Wilde Protein Chips Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Wilde Protein Chips sales on Amazon US totaled 302,000 units in July 2026 (▼ 22.3% vs. the prior month), generating an estimated $4,973,360 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 39.7% of unit volume and 43.9% of revenue, while a typical listing is priced at $16.67. The keyword itself pulled 72,208 Amazon queries over the same period (▲ 15.2% MoM).

Zooming out to the 12-month window ending July 2026, the wilde protein chips Top 50 moved 3,693,600 units and $63,475,097 in cumulative sales — an average of 307,800 units and $5,289,591 per month. Monthly throughput topped out at 388,500 units in June 2026 and dipped to 222,800 in May 2026, leaving the latest reading 5.8% lower than August 2025.

3.7MTotal units sold · Last 12 months
$63.5MTotal revenue · Last 12 months
72.2K▲ 15.2% MoM
Monthly search volume
$16.67Avg. price · July 2026

Wilde Protein Chips Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales320.7K
Revenue$5.8M

2025/09

Sales341K
Revenue$6.1M

2025/10

Sales346.9K
Revenue$6M

2025/11

Sales262.4K
Revenue$4.5M

2025/12

Sales244.7K
Revenue$4.1M

2026/01

Sales344.4K
Revenue$6.1M

2026/02

Sales306.8K
Revenue$5.2M

2026/03

Sales299.5K
Revenue$5.2M

2026/04

Sales313.9K
Revenue$5.3M

2026/05

Sales222.8K
Revenue$3.8M

2026/06

Sales388.5K
Revenue$6.5M
302K

2026/07

Sales302K
Revenue$5M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

302K

▼ 22.3% MoM

Monthly Revenue 2026/07

$5M

▼ 23.6% MoM

Top 10 Market Share 2026/07

39.7%

See the Top 10 ASINs driving 39.7% of sales

Wilde Protein Chips Market Share & Sales Concentration on Amazon US — July 2026

The most-sold wilde protein chips listing on Amazon US in July 2026 is ASIN B09FFXR2VV (Brand: The Only Bean), which sold 30,000 units at $13.47 apiece — equal to 9.9% of every unit tracked in this report and 3.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 120,000 units and $2,183,800 in July 2026 — 39.7% of unit volume and 43.9% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Wilde Protein Chips' on Amazon

July 2026
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39.7% Volume Share 120K units sold
43.9% Revenue Share $2.2M estimated
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Top 5 Volume Share breakdown

B09FFXR2VV 9.9%
B074N9Y8P9 3.3%
B08D7JM1X2 3.3%
B00EIAB16K 3.3%
B00GLL9Z76 3.3%
Others 76.8%
#1
The Only Bean Crunchy Dry Roasted Edamame Snacks (Sea Salt), Healthy High Protein(12g) Keto Food, Low Carb Gluten Free Office Vegan Food 100 Calorie Snack Pack, 0.9oz 10 Pack

B09FFXR2VV

The Only Bean Crunchy Dry Roasted Edamame Snacks (Sea Salt), Healthy High Protein(12g) Keto Food, Low Carb Gluten Free Office Vegan Food 100 Calorie Snack Pack, 0.9oz 10 Pack

$13.47· 4.4·17.5K reviews
Monthly Sales

30K

▲ 0.0%

vs. prior month

Revenue

$449.1K

latest month

Monthly Trend

12-month trend

#2
SunChips 100% Whole Grain Chips, Variety Pack, 1 oz Bags, Pack of 40, No Artificial Flavors, Colors

B074N9Y8P9

SunChips 100% Whole Grain Chips, Variety Pack, 1 oz Bags, Pack of 40, No Artificial Flavors, Colors

$20.36· 4.6·20.6K reviews
Monthly Sales

10K

▼ 66.7%

vs. prior month

Revenue

$196.9K

latest month

Monthly Trend

12-month trend

#3
PopCorners Popped Corn Chips, 6 Flavor Variety Snack Pack, 1 oz Bags, (20 Pack), Gluten Free, No Artificial Colors, No Artificial Flavors

B08D7JM1X2

PopCorners Popped Corn Chips, 6 Flavor Variety Snack Pack, 1 oz Bags, (20 Pack), Gluten Free, No Artificial Colors, No Artificial Flavors

