Best Selling Shimmer Eye Shadow: See Top Product Rankings by Sales Volume & Market Trends

July 2026
138 Products Tracked

Looking for the most popular shimmer eye shadow products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "shimmer eye shadow." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B09V1CPTR1 currently leads the shimmer eye shadow market with 50K monthly sales, followed closely by B01LW1983J with 10K monthly sales and B07LBLK57Q with 10K monthly sales. Meanwhile, ASIN B00L5SMFJU stands out as the fastest-growing product, achieving an impressive 75.0% month-over-month sales growth. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales July 2026
Catrice | Under Eye Brightener | Conceal & Brighten Dark Circles | With Hyaluronic Acid & Shea Butter | Vegan, Cruelty Free & Paraben Free (010 | Light Rose)
1
B09V1CPTR1
$6.00·
4.2
Units/sold50K
Julep Eyeshadow 101 Cream-to-Powder Waterproof Eyeshadow Stick – Champagne Shimmer – Long-Lasting, Buildable, Crease-Proof, Cruelty Free, Shimmer Finish with Built-In Smudger
2
B01LW1983J
$16.00·
4.3
Units/sold10K
URBAN DECAY Naked 2 Basics Mini Eyeshadow Palette - 6 Matte Neutral Shadows, Long-lasting Wear, Multi-Use Powder for Eye, Contour, Brows, Ultra-Blendable Cool-Tone Shades, Travel Makeup with Mirror
3
B07LBLK57Q
$35.00·
4.4
Units/sold10K
🚀Fastest Growing
by MoM sales growth
COVERGIRL Eye Enhancers Eye Shadow Palette, Natural Nudes, 0.19 Ounce
#1
B00L5SMFJU
$5.48·
4.3
COVERGIRL Eye Enhancers Eye Shadow Palette, Natural Nudes, 0.19 Ounce
Units/sold
7K75.0%
UCANBE Highly Pigmented Eye Makeup Palette, Matte Shimmer Metallic Eyeshadow Pallet Long Lasting Blendable Natural Colors Make Up Eye Shadows Cosmetics Gift Kit
#2
B07MQJRK7N
$9.89·
4.5
UCANBE Highly Pigmented Eye Makeup Palette, Matte Shimmer Metallic Eyeshadow Pallet Long Lasting Blendable Natural Colors Make Up Eye Shadows Cosmetics Gift Kit
Units/sold
6K66.7%

Top Selling Shimmer Eye Shadow

As of July 2026, we analyzed 138 tracked products in Amazon's "shimmer eye shadow" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 5,000 and 50,000 monthly sales. B09V1CPTR1 leads the shimmer eye shadow market with an estimated 50,000 monthly sales, up 4.0% from the previous month.

138Products Tracked
11,600Top 10 Avg. Sales
$15.78Top 10 Avg. Price
4.3Top 10 Avg. Rating
🏆
Catrice | Under Eye Brightener | Conceal & Brighten Dark Circles | With Hyaluronic Acid & Shea Butter | Vegan, Cruelty Free & Paraben Free (010 | Light Rose)
#1
B09V1CPTR1

Catrice | Under Eye Brightener | Conceal & Brighten Dark Circles | With Hyaluronic Acid & Shea Butter | Vegan, Cruelty Free & Paraben Free (010 | Light Rose)

