2026/01

Sales45.4K
Revenue$1.6M

2026/02

Sales45.4K
Revenue$1.6M

2026/03

Sales45.6K
Revenue$1.6M

2026/04

Sales48.2K
Revenue$1.7M

2026/05

Sales36.5K
Revenue$1.2M

2026/06

Sales93.8K
Revenue$3M
66.5K

2026/07

Sales66.5K
Revenue$2.1M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

66.5K

▼ 29.1% MoM

Monthly Revenue 2026/07

$2.1M

▼ 29.4% MoM

Top 10 Market Share 2026/07

57.1%

See the Top 10 ASINs driving 57.1% of sales

40oz Tumbler With Handle Market Share & Sales Concentration on Amazon US — July 2026

The most-sold 40oz tumbler with handle listing on Amazon US in July 2026 is ASIN B0CQVWT2NH (Brand: HydroJug), which sold 10,000 units at $31.99 apiece — equal to 15.0% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.

The Top 10 ASINs account for 38,000 units and $1,255,710 in July 2026 — 57.1% of unit volume and 59.3% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for '40oz Tumbler With Handle' on Amazon

July 2026
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57.1% Volume Share 38K units sold
59.3% Revenue Share $1.3M estimated
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Top 5 Volume Share breakdown

B0CQVWT2NH 15.0%
B0CQVWW5QK 9.0%
B0C768WC78 6.0%
B0CRMP3RQT 6.0%
B0CRMSW943 4.5%
Others 59.4%
#1
HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Pink Sand | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

B0CQVWT2NH

HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Pink Sand | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

$31.99·★ 4.6·18.1K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$339.9K

latest month

Monthly Trend

12-month trend

#2
HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Cream | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

B0CQVWW5QK

HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Cream | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

$31.99·★ 4.6·18.1K reviews
Monthly Sales

6K

▼ 25.0%

vs. prior month

Revenue

$203.9K

latest month

Monthly Trend

12-month trend

#3
HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Sage | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

B0C768WC78

HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Sage | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

$31.99·★ 4.6·18.2K reviews
Monthly Sales

4K

▼ 33.3%

vs. prior month

Revenue

$136.7K

latest month

Monthly Trend

12-month trend

#4
STANLEY Quencher H2.0 Flow State Tumbler, 40 oz, Peony | Handle and Straw | 3-Position Lid | Cup Holder Compatible for Travel | Insulated Stainless Steel Cup | BPA-Free

B0CRMP3RQT

STANLEY Quencher H2.0 Flow State Tumbler, 40 oz, Peony | Handle and Straw | 3-Position Lid | Cup Holder Compatible for Travel | Insulated Stainless Steel Cup | BPA-Free

$45.00·★ 4.7·204.2K reviews
Monthly Sales

4K

▲ 0.0%

vs. prior month

Revenue

$146.2K

latest month

Monthly Trend

12-month trend

#5
HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Black | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

B0CRMSW943

HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Black | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

$39.99·★ 4.6·18.2K reviews
Monthly Sales

3K

▼ 57.1%

vs. prior month

Revenue

$120K

latest month

Monthly Trend

12-month trend

#6
40 oz Tumbler with Handle,Tumbler with Lid and Straw,Double Wall Insulated Cup Stainless Steel Travel Mug(Cold for 34 Hours),Water Bottle for Iced Tea,Coffee,Cold Beverages(Purple)

B0D76368QD

40 oz Tumbler with Handle,Tumbler with Lid and Straw,Double Wall Insulated Cup Stainless Steel Travel Mug(Cold for 34 Hours),Water Bottle for Iced Tea,Coffee,Cold Beverages(Purple)

$12.79·★ 4.5·2.8K reviews
Monthly Sales

3K

▼ 25.0%

vs. prior month

Revenue

$37.6K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best 40oz Tumbler With Handle Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

HydroJug is the best-performing 40oz tumbler with handle brand in July 2026, moving 23,000 units across 4 ASINs for 60.5% of Top 10 volume. STANLEY follows with 6,000 units (15.8%), ahead of Owala on 4,000 units (10.5%).

With 5 brands splitting the Top 10 and 86.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $33.99 to $44.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

60.5%
15.8%
10.5%
13.2%
HydroJug
STANLEY
Owala
Other brands
1

HydroJug

4 ASINs in Top 10

60.5%

Units

23K

Revenue

$800.5K

Avg. price

$33.99

  • HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Pink Sand | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

    B0CQVWT2NH

    $31.99·★4.6·18.1K revs

    HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Pink Sand | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

    Units sold10K
  • HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Cream | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

    B0CQVWW5QK

    $31.99·★4.6·18.1K revs

    HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Cream | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

    Units sold6K
  • HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Sage | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

    B0C768WC78

    $31.99·★4.6·18.2K revs

    HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Sage | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

    Units sold4K
  • HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Black | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

    B0CRMSW943

    $39.99·★4.6·18.2K revs

    HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Black | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

    Units sold3K
2

STANLEY

2 ASINs in Top 10

15.8%

Units

6K

Revenue

$206.2K

Avg. price

$37.50

  • STANLEY Quencher H2.0 Flow State Tumbler, 40 oz, Peony | Handle and Straw | 3-Position Lid | Cup Holder Compatible for Travel | Insulated Stainless Steel Cup | BPA-Free

    B0CRMP3RQT

    $45.00·★4.7·204.2K revs

    STANLEY Quencher H2.0 Flow State Tumbler, 40 oz, Peony | Handle and Straw | 3-Position Lid | Cup Holder Compatible for Travel | Insulated Stainless Steel Cup | BPA-Free

    Units sold4K
  • STANLEY Quencher ProTour Flipstraw Tumbler, 30 oz, Sorbet Garden | Built-In Straw & Handle | Cupholder Compatible for Travel | Leakproof Insulated Stainless Steel Cup | BPA-Free

    B0H1YJM5W8

    $30.00·★4.7·20K revs

    STANLEY Quencher ProTour Flipstraw Tumbler, 30 oz, Sorbet Garden | Built-In Straw & Handle | Cupholder Compatible for Travel | Leakproof Insulated Stainless Steel Cup | BPA-Free

    Units sold2K
3

Owala

2 ASINs in Top 10

10.5%

Units

4K

Revenue

$174.7K

Avg. price

$44.99

  • Owala FreeSip Sway Insulated Stainless Steel Water Bottle with Two-Way Spout, Built-In Straw and Bucket Handle, Made for Travel, School, and Sports, BPA Free, Leak Proof, 40 oz, Putting Green

    B0FFTMMN7S

    $44.99·★4.6·11.4K revs

    Owala FreeSip Sway Insulated Stainless Steel Water Bottle with Two-Way Spout, Built-In Straw and Bucket Handle, Made for Travel, School, and Sports, BPA Free, Leak Proof, 40 oz, Putting Green

    Units sold2K
  • Owala FreeSip Tumbler Stainless Steel Water Bottle 40 oz Black Cherry | Triple-Layer Insulation | Leak-Proof Lid with Push-Button | Double Threaded Lid for Left and Right-Handed Drinking

    B0FK18X6Y1

    $44.99·★4.6·5.5K revs

    Owala FreeSip Tumbler Stainless Steel Water Bottle 40 oz Black Cherry | Triple-Layer Insulation | Leak-Proof Lid with Push-Button | Double Threaded Lid for Left and Right-Handed Drinking

    Units sold2K

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