White Acrylic Paint Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
White Acrylic Paint sales on Amazon US totaled 81,600 units in July 2026 (▼ 2.7% vs. the prior month), generating an estimated $745,943 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 71.1% of unit volume and 56.6% of revenue, while a typical listing is priced at $11.09. The keyword itself pulled 43,306 Amazon queries over the same period (▲ 10.9% MoM).
Zooming out to the 12-month window ending July 2026, the white acrylic paint Top 50 moved 910,450 units and $8,248,736 in cumulative sales — an average of 75,871 units and $687,395 per month. Monthly throughput topped out at 103,950 units in October 2025 and dipped to 52,900 in May 2026, leaving the latest reading 43.7% higher than August 2025.
White Acrylic Paint Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
81.6K
▼ 2.7% MoM
Monthly Revenue 2026/07
$745.9K
▼ 1.1% MoM
Top 10 Market Share 2026/07
71.1%
White Acrylic Paint Market Share & Sales Concentration on Amazon US — July 2026
The most-sold white acrylic paint listing on Amazon US in July 2026 is ASIN B0018NBVKQ (Brand: Apple Barrel), which sold 10,000 units at $2.97 apiece — equal to 12.3% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 58,000 units and $422,160 in July 2026 — 71.1% of unit volume and 56.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'White Acrylic Paint' on Amazon
July 2026









Is 71.1% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0018NBVKQ
Apple Barrel Acrylic Paint in Assorted Colors (8 Ounce), 20403 White
10K
▲ 0.0%vs. prior month
$29.7K
latest month
12-month trend

B003MX7UAA
Apple Barrel Acrylic Paint in Assorted Colors (2 Ounce), 20503 White
8K
▲ 0.0%vs. prior month
$4.6K
latest month
12-month trend

B077WSBLZ1
Shuttle Art Acrylic Paint Set, 30 x12ml Tubes Artist Quality Non Toxic Rich Pigments Colors Great for Kids Adults Professional Painting on Rocks Canvas Wood Clay Fabric Ceramic Crafts
8K
▲ 33.3%vs. prior month
$79.9K
latest month
12-month trend

B0018NBUPC
Apple Barrel Acrylic Paint in Assorted Colors (8 Ounce), 20404 Black- (Pack of 1)
7K
▲ 0.0%vs. prior month
$20.8K
latest month
12-month trend

B0FWRKNPCV
Grabie 6 White Acrylic Paint Markers, 0.7 mm Extra Fine Tip | Bright White Coverage, Ultra Fine Detailing, Fast Drying Acrylic Ink, Crisp Highlights, Smooth Writing, Ideal For Artists
6K
▲ 0.0%vs. prior month
$71K
latest month
12-month trend

B000KNDMLG
Liquitex 104016 BASICS Gesso Surface Prep Medium, 16-oz | Matte white, opaque finish. Creates the ideal absorbency, stiffness and adhesion for paint.
5K
▲ 0.0%vs. prior month
$39.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best White Acrylic Paint Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Apple Barrel is the best-performing white acrylic paint brand in July 2026, moving 29,000 units across 4 ASINs for 50.0% of Top 10 volume. Shuttle Art follows with 8,000 units (13.8%), ahead of Liquitex on 8,000 units (13.8%).
With 5 brands splitting the Top 10 and 77.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $5.62 to $10.74, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Apple Barrel
4 ASINs in Top 10
50.0%
Units
29K
Revenue
$147.9K
Avg. price
$5.62

B0018NBVKQ
$2.97·★4.8·22.1K revsApple Barrel Acrylic Paint in Assorted Colors (8 Ounce), 20403 White
Units sold10K
B003MX7UAA
$0.58·★4.7·46K revsApple Barrel Acrylic Paint in Assorted Colors (2 Ounce), 20503 White
Units sold8K
B0018NBUPC
$2.97·★4.8·22.1K revsApple Barrel Acrylic Paint in Assorted Colors (8 Ounce), 20404 Black- (Pack of 1)
Units sold7K
B076CP6F36
$15.97·★4.7·9.5K revsApple Barrel, Vibrant Spectrum Collection Acrylic Craft Paint, Promoabiii, each, 16 assorted matte colors, 2 Fl Oz, 16 Count
Units sold4K
Shuttle Art
1 ASIN in Top 10
13.8%
Units
8K
Revenue
$79.9K
Avg. price
$9.99

B077WSBLZ1
$9.99·★4.7·9.7K revsShuttle Art Acrylic Paint Set, 30 x12ml Tubes Artist Quality Non Toxic Rich Pigments Colors Great for Kids Adults Professional Painting on Rocks Canvas Wood Clay Fabric Ceramic Crafts
Units sold8K
Liquitex
2 ASINs in Top 10
13.8%
Units
8K
Revenue
$75.3K
Avg. price
$10.74

B000KNDMLG
$9.49·★4.8·10.6K revsLiquitex 104016 BASICS Gesso Surface Prep Medium, 16-oz | Matte white, opaque finish. Creates the ideal absorbency, stiffness and adhesion for paint.
Units sold5K
B002665SYY
$11.99·★4.8·6.5K revsLiquitex BASICS Acrylic Paint, 250ml (8.5-oz) Tube, Titanium White | Medium Viscosity, Satin Finish, Lightfast, Fine Art Pigments, Range of Opacities, Easy Blending
Units sold3K
Trending White Acrylic Paint Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B004M56VU2 leads positive momentum with ▲ 600.0% MoM growth on 700 units, with B097N3W23S close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B004M56VU2
Liquitex BASICS Acrylic Paint, 4-oz Tube, Titanium White | Medium Viscosity, Satin Finish, Lightfast, Fine Art Pigments, Range of Opacities, Easy Blending
Price
$5.99
Rating
4.8
Reviews
3.9K
Latest month sales

B097N3W23S
Nicpro 14 Colors Large Bulk Acrylic Paint Set for Artist (16.9 oz, 500 ml) | Rich Art Painting Supplies, Non Toxic for Multi Surface Craft Rock Canvas Wood Ceramic Leather Fabric, for Adult Beginners
Price
$45.99
Rating
4.6
Reviews
2.9K
Latest month sales

B0CGLPK93W
Artecho Titanium White Acrylic Paint 500ml / 17oz Large Bottle | Semi Glossy Finish, High Pigment Rich Color Craft Paint for Canvas, Rocks, Wood, Fabric, Ceramic, Non-Toxic
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.7
Reviews
2.6K
Latest month sales
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