Tmnt Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Tmnt sales on Amazon US totaled 12,450 units in July 2026 (▼ 2.8% vs. the prior month), generating an estimated $357,609 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 72.3% of unit volume and 46.9% of revenue, while a typical listing is priced at $30.90. The keyword itself pulled 47,172 Amazon queries over the same period (▼ 2.3% MoM).
Zooming out to the 12-month window ending July 2026, the tmnt Top 50 moved 206,500 units and $6,093,336 in cumulative sales — an average of 17,208 units and $507,778 per month. Monthly throughput topped out at 46,600 units in December 2025 and dipped to 8,150 in May 2026, leaving the latest reading 40.7% higher than August 2025.
Tmnt Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
12.4K
▼ 2.8% MoM
Monthly Revenue 2026/07
$357.6K
▼ 1.0% MoM
Top 10 Market Share 2026/07
72.3%
Tmnt Market Share & Sales Concentration on Amazon US — July 2026
The most-sold tmnt listing on Amazon US in July 2026 is ASIN B0CL587KSL (Brand: FIREFLY), which sold 2,000 units at $5.48 apiece — equal to 16.1% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 9,000 units and $167,584 in July 2026 — 72.3% of unit volume and 46.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Tmnt' on Amazon
July 2026
![Teenage Mutant Ninja Turtles Trilogy [Limited Edition] [4K Ultra HD] (ASIN B0FMGKJTY8), rank #5 by monthly sales volume for 'Tmnt' on Amazon](https://m.media-amazon.com/images/I/919BpAj88yL._AC_UY512_.jpg)
Is 72.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0CL587KSL
FIREFLY Clean N' Protect TMNT Power Toothbrush, 3D Cover, Battery, 2 Pack | Soft-Bristle Power Toothbrush with Compact Rotating Head, Designed for Effective Cleaning for Ages 3+
2K
▲ 0.0%vs. prior month
$11K
latest month
12-month trend
B0CTRSDXNX
BAND-AID Brand Adhesive First Aid Bandages for Minor Cuts & Scrapes, Wound Care Featuring Nickelodeon TMNT Characters, Fun Bandages for Kids & Toddlers, Sterile, Assorted Sizes, 20 ct
1K
▲ 0.0%vs. prior month
$4K
latest month
12-month trend
B0DH3FR1Y5
OBXAVV 4.7" Turtles Action Figures 6PCS Figure Bundle Toys Collection Birthday for Kids
1K
▲ 0.0%vs. prior month
$25.6K
latest month
12-month trend
B0FR7K693P
Magic: The Gathering Teenage Mutant Ninja Turtles - Turtle Team-Up | Collectible Trading Card Game
1K
▲ 0.0%vs. prior month
$38.9K
latest month
12-month trend
B0FMGKJTY8
Teenage Mutant Ninja Turtles Trilogy [Limited Edition] [4K Ultra HD]
1K
▲ 100.0%vs. prior month
$42.3K
latest month
12-month trend
B0BTMWBB8K
Nerf Teenage Mutant Ninja Turtles Blaster, 10 Elite Darts, Toy Foam Blasters, Ages 8 and Up
900
▼ 10.0%vs. prior month
$13.4K
latest month
12-month trend
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Best Tmnt Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
FIREFLY is the best-performing tmnt brand in July 2026, moving 2,000 units across 1 ASIN for 22.2% of Top 10 volume. Magic: The Gathering follows with 1,400 units (15.6%), ahead of Band-Aid on 1,000 units (11.1%).
Volume is spread across 9 brands, with the top three holding 48.9% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $3.97 to $37.68, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
FIREFLY
1 ASIN in Top 10
22.2%
Units
2K
Revenue
$11K
Avg. price
$5.48
B0CL587KSL
$5.48·★4.7·1.4K revsFIREFLY Clean N' Protect TMNT Power Toothbrush, 3D Cover, Battery, 2 Pack | Soft-Bristle Power Toothbrush with Compact Rotating Head, Designed for Effective Cleaning for Ages 3+
Units sold2K
Magic: The Gathering
2 ASINs in Top 10
15.6%
Units
1.4K
Revenue
$53K
Avg. price
$37.68
B0FR7K693P
$41.41·★4.7·376 revsMagic: The Gathering Teenage Mutant Ninja Turtles - Turtle Team-Up | Collectible Trading Card Game
Units sold1KB0GHS8HB3Q
$33.95·★4.5·119 revsMTG Teenage Mutant Ninja Turtles Pre-Release Pack
Units sold400
Band-Aid
1 ASIN in Top 10
11.1%
Units
1K
Revenue
$4K
Avg. price
$3.97
B0CTRSDXNX
$3.97·★4.5·853 revsBAND-AID Brand Adhesive First Aid Bandages for Minor Cuts & Scrapes, Wound Care Featuring Nickelodeon TMNT Characters, Fun Bandages for Kids & Toddlers, Sterile, Assorted Sizes, 20 ct
Units sold1K
Trending Tmnt Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0GFPL5G1Z booked 300 units at $6.49, with ▲ 0.0% MoM change. On the growth side, B09SN6HQVL leads positive momentum with ▲ 300.0% MoM growth on 200 units, with B0FMGKJTY8 close behind at ▲ 100.0% MoM on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GFPL5G1Z
Horizon Group USA Aqua Art, Teenage Mutant Ninja Turtles | Reusable Water Reveal Activity with Activity Pages and Water Pen, Mess Free Coloring for Travel and Road Trips
Price
$6.49
Rating
4.7
Reviews
13.3K
Latest month sales
B09SN6HQVL
Teenage Mutant Ninja Turtles Classic Turtle Blimp
Price
$39.99
Rating
4.5
Reviews
582
Latest month sales
B0FMGKJTY8
Teenage Mutant Ninja Turtles Trilogy [Limited Edition] [4K Ultra HD]
Unlock to view ASIN details and product titles
Price
$35.24
Rating
4.8
Reviews
407
Latest month sales
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