Best Selling Toy on Amazon
50
Products
USMarketplace
March 2026Reporting Period
Sales Volume of Top ASINs for 'toy' on AmazonMarch 2026

Most Selling Products

This list compiles the monthly sales and rankings of all ASINs that appeared within the first three pages of search results for the keyword “toy” on Amazon.com in the United States, totaling 50 products. Under this keyword, the top-ranked ASIN recorded more than 40,000 orders in March.
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50
ASINs
1
Schylling NeeDoh Nice Cube -Sensory Squeeze Toy with Super Solid Squish - 2.25" Cube
Title
Schylling NeeDoh Nice Cube -Sensory Squeeze Toy with Super Solid Squish - 2.25" Cube
Sales Volume
40,000+
Price($)
14.90
Ratings
4.3
Reviews
4,803
2
30 Pack Squishy Toys, Kawaii Squishies Party Favors for Kids 4-8 8-12 Treasure Box Toys for Classroom Birthday Xmas Gifts Goodie Bag Mini Animals Mochi Squishy Stress Relief Sensory Toys Random
Title
30 Pack Squishy Toys, Kawaii Squishies Party Favors for Kids 4-8 8-12 Treasure Box Toys for Classroom Birthday Xmas Gifts Goodie Bag Mini Animals Mochi Squishy Stress Relief Sensory Toys Random
Sales Volume
30,000+
Price($)
7.99
Ratings
4.6
Reviews
2,657
3
POP MART THE Monsters Big into Energy Series-Vinyl Plush Pendant Blind Box, Blind Box Figures, Random Design Action Figures Collectible Toys Home Decorations, Single Box
Title
POP MART THE Monsters Big into Energy Series-Vinyl Plush Pendant Blind Box, Blind Box Figures, Random Design Action Figures Collectible Toys Home Decorations, Single Box
Sales Volume
20,000+
Price($)
27.99
Ratings
4.7
Reviews
2,034
4
Party Favors for Kids 8-12 4-8, 150-Pack Fidget Toys Bulk, Treasure Box Toys for Classroom, Stocking Stuffers Goodie Bags, Classroom Prizes, Birthday Holiday for Boys Girls
Title
Party Favors for Kids 8-12 4-8, 150-Pack Fidget Toys Bulk, Treasure Box Toys for Classroom, Stocking Stuffers Goodie Bags, Classroom Prizes, Birthday Holiday for Boys Girls
Sales Volume
20,000+
Price($)
12.99
Ratings
4.4
Reviews
1,402
5
Chuya Baby Teether Toy Chew Toys for Babies 3-24 Months TV Remote Control Shape Teething Relief for Infants (Black)
Title
Chuya Baby Teether Toy Chew Toys for Babies 3-24 Months TV Remote Control Shape Teething Relief for Infants (Black)
Sales Volume
20,000+
Price($)
5.59
Ratings
4.6
Reviews
8,396
6
6 Pack Slimes, Pink Slime Kids, Cloud Slime kit for Girls Ages 8-12, Toys for Girls and Boys, for Kids Slime Set Party kit Goodie Bag Stuffers, 4 5 6 7 8 9 10 Year Old Girl Birthday Gift Cute Stuff
Title
6 Pack Slimes, Pink Slime Kids, Cloud Slime kit for Girls Ages 8-12, Toys for Girls and Boys, for Kids Slime Set Party kit Goodie Bag Stuffers, 4 5 6 7 8 9 10 Year Old Girl Birthday Gift Cute Stuff
Sales Volume
10,000+
Price($)
13.59
Ratings
4.5
Reviews
2,853
7
Taba Squishy Making Kit for Kids - Easter Gifts - Kids Crafts - 6 7 8 9 10 11 12 Year Old Girl Birthday Gift - Squishies Craft Kits - Arts and Crafts for Kid for 8-12 - Toys for Girls Ages 5-7
Title
Taba Squishy Making Kit for Kids - Easter Gifts - Kids Crafts - 6 7 8 9 10 11 12 Year Old Girl Birthday Gift - Squishies Craft Kits - Arts and Crafts for Kid for 8-12 - Toys for Girls Ages 5-7
Sales Volume
10,000+
Price($)
24.99
Ratings
4.2
Reviews
1,573
8
