Yogi Tea Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Yogi Tea sales on Amazon US totaled 46,300 units in July 2026 (▼ 2.9% vs. the prior month), generating an estimated $730,980 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 38.9% of unit volume and 32.5% of revenue, while a typical listing is priced at $17.10. The keyword itself pulled 22,144 Amazon queries over the same period (▲ 6.1% MoM).
Zooming out to the 12-month window ending July 2026, the yogi tea Top 50 moved 750,000 units and $10,329,519 in cumulative sales — an average of 62,500 units and $860,793 per month. Monthly throughput topped out at 81,300 units in January 2026 and dipped to 37,300 in May 2026, leaving the latest reading 7.0% lower than August 2025.
Yogi Tea Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
46.3K
▼ 2.9% MoM
Monthly Revenue 2026/07
$731K
▲ 6.5% MoM
Top 10 Market Share 2026/07
38.9%
Yogi Tea Market Share & Sales Concentration on Amazon US — July 2026
The most-sold yogi tea listing on Amazon US in July 2026 is ASIN B000QYCJMW (Brand: Yogi), which sold 4,000 units at $4.46 apiece — equal to 8.6% of every unit tracked in this report and 33% ahead of the No. 2 listing.
The Top 10 ASINs account for 18,000 units and $237,360 in July 2026 — 38.9% of unit volume and 32.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Yogi Tea' on Amazon
July 2026
Is 38.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B000QYCJMW
Yogi Tea Lemon Ginger Tea Bags, 16 ct
4K
▲ 0.0%vs. prior month
$17.5K
latest month
12-month trend
B079MF5GM2
Yogi Tea, Honey Chai Turmeric Vitality, 16 ct
3K
▲ 0.0%vs. prior month
$13K
latest month
12-month trend
B0009F3SA0
Yogi Bedtime Tea, 16 Tea Bags (6 Pack)
2K
▲ 100.0%vs. prior month
$52.5K
latest month
12-month trend
B008QN0CJM
Yogi Sweet Tangerine Positive Energy Tea, 16 Tea Bags (6 Pack) | Organic Energy Tea with Black Tea Leaf, Yerba Mate Leaf and Ashwagandha Root, Sweet Floral Tangerine Flavor
2K
▲ 0.0%vs. prior month
$52.6K
latest month
12-month trend
B07YGX6LZL
Yogi Sweet Tangerine Positive Energy Tea, 16 Tea Bags (4 Pack) | Organic Energy Tea with Black Tea Leaf, Yerba Mate Leaf and Ashwagandha Root, Sweet Floral Tangerine Flavor
2K
▲ 0.0%vs. prior month
$35.1K
latest month
12-month trend
B00016AU3K
Yogi Tea, Kava Stress Relief, 16 Count
1K
▲ 0.0%vs. prior month
$4.3K
latest month
12-month trend
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Best Yogi Tea Brands on Amazon US — Top 2 Brand Sales Concentration (July 2026)
Yogi is the best-performing yogi tea brand in July 2026, moving 17,000 units across 9 ASINs for 94.4% of Top 10 volume. YOGI TEA follows with 1,000 units (5.6%).
With 2 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $3.99 to $15.68, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Yogi
9 ASINs in Top 10
94.4%
Units
17K
Revenue
$233K
Avg. price
$15.68
B000QYCJMW
$4.46·★4.7·3K revsYogi Tea Lemon Ginger Tea Bags, 16 ct
Units sold4KB079MF5GM2
$3.99·★4.8·2.6K revsYogi Tea, Honey Chai Turmeric Vitality, 16 ct
Units sold3KB0009F3SA0
$26.76·★4.7·3.4K revsYogi Bedtime Tea, 16 Tea Bags (6 Pack)
Units sold2KB008QN0CJM
$26.76·★4.8·3.7K revsYogi Sweet Tangerine Positive Energy Tea, 16 Tea Bags (6 Pack) | Organic Energy Tea with Black Tea Leaf, Yerba Mate Leaf and Ashwagandha Root, Sweet Floral Tangerine Flavor
Units sold2KB07YGX6LZL
$17.16·★4.8·2.3K revsYogi Sweet Tangerine Positive Energy Tea, 16 Tea Bags (4 Pack) | Organic Energy Tea with Black Tea Leaf, Yerba Mate Leaf and Ashwagandha Root, Sweet Floral Tangerine Flavor
Units sold2KB00016AU3K
$4.46·★4.6·1.7K revsYogi Tea, Kava Stress Relief, 16 Count
Units sold1KB0009F3SC8
$26.76·★4.7·2.3K revsYogi Green Tea Super Antioxidant, 16 Tea Bags (4 Pack) | Organic Green Tea with Licorice Root and Jasmine for Antioxidant Support, Bright Citrus and Floral Notes
Units sold1KB000CMF196
$26.76·★4.7·4.8K revsYogi Green Tea Blueberry Slim Life Tea, 16 Tea Bags (6 Pack) | Organic Green Tea that Support Stamina, Energy and Dieting; Vegan, USDA Organic, and Non-GMO
Units sold1KB000QYCJLI
$3.99·★4.7·1.9K revsYogi Tea, Ginger, 1.12 Ounce
Units sold1K
YOGI TEA
1 ASIN in Top 10
5.6%
Units
1K
Revenue
$4.4K
Avg. price
$3.99
B08X6CNLS2
$3.99·★4.8·828 revsYogi Tea, Tea Immune Stress Elderberry Lemon Balm Organic, 16 Count
Units sold1K
Trending Yogi Tea Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B000CMF196 booked 1K units at $26.76. On the growth side, B0009F3SA0 leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B083TBH9DT close behind at ▲ 40.0% MoM on 700 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B000CMF196
Yogi Green Tea Blueberry Slim Life Tea, 16 Tea Bags (6 Pack) | Organic Green Tea that Support Stamina, Energy and Dieting; Vegan, USDA Organic, and Non-GMO
Price
$26.76
Rating
4.7
Reviews
4.8K
Latest month sales
B0009F3SA0
Yogi Bedtime Tea, 16 Tea Bags (6 Pack)
Price
$26.76
Rating
4.7
Reviews
3.4K
Latest month sales
B083TBH9DT
Yogi Comforting Chamomile Tea, 16 Tea Bags (4 Pack) | Organic Chamomile Flower Tea to Support a Good Night's Sleep and Ease Occasional Stomach Discomfort, Caffeine-Free
Unlock to view ASIN details and product titles
Price
$17.84
Rating
4.7
Reviews
620
Latest month sales
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