Turkey Sticks Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Turkey Sticks sales on Amazon US totaled 237,700 units in July 2026 (▼ 11.8% vs. the prior month), generating an estimated $3,541,181 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 56.8% of unit volume and 56.6% of revenue, while a typical listing is priced at $16.71. The keyword itself pulled 22,490 Amazon queries over the same period (▲ 9.4% MoM).
Zooming out to the 12-month window ending July 2026, the turkey sticks Top 50 moved 2,980,000 units and $45,847,194 in cumulative sales — an average of 248,333 units and $3,820,600 per month. Monthly throughput topped out at 293,050 units in January 2026 and dipped to 143,800 in May 2026, leaving the latest reading 7.0% lower than August 2025.
Turkey Sticks Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
237.7K
▼ 11.8% MoM
Monthly Revenue 2026/07
$3.5M
▼ 18.2% MoM
Top 10 Market Share 2026/07
56.8%
Turkey Sticks Market Share & Sales Concentration on Amazon US — July 2026
The most-sold turkey sticks listing on Amazon US in July 2026 is ASIN B071G6PFDR (Brand: Slim Jim), which sold 30,000 units at $12.62 apiece — equal to 12.6% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 135,000 units and $2,003,740 in July 2026 — 56.8% of unit volume and 56.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Turkey Sticks' on Amazon
July 2026
Is 56.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B071G6PFDR
Slim Jim Smoked Jerky Snack Sticks, Original Flavor, 0.28 oz., 46-ct | Good source of protein, 6g per serving; Original flavor; great for on-the-go snack; perfect in lunchboxes; bulk pantry staple
30K
▼ 25.0%vs. prior month
$378.6K
latest month
12-month trend
B00649MYJG
Jack Link's Original Beef Jerky Sticks - Made with 100% Real Beef - Ready to Eat Real Meat Protein Snacks - 6g Protein per Serving - 0.92 oz Meat Stick, 20 Count | Made with 100% Real Beef - Ready to Eat Real Meat Protein Snacks - 5g Protein per Serving - Meat Stick
20K
▲ 150.0%vs. prior month
$312.8K
latest month
12-month trend
B00I2VLK2Q
APPLEGATE ORGANICS Oven Roasted Turkey Breast, 6oz | No Antibiotics Ever, Non-GMO Project Verified, All Natural Ingredients
20K
▲ 0.0%vs. prior month
$160.8K
latest month
12-month trend
B07D3NS8NW
Chomps Original Beef, Grass-Fed & Finished, 10ct, Protein Snack Stick | Grass-Fed And Finished Beef Sticks With Zero Sugar, Keto And Paleo Friendly, Whole30, Low-Carb Snack, 10G Protein
10K
▼ 50.0%vs. prior month
$235K
latest month
12-month trend
B07KX5RM7W
AFreschi Turkey Tendon Dog Treats for Small Dogs, Strips, 3 oz | USA-sourced human-grade turkey, all-natural, rawhide-free, long-lasting chews for puppies and adult dogs
10K
▲ 0.0%vs. prior month
$144.7K
latest month
12-month trend
B07MTQ39GC
Chomps Original Beef Chomplings, Grass-Fed & Finished, 24ct, Protein Snack | Beef Jerky, Original Grass-Fed And Finished Beef Sticks With Zero Sugar, Certified Gluten Free, Keto Friendly, Whole30
10K
▼ 50.0%vs. prior month
$291.7K
latest month
12-month trend
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Best Turkey Sticks Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Slim Jim is the best-performing turkey sticks brand in July 2026, moving 38,000 units across 2 ASINs for 28.1% of Top 10 volume. Chomps follows with 29,000 units (21.5%), ahead of Jack Link's on 20,000 units (14.8%).
With 7 brands splitting the Top 10 and 64.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.55 to $21.34, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Slim Jim
2 ASINs in Top 10
28.1%
Units
38K
Revenue
$414.9K
Avg. price
$8.55
B071G6PFDR
$12.62·★4.7·15.3K revsSlim Jim Smoked Jerky Snack Sticks, Original Flavor, 0.28 oz., 46-ct | Good source of protein, 6g per serving; Original flavor; great for on-the-go snack; perfect in lunchboxes; bulk pantry staple
Units sold30KB0714QDWJW
$4.48·★4.7·2.4K revsSlim Jim Smoked Jerky Snack Sticks, Mild Flavor, 0.28 oz., 14-ct | 6g protein per serving; Mild flavor; great for on-the-go & travel snacking; perfect for lunchboxes, road trips & camping
Units sold8K
Chomps
3 ASINs in Top 10
21.5%
Units
29K
Revenue
$687.3K
Avg. price
$21.34
B07D3NS8NW
$18.32·★4.5·11K revsChomps Original Beef, Grass-Fed & Finished, 10ct, Protein Snack Stick | Grass-Fed And Finished Beef Sticks With Zero Sugar, Keto And Paleo Friendly, Whole30, Low-Carb Snack, 10G Protein
Units sold10KB07MTQ39GC
$27.61·★4.6·3.5K revsChomps Original Beef Chomplings, Grass-Fed & Finished, 24ct, Protein Snack | Beef Jerky, Original Grass-Fed And Finished Beef Sticks With Zero Sugar, Certified Gluten Free, Keto Friendly, Whole30
Units sold10KB08Z9NBC77
$18.10·★4.7·573 revsChomps Original Beef, Grass-Fed & Finished, 8ct, Protein Snack Stick | Finished And Grass-Fed Beef Sticks With Zero Sugar, Keto And Paleo Friendly, Whole30, Low-Carb Snack, 10G Protein
Units sold9K
Jack Link's
1 ASIN in Top 10
14.8%
Units
20K
Revenue
$312.8K
Avg. price
$15.98
B00649MYJG
$15.98·★4.6·24.2K revsJack Link's Original Beef Jerky Sticks - Made with 100% Real Beef - Ready to Eat Real Meat Protein Snacks - 6g Protein per Serving - 0.92 oz Meat Stick, 20 Count | Made with 100% Real Beef - Ready to Eat Real Meat Protein Snacks - 5g Protein per Serving - Meat Stick
Units sold20K
Trending Turkey Sticks Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0714QDWJW booked 8K units at $4.48, with ▲ 60.0% MoM change. On the growth side, B00649MYJG leads positive momentum with ▲ 150.0% MoM growth on 20K units, with B0BCCH3Z89 close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0714QDWJW
Slim Jim Smoked Jerky Snack Sticks, Mild Flavor, 0.28 oz., 14-ct | 6g protein per serving; Mild flavor; great for on-the-go & travel snacking; perfect for lunchboxes, road trips & camping
Price
$4.48
Rating
4.7
Reviews
2.4K
Latest month sales
B00649MYJG
Jack Link's Original Beef Jerky Sticks - Made with 100% Real Beef - Ready to Eat Real Meat Protein Snacks - 6g Protein per Serving - 0.92 oz Meat Stick, 20 Count | Made with 100% Real Beef - Ready to Eat Real Meat Protein Snacks - 5g Protein per Serving - Meat Stick
Price
$15.98
Rating
4.6
Reviews
24.2K
Latest month sales
B0BCCH3Z89
Mighty Spark Chicken Snack Sticks, Honey and Jalapeno, 12 Count | 6g of Protein, No Antibiotics, No Hormones, Gluten Free, Soy Free Meat Sticks - Keto Snacks, Weight Watchers Approved
Unlock to view ASIN details and product titles
Price
$24.49
Rating
4.7
Reviews
566
Latest month sales
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