Xacto Knife Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Xacto Knife sales on Amazon US totaled 102,350 units in July 2026 (▲ 3.3% vs. the prior month), generating an estimated $826,189 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.6% of unit volume and 58.0% of revenue, while a typical listing is priced at $8.95. The keyword itself pulled 45,181 Amazon queries over the same period (▲ 17.1% MoM).
Zooming out to the 12-month window ending July 2026, the xacto knife Top 50 moved 1,085,450 units and $8,871,199 in cumulative sales — an average of 90,454 units and $739,267 per month. Monthly throughput topped out at 102,350 units in July 2026 and dipped to 58,900 in May 2026, leaving the latest reading 21.8% higher than August 2025.
Xacto Knife Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
102.3K
▲ 3.3% MoM
Monthly Revenue 2026/07
$826.2K
▲ 1.7% MoM
Top 10 Market Share 2026/07
61.6%
Xacto Knife Market Share & Sales Concentration on Amazon US — July 2026
The most-sold xacto knife listing on Amazon US in July 2026 is ASIN B08GKJ8Q8T (Brand: DIYSELF), which sold 10,000 units at $4.99 apiece — equal to 9.8% of every unit tracked in this report.
The Top 10 ASINs account for 63,000 units and $478,870 in July 2026 — 61.6% of unit volume and 58.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Xacto Knife' on Amazon
July 2026









Is 61.6% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B08GKJ8Q8T
DIYSELF Craft Hobby Knife Set with 10 Extra #11 Blades, 6-Inch Metal Ruler | Exacto Knife for Crafting, Precision Cutting for Polymer Clay, Paper, Vinyl, Stencils & Models, Artists & Hobbyists, Purple
10K
▲ 25.0%vs. prior month
$49.9K
latest month
12-month trend

B097SXK3FG
WORKPRO Premium Utility Knife, Retractable All Metal Heavy Duty Box Cutter, Quick Change Blade Razor Knife, with 10 Extra Blades
10K
▲ 0.0%vs. prior month
$99.9K
latest month
12-month trend

B09JYJLQXF
M MEEPO 4-Pack Box Cutter, Colorful Folding Utility Knife w/ 10 pcs Blades | Tough Design, Razor Sharp Blade, Comfortable Handle, Can cut Drywall, Sheet Plastic, Linoleum, Boxes, Rope
10K
▲ 0.0%vs. prior month
$97.3K
latest month
12-month trend

B0BNQ93N95
JETMORE 16 Pcs Exacto Knife, Craft Knives with 13 SK5 Steel Blades for Art | Exacto knife for crafting supports carving, modeling and scrapbooking, Precision knife design suits paper, stencils and art
6K
▲ 50.0%vs. prior month
$47.9K
latest month
12-month trend

B0D4DKYL2C
DIYSELF Exacto Knife 12 Pcs Exacto Knife Set with Case for Crafting | Craft Hobby Precision Knife with 11 Blades for Scrapbooking Models 3D Printing Clay Rubber Stamps Gift for Women Adults Men
6K
▲ 20.0%vs. prior month
$41.9K
latest month
12-month trend

B09TF164GR
4 Pack Box Cutter, 9mm Snap-off Utility Knife, Box Cutter Retractable for Opening Packages Cartons, Box Opener, Disposable Razor Knife Exacto Knife Perfect for Office and Home use | Snap-off blade design for opening packages and cartons, box opener, disposable exacto knife, perfect for office and home use
6K
▲ 20.0%vs. prior month
$34.3K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Xacto Knife Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
DIYSELF is the best-performing xacto knife brand in July 2026, moving 16,000 units across 2 ASINs for 25.4% of Top 10 volume. WORKPRO follows with 10,000 units (15.9%), ahead of M MEEPO on 10,000 units (15.9%).
Volume is spread across 9 brands, with the top three holding 57.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.99 to $9.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
DIYSELF
2 ASINs in Top 10
25.4%
Units
16K
Revenue
$91.8K
Avg. price
$5.99

B08GKJ8Q8T
$4.99·★4.5·5.8K revsDIYSELF Craft Hobby Knife Set with 10 Extra #11 Blades, 6-Inch Metal Ruler | Exacto Knife for Crafting, Precision Cutting for Polymer Clay, Paper, Vinyl, Stencils & Models, Artists & Hobbyists, Purple
Units sold10K
B0D4DKYL2C
$6.99·★4.6·5.4K revsDIYSELF Exacto Knife 12 Pcs Exacto Knife Set with Case for Crafting | Craft Hobby Precision Knife with 11 Blades for Scrapbooking Models 3D Printing Clay Rubber Stamps Gift for Women Adults Men
Units sold6K
WORKPRO
1 ASIN in Top 10
15.9%
Units
10K
Revenue
$99.9K
Avg. price
$9.99

B097SXK3FG
$9.99·★4.8·10.8K revsWORKPRO Premium Utility Knife, Retractable All Metal Heavy Duty Box Cutter, Quick Change Blade Razor Knife, with 10 Extra Blades
Units sold10K
M MEEPO
1 ASIN in Top 10
15.9%
Units
10K
Revenue
$97.3K
Avg. price
$8.99

B09JYJLQXF
$8.99·★4.6·4.7K revsM MEEPO 4-Pack Box Cutter, Colorful Folding Utility Knife w/ 10 pcs Blades | Tough Design, Razor Sharp Blade, Comfortable Handle, Can cut Drywall, Sheet Plastic, Linoleum, Boxes, Rope
Units sold10K
Trending Xacto Knife Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B07TBNH4ZT booked 3K units at $7.34, with ▲ 50.0% MoM change. On the growth side, B09J4F9FPB leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B07DRKZNP7 close behind at ▲ 80.0% MoM on 900 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B07TBNH4ZT
Amazon Basics Folding Utility Knife Box Cutter with Back-lock Mechanism, Portable Lightweight Aluminum Handle, Red
Price
$7.34
Rating
4.4
Reviews
6.4K
Latest month sales

B09J4F9FPB
WORKPRO Folding Utility Knife, Quick Change Box Cutter, Pink | Razor Knife for Cartons, Cardboard, Boxes, 10 Extra Blades Included - Pink Ribbon
Price
$8.99
Rating
4.8
Reviews
2.1K
Latest month sales

B07DRKZNP7
MulWark Exacto Knife Set | Craft Knife Kit | 16pc Precision Craft Hobby Kit with Razor Sharp Knives for Wood, Crafting, Leather, Scrapbooking & Modeling
Unlock to view ASIN details and product titles
Price
$12.99
Rating
4.7
Reviews
7.2K
Latest month sales
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