Best Selling Soap on Amazon
1,947
Products
USMarketplace
February 2026Reporting Period
Sales Volume of Top ASINs for 'soap' on AmazonFebruary 2026

Most Selling Products

This list compiles the monthly sales and rankings of all ASINs that appeared within the first three pages of search results for the keyword “soap” on Amazon.com in the United States, totaling 1,947 products. Under this keyword, the top-ranked ASIN recorded more than 100,000 orders in February.
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1,947
ASINs
1
Dawn EZ-Squeeze Ultra Dish Soap, Dishwashing Liquid, Original, Dish Soap Refill, 22 fl oz
Title
Dawn EZ-Squeeze Ultra Dish Soap, Dishwashing Liquid, Original, Dish Soap Refill, 22 fl oz
Sales Volume
100,000+
Price($)
3.94
Ratings
4.8
Reviews
19,501
2
CLEAN SKIN CLUB Clean Towels XL®, 100%!U(MISSING)SDA Biobased Face Towel, Disposable Face Towelette, Eczema Association Accepted, Makeup Remover Dry Wipes, Ultra Soft, 1 Pack, 50 Ct
Title
CLEAN SKIN CLUB Clean Towels XL®, 100%!U(MISSING)SDA Biobased Face Towel, Disposable Face Towelette, Eczema Association Accepted, Makeup Remover Dry Wipes, Ultra Soft, 1 Pack, 50 Ct
Sales Volume
100,000+
Price($)
17.95
Ratings
4.8
Reviews
41,451
3
Dove Body Wash Deep Moisture for 24hr Lotion-Soft Skin Moisture Moisturizing Skin Cleanser with No Sulfates No Parabens 30.6 oz
Title
Dove Body Wash Deep Moisture for 24hr Lotion-Soft Skin Moisture Moisturizing Skin Cleanser with No Sulfates No Parabens 30.6 oz
Sales Volume
90,000+
Price($)
10.97
Ratings
4.8
Reviews
81,791
4
ARM & HAMMER Plus OxiClean Odor Blasters Fresh Burst, 128 Loads Liquid Laundry Detergent, 166.5 Fl oz
Title
ARM & HAMMER Plus OxiClean Odor Blasters Fresh Burst, 128 Loads Liquid Laundry Detergent, 166.5 Fl oz
Sales Volume
80,000+
Price($)
13.98
Ratings
4.8
Reviews
32,434
5
Dawn Platinum Powerwash Dish Spray, Dish Soap Liquid, Fresh Scent Bundle, 1 Spray + 3 Refills, 16oz Each (Pack of 4)
Title
Dawn Platinum Powerwash Dish Spray, Dish Soap Liquid, Fresh Scent Bundle, 1 Spray + 3 Refills, 16oz Each (Pack of 4)
Sales Volume
70,000+
Price($)
16.88
Ratings
4.8
Reviews
134,356
6
La Roche-Posay Toleriane Purifying Foaming Facial Cleanser, Oil Free Face Wash for Women & Men with Niacinamide + Ceramides, Pore Cleanser Safe For Sensitive Skin, Won’t Dry Out Skin, Soap Free
Title
La Roche-Posay Toleriane Purifying Foaming Facial Cleanser, Oil Free Face Wash for Women & Men with Niacinamide + Ceramides, Pore Cleanser Safe For Sensitive Skin, Won’t Dry Out Skin, Soap Free
Sales Volume
70,000+
Price($)
17.99
Ratings
4.7
Reviews
46,678
7
Mrs. MEYER'S CLEAN DAY Liquid Hand Soap Refill, Rainwater, 33 OZ
Title
Mrs. MEYER'S CLEAN DAY Liquid Hand Soap Refill, Rainwater, 33 OZ
Sales Volume
60,000+
Price($)
7.18
Ratings
4.8
Reviews
32,270
8
Dove Body Wash with Pump Sensitive Skin For 24hr Lotion-Soft Skin Moisturizing Skin Cleanser Gentle Hypoallergenic Formula with No Sulfates No Parabens 30.6 oz
Title
