Terbinafine Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Terbinafine sales on Amazon US totaled 251,900 units in July 2026 (▼ 9.1% vs. the prior month), generating an estimated $3,702,291 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 43.7% of unit volume and 42.4% of revenue, while a typical listing is priced at $15.42. The keyword itself pulled 47,323 Amazon queries over the same period (▲ 5.6% MoM).
Zooming out to the 12-month window ending July 2026, the terbinafine Top 50 moved 2,632,750 units and $37,889,275 in cumulative sales — an average of 219,396 units and $3,157,440 per month. Monthly throughput topped out at 277,100 units in June 2026 and dipped to 155,800 in May 2026, leaving the latest reading 16.2% higher than August 2025.
Terbinafine Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
251.9K
▼ 9.1% MoM
Monthly Revenue 2026/07
$3.7M
▼ 9.2% MoM
Top 10 Market Share 2026/07
43.7%
Terbinafine Market Share & Sales Concentration on Amazon US — July 2026
The most-sold terbinafine listing on Amazon US in July 2026 is ASIN B00O302HNQ (Brand: Lotrimin), which sold 20,000 units at $18.97 apiece — equal to 7.9% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 110,000 units and $1,569,400 in July 2026 — 43.7% of unit volume and 42.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Terbinafine' on Amazon
July 2026
Is 43.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00O302HNQ
Lotrimin Ultra 1 Week Athlete's Foot Treatment, Prescription Strength Butenafine Hydrochloride 1%, Cures Most Athlete’s Foot Between Toes, Cream, 1.1 Oz
20K
▼ 33.3%vs. prior month
$379.4K
latest month
12-month trend
B004P53HI8
TARO Terbinafine Hydrochloride antifungal Cream 1% - Athletes Foot Cream Extra Strength, relieves itching & Burning, Cures Most Athlete's Foot, Jock Itch & Ringworm
10K
▼ 50.0%vs. prior month
$114.7K
latest month
12-month trend
B0GCKL1GRJ
Lamisil Athletes Foot Spray, Antifungal, 1 Week Foot Fungus Treatment, Prescription Strength Terbinafine, Relieves, Treats & Prevents Recurrence, 4.2 oz (120 g)
10K
▲ 0.0%vs. prior month
$125.4K
latest month
12-month trend
B000052XPU
Fungi-Nail Anti-Fungal Liquid Solution, 1 Fl Oz | Kills Toe Fungus with Tolnaftate & Clinically Proven to Cure and Prevent Fungal Infections
10K
▲ 0.0%vs. prior month
$99.1K
latest month
12-month trend
B0885HPBHK
Dr. Scholl's Odor-X Medicated ANTIFUNGAL Athlete's Foot Powder Spray, 4.7 oz // 24-Hour Relief of Itching & Burning, Clinically Proven, Cures & Prevents Most Athlete's Foot, Destroys Odors Instantly
10K
▲ 0.0%vs. prior month
$52.7K
latest month
12-month trend
B09T968ZS7
SILKA Max Strength Antifungal Liquid for Toenail Health with Brush Applicator, Results in 1 Week, Nail Fungus Treatment for Damaged Toenails, Athlete's Foot Treatment, Tolnaftate 1% 0.45 Fl Oz
10K
▲ 0.0%vs. prior month
$108.8K
latest month
12-month trend
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Best Terbinafine Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Lotrimin is the best-performing terbinafine brand in July 2026, moving 30,000 units across 2 ASINs for 27.3% of Top 10 volume. TARO follows with 10,000 units (9.1%), ahead of Lamisil on 10,000 units (9.1%).
Volume is spread across 9 brands, with the top three holding 45.5% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $11.97 to $16.54, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Lotrimin
2 ASINs in Top 10
27.3%
Units
30K
Revenue
$539.1K
Avg. price
$16.54
B00O302HNQ
$18.97·★4.6·30.2K revsLotrimin Ultra 1 Week Athlete's Foot Treatment, Prescription Strength Butenafine Hydrochloride 1%, Cures Most Athlete’s Foot Between Toes, Cream, 1.1 Oz
Units sold20KB0BPN4NL4R
$14.12·★4.7·2.8K revsLotrimin AF Cream, Athlete's Foot 1% Clotrimazole Antifungal Cream Treatment, Clinically Proven Effective, 1.1 Ounce (New Look)
Units sold10K
TARO
1 ASIN in Top 10
9.1%
Units
10K
Revenue
$114.7K
Avg. price
$12.19
B004P53HI8
$12.19·★4.6·10.6K revsTARO Terbinafine Hydrochloride antifungal Cream 1% - Athletes Foot Cream Extra Strength, relieves itching & Burning, Cures Most Athlete's Foot, Jock Itch & Ringworm
Units sold10K
Lamisil
1 ASIN in Top 10
9.1%
Units
10K
Revenue
$125.4K
Avg. price
$11.97
B0GCKL1GRJ
$11.97·★4.6·435 revsLamisil Athletes Foot Spray, Antifungal, 1 Week Foot Fungus Treatment, Prescription Strength Terbinafine, Relieves, Treats & Prevents Recurrence, 4.2 oz (120 g)
Units sold10K
Trending Terbinafine Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0C7VP8SFV booked 10K units at $24.97, with ▲ 25.0% MoM change. On the growth side, B08L6ZNDTQ leads positive momentum with ▲ 233.3% MoM growth on 1K units, with B0G1XGM6WM close behind at ▲ 200.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0C7VP8SFV
Clotrimazole 1% Antifungal Cream, Athlete's Foot Jock Itch Ringworm 2 oz | Athletes Foot Treatment, Anti Fungal Cream for Skin, Ring Worm Medication for Humans, Jock Itch Treatment, External Use Only
Price
$24.97
Rating
4.4
Reviews
1.3K
Latest month sales
B08L6ZNDTQ
MED PRIDE Clotrimazole Antifungal Cream 1%, 4 Pack – Bulk Treatment for Athlete’s Foot, Jock Itch, Ringworm, Itchy Skin, Redness, Scaling & Cracking – Maximum Strength Fungal Relief
Price
$5.79
Rating
4.5
Reviews
4.2K
Latest month sales
B0G1XGM6WM
Maximum Strength Nail Fungi Treatment | Fast Acting Liquid Drops for Finger & Toe Nails, Restore and Repair Damaged, Discolored Nails.
Unlock to view ASIN details and product titles
Price
$17.90
Rating
4.0
Reviews
266
Latest month sales
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