80Pcs Party Favors for Kids 4-8, Kawaii Squishies Mochi Squishy Toy Bulk Fidget Sensory Toys Birthday Gifts for Boys Girls, Easter Basket Stuffers Egg Fillers Treasure Box Classroom Prizes Goodie Bag
Title
80Pcs Party Favors for Kids 4-8, Kawaii Squishies Mochi Squishy Toy Bulk Fidget Sensory Toys Birthday Gifts for Boys Girls, Easter Basket Stuffers Egg Fillers Treasure Box Classroom Prizes Goodie Bag
Sales Volume
10,000+
Price($)
16.99
Ratings
4.6
Reviews
2,727
9
Mr. Potato Head Mr. Potato Head Set with 13 Parts and Pieces, Toddler and Preschool Toys for 2 Year Old Boys and Girls and Up
Title
Mr. Potato Head Mr. Potato Head Set with 13 Parts and Pieces, Toddler and Preschool Toys for 2 Year Old Boys and Girls and Up
Sales Volume
10,000+
Price($)
6.49
Ratings
4.7
Reviews
3,694
10
iPlay, iLearn Press to Go Car Toys for Toddlers 1-3, Baby Animal Racing Cars, Infant Play Vehicle Set, Baby Push Go Friction Car Toys for 6-9-12-18 Months, 1st Birthday Gifts for 1-2 Years Old Boys
Title
iPlay, iLearn Press to Go Car Toys for Toddlers 1-3, Baby Animal Racing Cars, Infant Play Vehicle Set, Baby Push Go Friction Car Toys for 6-9-12-18 Months, 1st Birthday Gifts for 1-2 Years Old Boys
Sales Volume
10,000+
Price($)
17.99
Ratings
4.8
Reviews
3,646
Keyword Toy Weekly Search Volume Trend
271
7,251
Search Frequency Rank
During Mar 8–14, this keyword ranked 7,251 in Amazon's Brand Analytics(ABA) report, down 271 from the previous week. The most recent Weekly search volume was 19,014 (-3.08% WoW). These insights help Amazon Sellers track long-term demand trends, identify market opportunities, and spot seasonal peaks.
Toy Market Overview
This dataset shows the distribution of all ASINs on the first three pages under the keyword "toy". In the price range of $20–$50, there are 1,147 ASINs, the highest proportion, accounting for 45.84%. Nearly 68.40% of ASINs have a rating of 4.3-4.7. For this keyword, the top three ranked ASINs have a combined click-through rate of 18.59% and a combined conversion rate of 11.42%.
Price Range Distribution($)
Price distribution of all ASINs on the first three pages of search results for this keyword.
Price($)Ratio
0-10
14.19%
10-20
30.26%
20-50
45.84%
50-100
5.56%
100-200
2.60%
200-500
1.52%
500-1,000
0.04%
1,000-0
0.00%
Rating Distribution
Rating distribution of all ASINs on the first three pages of search results for this keyword.
RatingRatio
4.8-5.0
17.35%
4.3-4.7
68.40%
3.8-4.2
12.21%
3.3-3.7
1.02%
2.8-3.2
0.61%
0.0-2.7
0.41%
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Review Count Distribution
Review Count of all ASINs on the first three pages of search results for this keyword.
Review CountRatio
0-100
28.40%
100-500
22.60%
500-1,000
10.77%
1,000-2,000
9.83%
2,000-5,000
12.85%
5,000-10,000
6.81%
10,000-0
8.73%
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Top3 Click Share
18.59%
Trend changes in the combined click share of the Top 3 ASINs for the keyword toy.
Top3 Conversion Share
11.42%
Trend changes in the combined conversion share of the Top 3 ASINs for the keyword toy.
Top3 ASINs
Top 3 ASINs by click share and conversion share for this keyword.
AsinClick(%)Conversion(%)
B00BQJSLL4B00BQJSLL4
8.23%
0.00%
B0DG2VRFV7B0DG2VRFV7
5.99%
6.30%
B08CLH6Q5JB08CLH6Q5J
4.37%
5.12%
Most Selling Products
Search Volume & Trends
Market Overview
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