Wall Decals Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Wall Decals sales on Amazon US totaled 33,350 units in July 2026 (▲ 5.2% vs. the prior month), generating an estimated $345,780 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 59.7% of unit volume and 50.2% of revenue, while a typical listing is priced at $12.20. The keyword itself pulled 29,502 Amazon queries over the same period (▲ 22.3% MoM).
Zooming out to the 12-month window ending July 2026, the wall decals Top 50 moved 476,900 units and $4,628,377 in cumulative sales — an average of 39,742 units and $385,698 per month. Monthly throughput topped out at 87,850 units in September 2025 and dipped to 18,250 in January 2026, leaving the latest reading 29.0% lower than August 2025.
Wall Decals Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
33.4K
▲ 5.2% MoM
Monthly Revenue 2026/07
$345.8K
▲ 9.6% MoM
Top 10 Market Share 2026/07
59.7%
Wall Decals Market Share & Sales Concentration on Amazon US — July 2026
The most-sold wall decals listing on Amazon US in July 2026 is ASIN B095P43V29 (Brand: SAOROPEB), which sold 7,000 units at $5.93 apiece — equal to 21.0% of every unit tracked in this report and 1.8× the volume of the No. 2 listing.
The Top 10 ASINs account for 19,900 units and $173,491 in July 2026 — 59.7% of unit volume and 50.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Wall Decals' on Amazon
July 2026









Is 59.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B095P43V29
SAOROPEB 3D Butterfly Wall Decor 48 Pcs Gold Butterfly Birthday Decorations | 4 Styles 3 Sizes, for Butterfly Birthday Decorations Butterfly Party Decorations Cake Decorations, Removable Stickers
7K
▼ 22.2%vs. prior month
$40.6K
latest month
12-month trend

B09YY1D5T7
OPSEAM 3D Butterfly Wall Decor Butterfly Decorations Stickers with Magnets | 24 PCS Colorful,12 Styles Double Layer Butterfly for Classroom Decoration,Locker Refrigerator, Reusable,Waterproof
4K
▼ 20.0%vs. prior month
$27K
latest month
12-month trend

B0CGVK2NKP
201 Pcs Glow in The Dark Stars Stickers, Boys Room Bedroom Ceiling Decor | Boys Girls Room Decor, Stars for Ceiling, Stocking Stuffers for Kids 8-12, Wall Stickers, Star Stickers, Ceiling Decor
2K
▲ 100.0%vs. prior month
$20K
latest month
12-month trend

B089M9KVFS
DIYASY Bats Wall Decor, 120 Pcs 3D Bat Halloween Decoration Stickers for Home Decor 4 Size Waterproof Black Spooky Bats for Room Decals
1K
▲ 150.0%vs. prior month
$5.8K
latest month
12-month trend

B00D1QDS3Q
RoomMates Disney Princess Royal Debut Peel and Stick Wall Decals , RMK2199SCS
1K
▲ 100.0%vs. prior month
$16K
latest month
12-month trend

B00K1FVPYY
RoomMates RMK2535SCS Pokemon Iconic Peel and Stick Wall Decals
1K
▲ 0.0%vs. prior month
$10.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Wall Decals Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
SAOROPEB is the best-performing wall decals brand in July 2026, moving 7,000 units across 1 ASIN for 35.2% of Top 10 volume. RoomMates follows with 5,000 units (25.1%), ahead of Opseam on 4,000 units (20.1%).
With 6 brands splitting the Top 10 and 80.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $5.93 to $13.74, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
SAOROPEB
1 ASIN in Top 10
35.2%
Units
7K
Revenue
$40.6K
Avg. price
$5.93

B095P43V29
$5.93·★4.6·24.4K revsSAOROPEB 3D Butterfly Wall Decor 48 Pcs Gold Butterfly Birthday Decorations | 4 Styles 3 Sizes, for Butterfly Birthday Decorations Butterfly Party Decorations Cake Decorations, Removable Stickers
Units sold7K
RoomMates
5 ASINs in Top 10
25.1%
Units
5K
Revenue
$68.4K
Avg. price
$13.74

B00D1QDS3Q
$15.99·★4.7·5.8K revsRoomMates Disney Princess Royal Debut Peel and Stick Wall Decals , RMK2199SCS
Units sold1K
B00K1FVPYY
$10.99·★4.7·6.5K revsRoomMates RMK2535SCS Pokemon Iconic Peel and Stick Wall Decals
Units sold1K
B0935RNHL1
$17.99·★4.2·970 revsRoomMates Marvel Ultimate Spider-Man Giant Peel and Stick Wall Decals by RoomMates, RMK4831GM, Red, Blue, Yellow
Units sold1K
B0CQ9ZMPBB
$10.94·★4.7·2K revsRoomMates Bluey Family and Friends Peel and Stick Wall Decals, RMK5457SCS
Units sold1K
B00J7W3M2A
$12.77·★4.8·7.8K revsRoomMates RMK2351SCS Nintendo New Super Mario Bros Build a Scene Peel and Stick Wall Decals, Multicolored
Units sold1K
Opseam
1 ASIN in Top 10
20.1%
Units
4K
Revenue
$27K
Avg. price
$6.99

B09YY1D5T7
$6.99·★4.7·5.1K revsOPSEAM 3D Butterfly Wall Decor Butterfly Decorations Stickers with Magnets | 24 PCS Colorful,12 Styles Double Layer Butterfly for Classroom Decoration,Locker Refrigerator, Reusable,Waterproof
Units sold4K
Trending Wall Decals Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B089M9KVFS booked 1K units at $5.08, with ▲ 150.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B089M9KVFS
DIYASY Bats Wall Decor, 120 Pcs 3D Bat Halloween Decoration Stickers for Home Decor 4 Size Waterproof Black Spooky Bats for Room Decals
Price
$5.08
Rating
4.4
Reviews
12.3K
Latest month sales

B00D1QDS3Q
RoomMates Disney Princess Royal Debut Peel and Stick Wall Decals , RMK2199SCS
Price
$15.99
Rating
4.7
Reviews
5.8K
Latest month sales

B0935RNHL1
RoomMates Marvel Ultimate Spider-Man Giant Peel and Stick Wall Decals by RoomMates, RMK4831GM, Red, Blue, Yellow
Unlock to view ASIN details and product titles
Price
$17.99
Rating
4.2
Reviews
970
Latest month sales
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