50,000
▲ 4.0%
Units Sold/mo
$6.00
Price
4.2
Rating
29.5K
Reviews
2
Julep Eyeshadow 101 Cream-to-Powder Waterproof Eyeshadow Stick – Champagne Shimmer – Long-Lasting, Buildable, Crease-Proof, Cruelty Free, Shimmer Finish with Built-In Smudger
B01LW1983J
$16.00
4.3 (58.3K)
Julep Eyeshadow 101 Cream-to-Powder Waterproof Eyeshadow Stick – Champagne Shimmer – Long-Lasting, Buildable, Crease-Proof, Cruelty Free, Shimmer Finish with Built-In Smudger
10,000 Units Sold/mo▲ 25.0%
3
URBAN DECAY Naked 2 Basics Mini Eyeshadow Palette - 6 Matte Neutral Shadows, Long-lasting Wear, Multi-Use Powder for Eye, Contour, Brows, Ultra-Blendable Cool-Tone Shades, Travel Makeup with Mirror
B07LBLK57Q
$35.00
4.4 (11.8K)
URBAN DECAY Naked 2 Basics Mini Eyeshadow Palette - 6 Matte Neutral Shadows, Long-lasting Wear, Multi-Use Powder for Eye, Contour, Brows, Ultra-Blendable Cool-Tone Shades, Travel Makeup with Mirror
10,000 Units Sold/mo▲ 4.0%
4
LAURA GELLER NEW YORK Best of the Best Baked Palette – 7-in-1 Full Face Palette – Bronzer, Blush, 2 Highlighters & 3 Eyeshadows – Crease-Proof, Handmade in Italy – Travel-Friendly
B0BBH8FRYL
$45.00
4.5 (9.7K)
LAURA GELLER NEW YORK Best of the Best Baked Palette – 7-in-1 Full Face Palette – Bronzer, Blush, 2 Highlighters & 3 Eyeshadows – Crease-Proof, Handmade in Italy – Travel-Friendly
10,000 Units Sold/mo▲ 25.0%
5
COVERGIRL Eye Enhancers Eye Shadow Palette, Natural Nudes, 0.19 Ounce
B00L5SMFJU
$5.48
4.3 (25K)
COVERGIRL Eye Enhancers Eye Shadow Palette, Natural Nudes, 0.19 Ounce
7,000 Units Sold/mo▲ 75.0%
10
Revlon Eyeshadow Palette by Revlon, ColorStay Day to Night Up to 24 Hour Eye Makeup, Velvety Pigmented Blendable Matte & Shimmer Finishes, 555 Moonlit, 0.16 Oz, 555 Moonlit, 0.16 oz
B006OZF0WS
$7.97
4.4 (18.9K)
Revlon Eyeshadow Palette by Revlon, ColorStay Day to Night Up to 24 Hour Eye Makeup, Velvety Pigmented Blendable Matte & Shimmer Finishes, 555 Moonlit, 0.16 Oz, 555 Moonlit, 0.16 oz
5,000 Units Sold/mo▲ 66.7%
View All 138 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the shimmer eye shadow price landscape, we segmented all 138 tracked listings in Amazon's live "shimmer eye shadow" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $0.00 ~ $10.00 band is the category's best shimmer eye shadow price zone, absorbing 52% of the assortment (229 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the shimmer eye shadow category.

Top 3 Price Tiers

$0.00 ~ $10.00 is the most competitive price tier, containing 52% of tracked products.

Sweet Spot
$0.00 ~ $10.00
Tier 1
52%
229 products

Top products in this price tier

#1
B09V1CPTR1
$6.00
50k Units Sold/mo
Unlock Top Performers
#2
$20.00 ~ $50.00
Tier 2
26%
117 products
$10.00 ~ $20.00
Tier 3
18%
81 products
$50.00 ~ $100.00
4%
Unlock to view all price tier distributions and their ASIN sales contributions

"Shimmer eye shadow" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "shimmer eye shadow" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-06-28 to 2026-07-04, the Amazon USweekly search volume for "shimmer eye shadow" was approximately 150 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #1,147,659, dropping 45,924 positions from the previous week. Additionally, the top 3 products for this keyword capture 36.7% of the total click share and 18.2% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

shimmer eye shadow

ASINSIGHT
Search Frequency Rank
1,147,659
45,924
Search Volume
150
4.5%
Top 3 Click Share
36.7%
Top 3 Conv. Share
18.2%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
150
View full trends for the past 3 years
JulAugSepOctNovDecJanFebMarAprMayJun
Multi-Dimensional Data

Looking for more market and competitor insights?

We provide hourly competitor rankings and multidimensional insights that fuel Amazon growth.

Start 30-Day Free Trial
No credit card required
ASINSIGHT logo

Empower Amazon Sellers With Keyword Expertise Boost Product Keyword Rankings.

Copyright © 2026 ASINSIGHT All rights reserved.

|