Dove Body Wash with Pump Sensitive Skin For 24hr Lotion-Soft Skin Moisturizing Skin Cleanser Gentle Hypoallergenic Formula with No Sulfates No Parabens 30.6 oz
Sales Volume
60,000+
Price($)
10.97
Ratings
4.8
Reviews
40,334
9
Dawn Dish Soap Ultra Dishwashing Liquid, Dish Soap Refill, Dish Detergent Liquid, Original Scent, 56 Fl Oz (Pack of 2)
Title
Dawn Dish Soap Ultra Dishwashing Liquid, Dish Soap Refill, Dish Detergent Liquid, Original Scent, 56 Fl Oz (Pack of 2)
Sales Volume
60,000+
Price($)
15.48
Ratings
4.8
Reviews
113,483
10
eos Cashmere Body Wash – Vanilla Cashmere, Moisturizing Body Wash, Creamy Gel Formula, with Shea Butter, Glycerin, Vitamin E, pH Balanced, Sensitive Skin, Vegan, 16 fl oz
Title
eos Cashmere Body Wash – Vanilla Cashmere, Moisturizing Body Wash, Creamy Gel Formula, with Shea Butter, Glycerin, Vitamin E, pH Balanced, Sensitive Skin, Vegan, 16 fl oz
Sales Volume
60,000+
Price($)
9.98
Ratings
4.8
Reviews
11,637
Keyword Soap Weekly Search Volume Trend
429
2,462
Search Frequency Rank
During Jan 18–24, this keyword ranked 2,462 in Amazon's Brand Analytics(ABA) report, down 429 from the previous week. The most recent Weekly search volume was 49,049 (-16.32% WoW). These insights help Amazon Sellers track long-term demand trends, identify market opportunities, and spot seasonal peaks.
Soap Market Overview
This dataset shows the distribution of all ASINs on the first three pages under the keyword "soap". In the price range of $10–$20, there are 673 ASINs, the highest proportion, accounting for 35.97%. Nearly 70.83% of ASINs have a rating of 4.3-4.7. For this keyword, the top three ranked ASINs have a combined click-through rate of 12.26% and a combined conversion rate of 10.32%.
Price Range Distribution($)
Price distribution of all ASINs on the first three pages of search results for this keyword.
Price($)Ratio
0-10
25.87%
10-20
35.97%
20-50
33.51%
50-100
4.22%
100-200
0.32%
200-500
0.11%
500-1,000
0.00%
1,000-0
0.00%
Rating Distribution
Rating distribution of all ASINs on the first three pages of search results for this keyword.
RatingRatio
4.8-5.0
18.58%
4.3-4.7
70.83%
3.8-4.2
8.11%
3.3-3.7
1.44%
2.8-3.2
0.69%
0.0-2.7
0.35%
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Review Count Distribution
Review Count of all ASINs on the first three pages of search results for this keyword.
Review CountRatio
0-100
17.97%
100-500
15.96%
500-1,000
9.50%
1,000-2,000
10.77%
2,000-5,000
16.24%
5,000-10,000
10.48%
10,000-0
19.07%
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Top3 Click Share
12.26%
Trend changes in the combined click share of the Top 3 ASINs for the keyword soap.
Top3 Conversion Share
10.32%
Trend changes in the combined conversion share of the Top 3 ASINs for the keyword soap.
Top3 ASINs
Top 3 ASINs by click share and conversion share for this keyword.
AsinClick(%)Conversion(%)
B00I69SEK0B00I69SEK0
6.91%
5.70%
B00IOVOCFQB00IOVOCFQ
3.20%
2.62%
B0006VWSIUB0006VWSIU
2.15%
2.00%
Most Selling Products
Search Volume & Trends
Market Overview
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