Window Fan Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Window Fan sales on Amazon US totaled 306,500 units in July 2026 (▲ 3.8% vs. the prior month), generating an estimated $12,550,340 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 76.7% of unit volume and 74.2% of revenue, while a typical listing is priced at $48.51. The keyword itself pulled 278,533 Amazon queries over the same period (▼ 14.1% MoM).
Zooming out to the 12-month window ending July 2026, the window fan Top 50 moved 1,435,500 units and $59,933,296 in cumulative sales — an average of 119,625 units and $4,994,441 per month. Monthly throughput topped out at 306,500 units in July 2026 and dipped to 27,300 in January 2026, leaving the latest reading 88.4% higher than August 2025.
Window Fan Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
306.5K
▲ 3.8% MoM
Monthly Revenue 2026/07
$12.6M
▲ 1.1% MoM
Top 10 Market Share 2026/07
76.7%
Window Fan Market Share & Sales Concentration on Amazon US — July 2026
The most-sold window fan listing on Amazon US in July 2026 is ASIN B001R1RXUG (Brand: Honeywell), which sold 90,000 units at $18.79 apiece — equal to 29.4% of every unit tracked in this report and 1.8× the volume of the No. 2 listing.
The Top 10 ASINs account for 235,000 units and $9,310,640 in July 2026 — 76.7% of unit volume and 74.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Window Fan' on Amazon
July 2026
Is 76.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B001R1RXUG
Honeywell TurboForce Air Circulator, Small Tabletop Fan, Quiet Personal Fan for Home or Office, 3 Speeds, 90 Degree Pivoting Head, Black, HT900 | Quiet Personal Fan for Home or Office, 3 Speeds, 90 Degree Pivoting Head
90K
▲ 12.5%vs. prior month
$1.5M
latest month
12-month trend
B0BVZFQ4DF
Levoit Tower Fan for Bedroom, 28ft/s Fans that Blow Cold Air, 28dB Quiet | Standing Floor Fan for Room, 90° Oscillating, 5 Speeds 4 Modes & Temp Sensor, Bladeless, 12H Timer, Remoter, 36 inch, White
50K
▲ 0.0%vs. prior month
$2.8M
latest month
12-month trend
B0DQDQVTT3
DREO Fan for Bedroom, 2026 Upgraded, 90ft Airflow, Quiet Fan, 90° Oscillating Standing Fan for Whole Room, DC Motor, 8+H Speeds, 3 Modes, 38-42'' Adjustable Height, 8H Timer, 105° Manual Vertical
30K
▲ 0.0%vs. prior month
$2.1M
latest month
12-month trend
B07YKXF9VC
Lasko Pivoting High Velocity Portable Utility Fan - 12" - U12104 - Black | Adjustable Air Mover Blower Fan for Bedroom, Office Desk, Garage, and Home, With 2 Outlets 120V, 3 Speeds
20K
▲ 0.0%vs. prior month
$1M
latest month
12-month trend
B08XKC9K14
Amazon Basics 3-Speed Box Fan for Bedroom, Portable with Carry Handle, Powerful Airflow, 5 Blades, Lightweight Design, 67 Watts, 20-Inch, Black, 6.8"D x 20.86"W x 21.33"H
10K
▲ 0.0%vs. prior month
$343K
latest month
12-month trend
B00002N5ZB
Lasko Wind Machine Air Circulator Fan - 20" - 3300 - Gray | 3 Speeds, Pivoting Head, Powerful High Velocity Electric Floor Fan for Bedroom, Office, Shop, Garage, Dorm, and Home
10K
▲ 11.1%vs. prior month
$495.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Window Fan Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Honeywell is the best-performing window fan brand in July 2026, moving 90,000 units across 1 ASIN for 38.3% of Top 10 volume. Levoit follows with 50,000 units (21.3%), ahead of DREO on 30,000 units (12.8%).
With 9 brands splitting the Top 10 and 72.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $18.79 to $69.92, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Honeywell
1 ASIN in Top 10
38.3%
Units
90K
Revenue
$1.5M
Avg. price
$18.79
B001R1RXUG
$18.79·★4.6·158.7K revsHoneywell TurboForce Air Circulator, Small Tabletop Fan, Quiet Personal Fan for Home or Office, 3 Speeds, 90 Degree Pivoting Head, Black, HT900 | Quiet Personal Fan for Home or Office, 3 Speeds, 90 Degree Pivoting Head
Units sold90K
Levoit
1 ASIN in Top 10
21.3%
Units
50K
Revenue
$2.8M
Avg. price
$54.93
B0BVZFQ4DF
$54.93·★4.5·10.6K revsLevoit Tower Fan for Bedroom, 28ft/s Fans that Blow Cold Air, 28dB Quiet | Standing Floor Fan for Room, 90° Oscillating, 5 Speeds 4 Modes & Temp Sensor, Bladeless, 12H Timer, Remoter, 36 inch, White
Units sold50K
DREO
1 ASIN in Top 10
12.8%
Units
30K
Revenue
$2.1M
Avg. price
$69.92
B0DQDQVTT3
$69.92·★4.7·7.5K revsDREO Fan for Bedroom, 2026 Upgraded, 90ft Airflow, Quiet Fan, 90° Oscillating Standing Fan for Whole Room, DC Motor, 8+H Speeds, 3 Modes, 38-42'' Adjustable Height, 8H Timer, 105° Manual Vertical
Units sold30K
Trending Window Fan Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B000065DKJ booked 6K units at $55.97, with ▲ 50.0% MoM change. On the growth side, B0854FY793 leads positive momentum with ▲ 900.0% MoM growth on 4K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B000065DKJ
Bionaire Window Fan with Reversible Airflow Blades – 3-Speed Settings, Programmable Thermostat, LED Display, Remote Control, Fits 24–36" Windows, No Assembly Required
Price
$55.97
Rating
4.3
Reviews
21.3K
Latest month sales
B004TAYQXE
Comfort Zone Window Fan for Bedroom, 9 inch 3 Speed Dual Fans with Auto-Locking Expanders, 3 Modes (Cool, Circulate, Exhaust), Remote Control, Fabric Cover plus Bug Screen, White
Price
$52.97
Rating
4.2
Reviews
14.8K
Latest month sales
B0854FY793
Genesis 20" Box Fan, 3 Settings, Max Cooling Technology, Carry Handle, White (G20BOX-WHT)
Unlock to view ASIN details and product titles
Price
$39.02
Rating
4.4
Reviews
6.2K
Latest month sales
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