Vegan Omega 3 Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Vegan Omega 3 sales on Amazon US totaled 168,400 units in July 2026 (▲ 3.9% vs. the prior month), generating an estimated $4,869,217 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 72.4% of unit volume and 72.5% of revenue, while a typical listing is priced at $29.75. The keyword itself pulled 19,773 Amazon queries over the same period (▲ 1.9% MoM).
Zooming out to the 12-month window ending July 2026, the vegan omega 3 Top 50 moved 1,860,000 units and $53,149,032 in cumulative sales — an average of 155,000 units and $4,429,086 per month. Monthly throughput topped out at 171,000 units in April 2026 and dipped to 110,700 in May 2026, leaving the latest reading 20.0% higher than August 2025.
Vegan Omega 3 Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
168.4K
▲ 3.9% MoM
Monthly Revenue 2026/07
$4.9M
▲ 3.9% MoM
Top 10 Market Share 2026/07
72.4%
Vegan Omega 3 Market Share & Sales Concentration on Amazon US — July 2026
The most-sold vegan omega 3 listing on Amazon US in July 2026 is ASIN B0739KKHWL (Brand: Nordic Naturals), which sold 60,000 units at $32.49 apiece — equal to 35.6% of every unit tracked in this report and 6.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 122,000 units and $3,531,610 in July 2026 — 72.4% of unit volume and 72.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Vegan Omega 3' on Amazon
July 2026
Is 72.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0739KKHWL
Nordic Naturals Ultimate Omega, Lemon Flavor - 90 Soft Gels - 1280 mg Omega-3 - High-Potency Omega-3 Fish Oil Supplement with EPA & DHA - Promotes Brain & Heart Health - Non-GMO - 45 Servings
60K
▲ 50.0%vs. prior month
$2M
latest month
12-month trend
B09W35DHLH
Ritual Women's 18+ Multivitamin - USP Verified - 60 Capsules - 30 Servings | Clinical-Backed - Key Essential Vitamins and Minerals - Support Energy, Heart, Bone, Brain Health* - Vegan - Mint
10K
▼ 50.0%vs. prior month
$369.8K
latest month
12-month trend
B000J18RSW
NOW Supplements, Omega-3 180 EPA / 120 DHA, Molecularly Distilled, Cardiovascular Support, 100 Softgels
10K
▲ 0.0%vs. prior month
$79.5K
latest month
12-month trend
B0842DJJYC
Sports Research® Vegan Omega-3 Algae Oil 1020mg, 60 Count Plantgels™ | Triglyceride Form EPA & DHA - Vegan, Non-GMO, Carrageenan-Free Softgel
8K
▼ 20.0%vs. prior month
$215.6K
latest month
12-month trend
B003PGJM00
Nature Made Triple Omega 3 6 9 Supplements, 150 Softgels | Fish Free Omega 3 Fatty Acid Supplement with Flaxseed, Safflower & Olive Oils, Heart Health Support, 75 Day Supply
7K
▲ 16.7%vs. prior month
$167.7K
latest month
12-month trend
B0CXZHJXHV
Nature's Bounty Omega 3, Plant-Based Omega 3 Fatty Acid Supplement, 30 Ct | 520mg, Supports Whole Body Health Including Heart, Skin, Joint, 30 Vegetarian Softgels, Fish Oil Alternative
7K
▲ 16.7%vs. prior month
$96.5K
latest month
12-month trend
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Best Vegan Omega 3 Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Nordic Naturals is the best-performing vegan omega 3 brand in July 2026, moving 66,000 units across 2 ASINs for 54.1% of Top 10 volume. Ritual follows with 14,000 units (11.5%), ahead of NOW on 10,000 units (8.2%).
With 8 brands splitting the Top 10 and 73.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.95 to $44.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Nordic Naturals
2 ASINs in Top 10
54.1%
Units
66K
Revenue
$2.3M
Avg. price
$44.99
B0739KKHWL
$32.49·★4.7·59.7K revsNordic Naturals Ultimate Omega, Lemon Flavor - 90 Soft Gels - 1280 mg Omega-3 - High-Potency Omega-3 Fish Oil Supplement with EPA & DHA - Promotes Brain & Heart Health - Non-GMO - 45 Servings
Units sold60KB009KTUGSS
$57.49·★4.7·3.6K revsNordic Naturals Algae Omega, 715mg Vegan EPA+DHA, Plant-Based - 120 Count | EPA+DHA from algae oil. Heart, eye, immune & brain support. Certified vegan, plant-based, non-GMO. 60 servings. 2 per day.
Units sold6K
Ritual
2 ASINs in Top 10
11.5%
Units
14K
Revenue
$517.8K
Avg. price
$36.98
B09W35DHLH
$36.98·★4.3·4.6K revsRitual Women's 18+ Multivitamin - USP Verified - 60 Capsules - 30 Servings | Clinical-Backed - Key Essential Vitamins and Minerals - Support Energy, Heart, Bone, Brain Health* - Vegan - Mint
Units sold10KB0CL8BF5FR
$36.99·★4.5·609 revsRitual Vegan Omega 3 Supplement - DHA and EPA - 30 Capsules - 30 Servings | Science-Backed Dose of DHA and EPA - Bioavailable Omega-3 from Algae Oil - Brain, Heart, and Eye Health Support** - Citrus
Units sold4K
NOW
1 ASIN in Top 10
8.2%
Units
10K
Revenue
$79.5K
Avg. price
$7.95
B000J18RSW
$7.95·★4.8·7.8K revsNOW Supplements, Omega-3 180 EPA / 120 DHA, Molecularly Distilled, Cardiovascular Support, 100 Softgels
Units sold10K
Trending Vegan Omega 3 Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0013OSO0K leads positive momentum with ▲ 350.0% MoM growth on 900 units, with B0FCVZQMT1 close behind at ▲ 150.0% MoM on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0013OSO0K
NOW Foods Supplements, Omega 3-6-9 1000 mg with a blend of Flax Seed, Evening Primrose, Canola, Black Currant and Pumpkin Seed Oils, 250 Softgels
Price
$20.82
Rating
4.8
Reviews
6.7K
Latest month sales
B0FCVZQMT1
Vegan Omega 3 Algae Oil Supplement, 120 Veggie Softgels | Carrageenan Free, Plant-Based DHA & DPA | Fish Oil Alternative | Full Spectrum of Omega 3 with Flaxseed & ALA | Lemon Flavored
Price
$16.99
Rating
4.8
Reviews
184
Latest month sales
B0DMNDL5NH
Vegan Omega 3 EPA DHA ALA Supplements + CoQ10, Vitamin D3 K2 for Women Men | 1500mg Plant Based Omega 3 Fatty Acids Mini Softgels for Bone Brain Eye Skin, Algae Oil as Fish Oil Alternative, 120 Pills
Unlock to view ASIN details and product titles
Price
$29.99
Rating
4.5
Reviews
157
Latest month sales
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