$22.43· 4.5·23.3K reviews
Monthly Sales

10K

▼ 50.0%

vs. prior month

Revenue

$224.3K

latest month

Monthly Trend

12-month trend

#4
Parm Crisps Oven-Baked Original Cheese Snack, 1.75 oz

B00EIAB16K

Parm Crisps Oven-Baked Original Cheese Snack, 1.75 oz

$2.47· 4.2·2.3K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$28K

latest month

Monthly Trend

12-month trend

#5
SunChips Garden Salsa, 7 Oz

B00GLL9Z76

SunChips Garden Salsa, 7 Oz

$3.98· 4.6·6.3K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$39.8K

latest month

Monthly Trend

12-month trend

#6
Simply Snacks Variety Pack, 0.875 Oz Bag, 36 Count, Organic, Packaging May Vary

B0792LF5DZ

Simply Snacks Variety Pack, 0.875 Oz Bag, 36 Count, Organic, Packaging May Vary

$22.43· 4.5·9.3K reviews
Monthly Sales

10K

▼ 50.0%

vs. prior month

Revenue

$224.3K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Wilde Protein Chips Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

The Only Bean is the best-performing wilde protein chips brand in July 2026, moving 30,000 units across 1 ASIN for 25.0% of Top 10 volume. Sunchips follows with 20,000 units (16.7%), ahead of Quest on 20,000 units (16.7%).

Volume is spread across 8 brands, with the top three holding 58.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $12.17 to $27.02, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

25.0%
16.7%
16.7%
41.7%
The Only Bean
Sunchips
Quest
Other brands
1

The Only Bean

1 ASIN in Top 10

25.0%

Units

30K

Revenue

$449.1K

Avg. price

$13.47

  • The Only Bean Crunchy Dry Roasted Edamame Snacks (Sea Salt), Healthy High Protein(12g) Keto Food, Low Carb Gluten Free Office Vegan Food 100 Calorie Snack Pack, 0.9oz 10 Pack

    B09FFXR2VV

    $13.47·4.4·17.5K revs

    The Only Bean Crunchy Dry Roasted Edamame Snacks (Sea Salt), Healthy High Protein(12g) Keto Food, Low Carb Gluten Free Office Vegan Food 100 Calorie Snack Pack, 0.9oz 10 Pack

    Units sold30K
2

Sunchips

2 ASINs in Top 10

16.7%

Units

20K

Revenue

$236.7K

Avg. price

$12.17

  • SunChips 100% Whole Grain Chips, Variety Pack, 1 oz Bags, Pack of 40, No Artificial Flavors, Colors

    B074N9Y8P9

    $20.36·4.6·20.6K revs

    SunChips 100% Whole Grain Chips, Variety Pack, 1 oz Bags, Pack of 40, No Artificial Flavors, Colors

    Units sold10K
  • SunChips Garden Salsa, 7 Oz

    B00GLL9Z76

    $3.98·4.6·6.3K revs

    SunChips Garden Salsa, 7 Oz

    Units sold10K
3

Quest

2 ASINs in Top 10

16.7%

Units

20K

Revenue

$556.1K

Avg. price

$27.02

  • Quest Nutrition Nacho Cheese Tortilla Style Protein Chips, 12 Count | 18g Protein, 4g Net Carbs, Gluten Free, Baked Chips, Creamy Cheddar and Nacho Cheese Flavor, Individually Wrapped 1.1oz Bags

    B07RRRV5CT

    $25.59·4.5·24.7K revs

    Quest Nutrition Nacho Cheese Tortilla Style Protein Chips, 12 Count | 18g Protein, 4g Net Carbs, Gluten Free, Baked Chips, Creamy Cheddar and Nacho Cheese Flavor, Individually Wrapped 1.1oz Bags

    Units sold10K
  • Quest Nutrition Chili Lime Tortilla Style Protein Chips, 12 Count | 20g Protein, 3g Net Carbs, Baked Chips, Gluten Free, Bold With a Kick of Zesty Lime Flavor, Individually Wrapped 1.1oz Bags

    B07RWP9HW5

    $28.44·4.5·16K revs

    Quest Nutrition Chili Lime Tortilla Style Protein Chips, 12 Count | 20g Protein, 3g Net Carbs, Baked Chips, Gluten Free, Bold With a Kick of Zesty Lime Flavor, Individually Wrapped 1.1oz Bags

    Units sold10K

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