White Cheddar Popcorn Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
White Cheddar Popcorn sales on Amazon US totaled 255,500 units in July 2026 (▼ 5.6% vs. the prior month), generating an estimated $2,227,350 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 50.9% of unit volume and 41.5% of revenue, while a typical listing is priced at $9.50. The keyword itself pulled 18,881 Amazon queries over the same period (▲ 9.0% MoM).
Zooming out to the 12-month window ending July 2026, the white cheddar popcorn Top 50 moved 2,995,500 units and $27,214,946 in cumulative sales — an average of 249,625 units and $2,267,912 per month. Monthly throughput topped out at 292,700 units in March 2026 and dipped to 193,350 in May 2026, leaving the latest reading 9.3% higher than August 2025.
White Cheddar Popcorn Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
255.5K
▼ 5.6% MoM
Monthly Revenue 2026/07
$2.2M
▼ 10.0% MoM
Top 10 Market Share 2026/07
50.9%
White Cheddar Popcorn Market Share & Sales Concentration on Amazon US — July 2026
The most-sold white cheddar popcorn listing on Amazon US in July 2026 is ASIN B09XVV5XD9 (Brand: SkinnyPop), which sold 30,000 units at $5.47 apiece — equal to 11.7% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 130,000 units and $924,000 in July 2026 — 50.9% of unit volume and 41.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'White Cheddar Popcorn' on Amazon
July 2026
Is 50.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B09XVV5XD9
SkinnyPop Popcorn Bag, Original, Party Size Bag, Gluten Free Snacks, 8 oz | Whole Grain Popcorn, Healthy Snacks for Adults, Vegan, Peanut and Tree Nut Free, for Sharing, 8 oz
30K
▲ 0.0%vs. prior month
$158.1K
latest month
12-month trend
B0DL31SZZ3
PIRATE'S BOOTY Assorted Aged White Cheddar Cheese Puffs, 11 oz (18 Count) | Aged White Cheddar and Cheddar Blast Cheese Puffs, Peanut and Tree Nut Free Kids Snacks, Snacks Variety Pack, 18 bags
20K
▲ 0.0%vs. prior month
$199.4K
latest month
12-month trend
B0BQX9MY2J
HIPPEAS Chickpea Puffs, Groovy White Cheddar, Gluten Free Snacks, Dairy Free, Vegan, 0.8oz, Pack of 6, 3g Protein, 2g Fiber, Crunchy, Nutritious, Baked Plant Protein Snack, Non-GMO, Kosher
10K
▲ 0.0%vs. prior month
$59.6K
latest month
12-month trend
B00GLL9Z7Q
Sunchips Multigrain Snacks Harvest Cheddar, 7 Oz
10K
▲ 0.0%vs. prior month
$39.8K
latest month
12-month trend
B00JSVK74Q
Angie's BOOMCHICKAPOP Sweet & Salty Kettle Corn, 7 oz. Bag | Gluten-free; vegan; Sweet Salty Kettle Corn flavor; great for movie night & entertaining
10K
▲ 42.9%vs. prior month
$32.9K
latest month
12-month trend
B071KTKFMD
Act II Xtreme Butter Microwave Popcorn, 2.75 oz., 12-ct Bags | 3g fiber per serving; gluten-free; Xtreme Butter flavor; made with 100% whole grain kernels; great for movie night
10K
▲ 0.0%vs. prior month
$53.7K
latest month
12-month trend
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Best White Cheddar Popcorn Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
SkinnyPop is the best-performing white cheddar popcorn brand in July 2026, moving 30,000 units across 1 ASIN for 23.1% of Top 10 volume. Pirate's Booty follows with 20,000 units (15.4%), ahead of HIPPEAS on 20,000 units (15.4%).
Volume is spread across 8 brands, with the top three holding 53.8% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $4.91 to $9.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
SkinnyPop
1 ASIN in Top 10
23.1%
Units
30K
Revenue
$158.1K
Avg. price
$5.47
B09XVV5XD9
$5.47·★4.6·16.5K revsSkinnyPop Popcorn Bag, Original, Party Size Bag, Gluten Free Snacks, 8 oz | Whole Grain Popcorn, Healthy Snacks for Adults, Vegan, Peanut and Tree Nut Free, for Sharing, 8 oz
Units sold30K
Pirate's Booty
1 ASIN in Top 10
15.4%
Units
20K
Revenue
$199.4K
Avg. price
$9.97
B0DL31SZZ3
$9.97·★4.6·2.1K revsPIRATE'S BOOTY Assorted Aged White Cheddar Cheese Puffs, 11 oz (18 Count) | Aged White Cheddar and Cheddar Blast Cheese Puffs, Peanut and Tree Nut Free Kids Snacks, Snacks Variety Pack, 18 bags
Units sold20K
HIPPEAS
2 ASINs in Top 10
15.4%
Units
20K
Revenue
$97.6K
Avg. price
$4.91
B0BQX9MY2J
$5.92·★4.7·384 revsHIPPEAS Chickpea Puffs, Groovy White Cheddar, Gluten Free Snacks, Dairy Free, Vegan, 0.8oz, Pack of 6, 3g Protein, 2g Fiber, Crunchy, Nutritious, Baked Plant Protein Snack, Non-GMO, Kosher
Units sold10KB0BQXKFV1T
$3.89·★4.6·942 revsHIPPEAS Chickpea Puffs, Groovy White Cheddar, 4 oz Bag, Baked | Crunchy Chickpea Snacks with 3g Plant Protein, 2g Fiber, 50% Less Fat, Dairy and Gluten Free, Non-GMO, Top 9 Allergen Free
Units sold10K
Trending White Cheddar Popcorn Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B00JSVK74Q booked 10K units at $3.49, with ▲ 42.9% MoM change. On the growth side, B07S762BD4 leads positive momentum with ▲ 300.0% MoM growth on 4K units, with B0D18PXHQC close behind at ▲ 100.0% MoM on 4K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00JSVK74Q
Angie's BOOMCHICKAPOP Sweet & Salty Kettle Corn, 7 oz. Bag | Gluten-free; vegan; Sweet Salty Kettle Corn flavor; great for movie night & entertaining
Price
$3.49
Rating
4.7
Reviews
6.8K
Latest month sales
B07S762BD4
Smartfood Popcorn, Variety Pack, 0.5 Ounce (Pack of 18)
Price
$8.97
Rating
4.6
Reviews
31K
Latest month sales
B0D18PXHQC
Boulder Canyon Aged White Cheddar Canyon Poppers, 5.25 OZ
Unlock to view ASIN details and product titles
Price
$4.79
Rating
4.4
Reviews
169
Latest month sales
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