Zippo Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Zippo sales on Amazon US totaled 33,000 units in July 2026 (▼ 24.2% vs. the prior month), generating an estimated $475,093 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 73.6% of unit volume and 61.0% of revenue, while a typical listing is priced at $21.58. The keyword itself pulled 46,049 Amazon queries over the same period (▲ 6.7% MoM).

Zooming out to the 12-month window ending July 2026, the zippo Top 50 moved 469,500 units and $5,642,241 in cumulative sales — an average of 39,125 units and $470,187 per month. Monthly throughput topped out at 64,850 units in December 2025 and dipped to 20,650 in May 2026, leaving the latest reading 4.3% higher than August 2025.

469.5KTotal units sold · Last 12 months
$5.6MTotal revenue · Last 12 months
46K▲ 6.7% MoM
Monthly search volume
$21.58Avg. price · July 2026

Zippo Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales31.6K
Revenue$355.1K

2025/09

Sales31.8K
Revenue$388K

2025/10

Sales33.5K
Revenue$406K

2025/11

Sales48.6K
Revenue$565K

2025/12

Sales64.8K
Revenue$781.2K

2026/01

Sales47.3K
Revenue$543.5K

2026/02

Sales46.2K
Revenue$488K

2026/03

Sales34.3K
Revenue$405.1K

2026/04

Sales34.2K
Revenue$396.8K

2026/05

Sales20.6K
Revenue$254.6K

2026/06

Sales43.5K
Revenue$583.8K
33K

2026/07

Sales33K
Revenue$475.1K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

33K

▼ 24.2% MoM

Monthly Revenue 2026/07

$475.1K

▼ 18.8% MoM

Top 10 Market Share 2026/07

73.6%

See the Top 10 ASINs driving 73.6% of sales

Zippo Market Share & Sales Concentration on Amazon US — July 2026

The most-sold zippo listing on Amazon US in July 2026 is ASIN B07J2NFW3M (Brand: Zippo), which sold 10,000 units at $6.95 apiece — equal to 30.3% of every unit tracked in this report and 2.5× the volume of the No. 2 listing.

The Top 10 ASINs account for 24,300 units and $289,709 in July 2026 — 73.6% of unit volume and 61.0% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Zippo' on Amazon

July 2026
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73.6% Volume Share 24.3K units sold
61.0% Revenue Share $289.7K estimated
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Top 5 Volume Share breakdown

B07J2NFW3M 30.3%
B001E5FLT0 12.1%
B001E5FLWC 9.1%
B007VEVVBK 6.1%
B07XSPY5DK 3.0%
Others 39.4%
#1
Zippo Butane Fuel Refill – Premium High-Purity for Lighters, Torches & Inserts – Clean Burning, Consistent Flame, Reliable Performance, Made in USA, 75ml 2-Pack

B07J2NFW3M

Zippo Butane Fuel Refill – Premium High-Purity for Lighters, Torches & Inserts – Clean Burning, Consistent Flame, Reliable Performance, Made in USA, 75ml 2-Pack

$6.95· 4.5·25.2K reviews
Monthly Sales

10K

▼ 50.0%

vs. prior month

Revenue

$68.2K

latest month

Monthly Trend

12-month trend

#2
Zippo Classic Brushed Chrome Pocket Lighter - Windproof & Refillable Flip-Top Metal Lighter - Everyday Use Pocket Lighters - Luxury Lighters Made in USA

B001E5FLT0

Zippo Classic Brushed Chrome Pocket Lighter - Windproof & Refillable Flip-Top Metal Lighter - Everyday Use Pocket Lighters - Luxury Lighters Made in USA

$17.81· 4.5·16.5K reviews
Monthly Sales

4K

▲ 0.0%

vs. prior month

Revenue

$69.4K

latest month

Monthly Trend

12-month trend

#3
Zippo Lighter Gift Sets

B001E5FLWC

Zippo Lighter Gift Sets

$11.86· 4.7·3.3K reviews
Monthly Sales

3K

▲ 200.0%

vs. prior month

Revenue

$34.6K

latest month

Monthly Trend

12-month trend

#4
Zippo Premium Butane Fuel 1.48 oz - 3 Pack

B007VEVVBK

Zippo Premium Butane Fuel 1.48 oz - 3 Pack

$10.49· 4.5·2.1K reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$21K

latest month

Monthly Trend

12-month trend

#5
Zippo Lighter Inserts | Ideal gift for birthdays, Father's Day, Christmas, Valentine's Day, Weddings, Graduations, Groom Usher Office Events

B07XSPY5DK

Zippo Lighter Inserts | Ideal gift for birthdays, Father's Day, Christmas, Valentine's Day, Weddings, Graduations, Groom Usher Office Events

$19.10· 4.3·26.8K reviews
Monthly Sales

1K

▼ 50.0%

vs. prior month

Revenue

$19.3K

latest month

Monthly Trend

12-month trend

#6
Zippo 65826 Butane Lighter Insert - Single Torch, Chrome | Ideal gift for Birthdays, Father's Day, Christmas, Valentine's Day, Weddings, Graduations, Groom Usher Office Events

B07XSCC887

Zippo 65826 Butane Lighter Insert - Single Torch, Chrome | Ideal gift for Birthdays, Father's Day, Christmas, Valentine's Day, Weddings, Graduations, Groom Usher Office Events

$15.95· 4.2·15.4K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$16.1K

latest month

Monthly Trend

12-month trend

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