White Cheddar Popcorn Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
White Cheddar Popcorn sales on Amazon US totaled 256,700 units in July 2026 (▼ 4.5% vs. the prior month), generating an estimated $2,303,784 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 50.6% of unit volume and 43.6% of revenue, while a typical listing is priced at $9.55. The keyword itself pulled 18,881 Amazon queries over the same period (▲ 9.0% MoM).
Zooming out to the 12-month window ending July 2026, the white cheddar popcorn Top 50 moved 3,057,250 units and $28,048,508 in cumulative sales — an average of 254,771 units and $2,337,376 per month. Monthly throughput topped out at 301,000 units in March 2026 and dipped to 191,450 in May 2026, leaving the latest reading 6.0% higher than August 2025.
White Cheddar Popcorn Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
256.7K
▼ 4.5% MoM
Monthly Revenue 2026/07
$2.3M
▼ 7.8% MoM
Top 10 Market Share 2026/07
50.6%
White Cheddar Popcorn Market Share & Sales Concentration on Amazon US — July 2026
The most-sold white cheddar popcorn listing on Amazon US in July 2026 is ASIN B09XVV5XD9 (Brand: SkinnyPop), which sold 30,000 units at $5.47 apiece — equal to 11.7% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 130,000 units and $1,004,100 in July 2026 — 50.6% of unit volume and 43.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'White Cheddar Popcorn' on Amazon
July 2026
Is 50.6% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B09XVV5XD9
SkinnyPop Popcorn Bag, Original, Party Size Bag, Gluten Free Snacks, 8 oz | Whole Grain Popcorn, Healthy Snacks for Adults, Vegan, Peanut and Tree Nut Free, for Sharing, 8 oz
30K
▲ 0.0%vs. prior month
$158.1K
latest month
12-month trend
B0DL31SZZ3
Set sail for a snacking adventure with PIRATE’S BOOTY Aged White Cheddar Cheese Puffs and PIRATE'S BOOTY Aged White Cheddar Blast Cheese Puffs. Made with rice, corn and real cheese, these baked, not fried, puffs deliver delicious aged white cheddar flavor in every light and airy crunch. Their fun-to-munch texture and playful pirate spirit make snack time a treasure for the whole family. As a kosher certified snack containing no artificial colors and gluten free ingredients, this is one you can feel good about sharing with the whole crew. Packed in individual bags, PIRATE’S BOOTY cheese puffs are ready for all kinds of snacking moments, from lunch boxes and after school bites to road trips, movie nights and casual get-togethers.
20K
▲ 0.0%vs. prior month
$199.4K
latest month
12-month trend
B00GLL9Z7Q
Sunchips Multigrain Snacks Harvest Cheddar, 7 Oz
10K
▲ 0.0%vs. prior month
$39.8K
latest month
12-month trend
B00JSVK74Q
Angie's BOOMCHICKAPOP Sweet & Salty Kettle Corn, 7 oz. Bag | Gluten-free; vegan; Sweet Salty Kettle Corn flavor; great for movie night & entertaining
10K
▲ 42.9%vs. prior month
$32.9K
latest month
12-month trend
B071KTKFMD
Act II Xtreme Butter Microwave Popcorn, 2.75 oz., 12-ct Bags | 3g fiber per serving; gluten-free; Xtreme Butter flavor; made with 100% whole grain kernels; great for movie night
10K
▲ 0.0%vs. prior month
$53.7K
latest month
12-month trend
B073S4TP58
Frito-Lay Baked & Popped Mix Variety Pack, (Pack of 40)
10K
▲ 0.0%vs. prior month
$234.8K
latest month
12-month trend
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Best White Cheddar Popcorn Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
SkinnyPop is the best-performing white cheddar popcorn brand in July 2026, moving 30,000 units across 1 ASIN for 23.1% of Top 10 volume. Pirate's Booty follows with 20,000 units (15.4%), ahead of BOOMCHICKAPOP on 20,000 units (15.4%).
Volume is spread across 8 brands, with the top three holding 53.8% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $4.14 to $9.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
SkinnyPop
1 ASIN in Top 10
23.1%
Units
30K
Revenue
$158.1K
Avg. price
$5.47
B09XVV5XD9
$5.47·★4.6·16.5K revsSkinnyPop Popcorn Bag, Original, Party Size Bag, Gluten Free Snacks, 8 oz | Whole Grain Popcorn, Healthy Snacks for Adults, Vegan, Peanut and Tree Nut Free, for Sharing, 8 oz
Units sold30K
Pirate's Booty
1 ASIN in Top 10
15.4%
Units
20K
Revenue
$199.4K
Avg. price
$9.97
B0DL31SZZ3
$9.97·★4.6·2K revsSet sail for a snacking adventure with PIRATE’S BOOTY Aged White Cheddar Cheese Puffs and PIRATE'S BOOTY Aged White Cheddar Blast Cheese Puffs. Made with rice, corn and real cheese, these baked, not fried, puffs deliver delicious aged white cheddar flavor in every light and airy crunch. Their fun-to-munch texture and playful pirate spirit make snack time a treasure for the whole family. As a kosher certified snack containing no artificial colors and gluten free ingredients, this is one you can feel good about sharing with the whole crew. Packed in individual bags, PIRATE’S BOOTY cheese puffs are ready for all kinds of snacking moments, from lunch boxes and after school bites to road trips, movie nights and casual get-togethers.
Units sold20K
BOOMCHICKAPOP
2 ASINs in Top 10
15.4%
Units
20K
Revenue
$80.8K
Avg. price
$4.14
B00JSVK74Q
$3.49·★4.7·6.8K revsAngie's BOOMCHICKAPOP Sweet & Salty Kettle Corn, 7 oz. Bag | Gluten-free; vegan; Sweet Salty Kettle Corn flavor; great for movie night & entertaining
Units sold10KB08VY7QX9S
$4.79·★4.7·6.3K revsAngie's BOOMCHICKAPOP Sweet and Salty Kettle Corn Popcorn, Gluten Free, Party Size 10 oz. | Gluten-free; vegan; Sweet Salty Kettle Corn flavor; great for movie night & entertaining
Units sold10K
Trending White Cheddar Popcorn Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B00JSVK74Q booked 10K units at $3.49, with ▲ 42.9% MoM change. On the growth side, B07S762BD4 leads positive momentum with ▲ 300.0% MoM growth on 4K units, with B07WRMWQGM close behind at ▲ 100.0% MoM on 6K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00JSVK74Q
Angie's BOOMCHICKAPOP Sweet & Salty Kettle Corn, 7 oz. Bag | Gluten-free; vegan; Sweet Salty Kettle Corn flavor; great for movie night & entertaining
Price
$3.49
Rating
4.7
Reviews
6.8K
Latest month sales
B07S762BD4
Smartfood Popcorn, Variety Pack, 0.5 Ounce (Pack of 18)
Price
$8.97
Rating
4.6
Reviews
31K
Latest month sales
B07WRMWQGM
SkinnyPop Popcorn Bags, Original & Dairy-Free White Cheddar Snacks, 40 ct
Unlock to view ASIN details and product titles
Price
$26.99
Rating
4.7
Reviews
6.9K
Latest month sales
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