Thumb Drive Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Thumb Drive sales on Amazon US totaled 128,150 units in July 2026 (▲ 5.0% vs. the prior month), generating an estimated $3,360,174 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 50.7% of unit volume and 44.6% of revenue, while a typical listing is priced at $34.85. The keyword itself pulled 81,208 Amazon queries over the same period (▲ 17.4% MoM).
Zooming out to the 12-month window ending July 2026, the thumb drive Top 50 moved 1,391,250 units and $31,178,372 in cumulative sales — an average of 115,938 units and $2,598,198 per month. Monthly throughput topped out at 138,700 units in October 2025 and dipped to 66,300 in May 2026, leaving the latest reading 5.3% lower than August 2025.
Thumb Drive Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
128.2K
▲ 5.0% MoM
Monthly Revenue 2026/07
$3.4M
▲ 0.3% MoM
Top 10 Market Share 2026/07
50.7%
Thumb Drive Market Share & Sales Concentration on Amazon US — July 2026
The most-sold thumb drive listing on Amazon US in July 2026 is ASIN B015CH1PJU (Brand: Sandisk), which sold 10,000 units at $24.25 apiece — equal to 7.8% of every unit tracked in this report.
The Top 10 ASINs account for 65,000 units and $1,497,500 in July 2026 — 50.7% of unit volume and 44.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Thumb Drive' on Amazon
July 2026
Is 50.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B015CH1PJU
SANDISK 128GB Ultra Flair USB 3.0 Flash Drive, SDCZ73-128G-G46, Black | USB 3.2 Gen 1 with 150MB/s speed and 1TB capacity for storage, backup and file transfers
10K
▲ 0.0%vs. prior month
$244K
latest month
12-month trend
B0DH1MKVQV
Lexar D40E 128GB Dual USB 3.2 Gen 1 Type-C Jump Drive, Champagne Silver | USB-C Flash, Metal Housing, Swivel Design, Thumb Drive
10K
▲ 0.0%vs. prior month
$299.9K
latest month
12-month trend
B07XSGNQ2X
2 Pack 64GB USB Flash Drive USB 2.0 Thumb Drives Jump Drive Fold Storage Memory Stick Swivel Design - Black
9K
▲ 0.0%vs. prior month
$164.2K
latest month
12-month trend
B07S4GGHNR
SIMMAX 32GB Memory Stick USB 2.0 Flash Drives Swivel Thumb Drive Pen Drive (32GB Purple)
8K
▲ 33.3%vs. prior month
$79.9K
latest month
12-month trend
B0F989V56N
Lexar A30E USB 3.2 Gen 1 Flash Drive 64GB 3-Pack | Thumb Drive up to 100MB/s, Storage Expansion and Backup for PC and Mac systems
6K
▲ 0.0%vs. prior month
$203.9K
latest month
12-month trend
B09DBTWWSF
PNY 128GB Turbo Attaché 3 USB 3.0 Flash Drive 2-Pack
5K
▲ 150.0%vs. prior month
$149.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Thumb Drive Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Lexar is the best-performing thumb drive brand in July 2026, moving 20,000 units across 3 ASINs for 30.8% of Top 10 volume. Sandisk follows with 10,000 units (15.4%), ahead of Maspen on 9,000 units (13.8%).
With 8 brands splitting the Top 10 and 60.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $18.99 to $28.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Lexar
3 ASINs in Top 10
30.8%
Units
20K
Revenue
$595.8K
Avg. price
$28.99
B0DH1MKVQV
$29.99·★4.3·10K revsLexar D40E 128GB Dual USB 3.2 Gen 1 Type-C Jump Drive, Champagne Silver | USB-C Flash, Metal Housing, Swivel Design, Thumb Drive
Units sold10KB0F989V56N
$33.99·★4.6·1.6K revsLexar A30E USB 3.2 Gen 1 Flash Drive 64GB 3-Pack | Thumb Drive up to 100MB/s, Storage Expansion and Backup for PC and Mac systems
Units sold6KB0DH1CQ5RL
$22.99·★4.3·10K revsLexar D40E 64GB Dual USB 3.2 Gen 1 Type-C Jump Drive, Champagne Silver | USB-C Flash, Metal Housing, Swivel Design, Thumb Drive
Units sold4K
Sandisk
1 ASIN in Top 10
15.4%
Units
10K
Revenue
$244K
Avg. price
$24.25
B015CH1PJU
$24.25·★4.6·210.2K revsSANDISK 128GB Ultra Flair USB 3.0 Flash Drive, SDCZ73-128G-G46, Black | USB 3.2 Gen 1 with 150MB/s speed and 1TB capacity for storage, backup and file transfers
Units sold10K
Maspen
1 ASIN in Top 10
13.8%
Units
9K
Revenue
$164.2K
Avg. price
$18.99
B07XSGNQ2X
$18.99·★4.5·5.3K revs2 Pack 64GB USB Flash Drive USB 2.0 Thumb Drives Jump Drive Fold Storage Memory Stick Swivel Design - Black
Units sold9K
Trending Thumb Drive Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B09DBTWWSF booked 5K units at $27.99, with ▲ 150.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B09DBTWWSF
PNY 128GB Turbo Attaché 3 USB 3.0 Flash Drive 2-Pack
Price
$27.99
Rating
4.6
Reviews
4.6K
Latest month sales
B082ZGHXK8
SamData 32GB USB Flash Drives 2 Pack 32GB Thumb Drives Memory Stick Jump Drive with LED Light for Storage and Backup (2 Colors: Black Blue)
Price
$16.99
Rating
4.5
Reviews
41.4K
Latest month sales
B08CGXYNKV
128GB Flash Drive Aiibe USB Flash Drive 128 GB Thumb Drive USB 2.0 Memory Stick Zip Drive Backup Jump Drive Single 128GB 128G USB Drive for PC Laptop
Unlock to view ASIN details and product titles
Price
$17.99
Rating
4.3
Reviews
5.2K
Latest month sales
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