Swings Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Swings sales on Amazon US totaled 53,500 units in July 2026 (▼ 26.2% vs. the prior month), generating an estimated $3,148,318 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 44.9% of unit volume and 52.3% of revenue, while a typical listing is priced at $51.96. The keyword itself pulled 10,092 Amazon queries over the same period (▼ 14.0% MoM).
Zooming out to the 12-month window ending July 2026, the swings Top 50 moved 574,500 units and $36,954,582 in cumulative sales — an average of 47,875 units and $3,079,548 per month. Monthly throughput topped out at 69,750 units in June 2026 and dipped to 27,850 in January 2026, leaving the latest reading 30.3% higher than August 2025.
Swings Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
53.5K
▼ 26.2% MoM
Monthly Revenue 2026/07
$3.1M
▼ 25.7% MoM
Top 10 Market Share 2026/07
44.9%
Swings Market Share & Sales Concentration on Amazon US — July 2026
The most-sold swings listing on Amazon US in July 2026 is ASIN B0D65F9NS7 (Brand: Monamii), which sold 4,000 units at $129.99 apiece — equal to 7.5% of every unit tracked in this report.
The Top 10 ASINs account for 24,000 units and $1,647,950 in July 2026 — 44.9% of unit volume and 52.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Swings' on Amazon
July 2026
Is 44.9% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0D65F9NS7
Monamii Baby Swings for Infants, Bluetooth Infant Swing with Music Speaker | Baby Swing with 5 Speeds, Remote Control, IMD Touch Panel, 3 Timer Settings, for Indoor & Outdoor Use
4K
▲ 0.0%vs. prior month
$530.3K
latest month
12-month trend
B01DGIKD68
Little Tikes Snug 'n Secure Blue Swing with Adjustable Straps, 2-in-1 for Baby and Toddlers Ages 9 Months - 4 Years
4K
▲ 33.3%vs. prior month
$81.3K
latest month
12-month trend
B09MWJDC6C
Graco Slim Spaces Compact Baby Swing, Space Saving Portable Bay Swing with Height Adjustable Legs & Soft Toys, Reign
3K
▲ 0.0%vs. prior month
$305.3K
latest month
12-month trend
B0BTDRL37K
Bright Starts Portable Electric Baby Swing, Newborn to 9 Months | Lightweight & Foldable Swing with 6 Speeds, 10 Soothing Melodies, 2 Hanging Toys, 2-Position Recline, Max Weight 20 lbs
3K
▲ 0.0%vs. prior month
$151.2K
latest month
12-month trend
B0FH6Q7T6B
Momcozy 2-in-1 Electric Baby Swing, Dual-Arm Support System, Khaki | Parent-Inspired Motions, Converts to a Toddler Seat up to 66 lbs, with Adjustable Height and a Lightweight Design
2K
▼ 33.3%vs. prior month
$284.8K
latest month
12-month trend
B0GZNKMRVT
Halloween Decorations Outdoor 3.7FT Pre-Assembled Hanging Swing Ghost | ready-to-hang ghost,remote waterproof lights,stable&adjustable,sturdy–ideal for porches, trees, yards & entryways
2K
vs. prior month
$75.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Swings Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Little Tikes is the best-performing swings brand in July 2026, moving 5,000 units across 2 ASINs for 20.8% of Top 10 volume. Monamii follows with 4,000 units (16.7%), ahead of Bright Starts on 4,000 units (16.7%).
Volume is spread across 8 brands, with the top three holding 54.2% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $25.74 to $129.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Little Tikes
2 ASINs in Top 10
20.8%
Units
5K
Revenue
$108.3K
Avg. price
$25.74
B01DGIKD68
$24.49·★4.8·34.8K revsLittle Tikes Snug 'n Secure Blue Swing with Adjustable Straps, 2-in-1 for Baby and Toddlers Ages 9 Months - 4 Years
Units sold4KB01DGIKD1I
$26.99·★4.8·20.1K revsLittle Tikes Snug 'n Secure Pink Swing with Adjustable Straps, 2-in-1 for Baby and Toddlers Ages 9 Months - 4 Years,16"D x 16.3"W x 17"H
Units sold1K
Monamii
1 ASIN in Top 10
16.7%
Units
4K
Revenue
$530.3K
Avg. price
$129.99
B0D65F9NS7
$129.99·★4.5·977 revsMonamii Baby Swings for Infants, Bluetooth Infant Swing with Music Speaker | Baby Swing with 5 Speeds, Remote Control, IMD Touch Panel, 3 Timer Settings, for Indoor & Outdoor Use
Units sold4K
Bright Starts
2 ASINs in Top 10
16.7%
Units
4K
Revenue
$216.8K
Avg. price
$52.99
B0BTDRL37K
$49.99·★4.5·9.2K revsBright Starts Portable Electric Baby Swing, Newborn to 9 Months | Lightweight & Foldable Swing with 6 Speeds, 10 Soothing Melodies, 2 Hanging Toys, 2-Position Recline, Max Weight 20 lbs
Units sold3KB00BBXEJ1Q
$55.99·★4.5·9.2K revsBright Starts Whimsical Wild Portable Baby Swing, Newborn to 9 Months | Lightweight & Foldable Swing with 6 Speeds, 10 Soothing Melodies, 2 Hanging Toys, 2-Position Recline, Max Weight 20 lbs
Units sold1K
Trending Swings Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0GF787F9F leads positive momentum with ▲ 1900.0% MoM growth on 1K units, with B01DGIKD68 close behind at ▲ 33.3% MoM on 4K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GF787F9F
2-in-1 Snug 'n Secure Swing - Red with White Bar, Ages 9 Months to 4 Years
Price
$24.97
Rating
4.8
Reviews
20.1K
Latest month sales
B01DGIKD68
Little Tikes Snug 'n Secure Blue Swing with Adjustable Straps, 2-in-1 for Baby and Toddlers Ages 9 Months - 4 Years
Price
$24.49
Rating
4.8
Reviews
34.8K
Latest month sales
B091ZD9VJ3
Jungle Gym Kingdom Baby Swing Outdoor - Heavy Duty Toddler Swing Set Accessories, High Back, Full Bucket Seat with Coated Chains for Outdoor Use - Fully Assembled - Green
Unlock to view ASIN details and product titles
Price
$38.99
Rating
4.7
Reviews
683
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this swings report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card