Swing Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Swing sales on Amazon US totaled 54,000 units in July 2026 (▼ 25.7% vs. the prior month), generating an estimated $3,428,649 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 42.6% of unit volume and 47.1% of revenue, while a typical listing is priced at $58.76. The keyword itself pulled 29,294 Amazon queries over the same period (▼ 24.9% MoM).
Zooming out to the 12-month window ending July 2026, the swing Top 50 moved 591,500 units and $40,458,617 in cumulative sales — an average of 49,292 units and $3,371,551 per month. Monthly throughput topped out at 72,650 units in June 2026 and dipped to 30,550 in January 2026, leaving the latest reading 25.1% higher than August 2025.
Swing Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
54K
▼ 25.7% MoM
Monthly Revenue 2026/07
$3.4M
▼ 24.4% MoM
Top 10 Market Share 2026/07
42.6%
Swing Market Share & Sales Concentration on Amazon US — July 2026
The most-sold swing listing on Amazon US in July 2026 is ASIN B0D65F9NS7 (Brand: Monamii), which sold 4,000 units at $129.99 apiece — equal to 7.4% of every unit tracked in this report.
The Top 10 ASINs account for 23,000 units and $1,613,380 in July 2026 — 42.6% of unit volume and 47.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Swing' on Amazon
July 2026
Is 42.6% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0D65F9NS7
Monamii Baby Swings for Infants, Bluetooth Infant Swing with Music Speaker | Baby Swing with 5 Speeds, Remote Control, IMD Touch Panel, 3 Timer Settings, for Indoor & Outdoor Use
4K
▲ 0.0%vs. prior month
$530.3K
latest month
12-month trend
B01DGIKD68
Little Tikes Snug 'n Secure Blue Swing with Adjustable Straps, 2-in-1 for Baby and Toddlers Ages 9 Months - 4 Years
4K
▲ 33.3%vs. prior month
$81.3K
latest month
12-month trend
B09MWJDC6C
Graco Slim Spaces Compact Baby Swing, Space Saving Portable Bay Swing with Height Adjustable Legs & Soft Toys, Reign
3K
▲ 0.0%vs. prior month
$305.3K
latest month
12-month trend
B0BTDRL37K
Bright Starts Portable Electric Baby Swing, Newborn to 9 Months | Lightweight & Foldable Swing with 6 Speeds, 10 Soothing Melodies, 2 Hanging Toys, 2-Position Recline, Max Weight 20 lbs
3K
▲ 0.0%vs. prior month
$151.2K
latest month
12-month trend
B07CSL91V5
PACEARTH 40 Inch Saucer Tree Swing Flying 600lb Weight Capacity 2 Added Hanging Straps Adjustable Multi-Strand Ropes Colorful Safe and Durable Swing Seat for Children
2K
▼ 50.0%vs. prior month
$77.7K
latest month
12-month trend
B07SDD936K
ABUSA Heavy Duty Black Swing Hangers Screws Bolts Included Over 5000 lb Capacity Playground Porch Yoga Seat Trapeze Wooden Sets Indoor Outdoor 2 Pack
2K
▼ 33.3%vs. prior month
$49.3K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Swing Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Monamii is the best-performing swing brand in July 2026, moving 4,000 units across 1 ASIN for 17.4% of Top 10 volume. Little Tikes follows with 4,000 units (17.4%), ahead of Bright Starts on 4,000 units (17.4%).
Volume is spread across 9 brands, with the top three holding 52.2% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $24.49 to $129.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Monamii
1 ASIN in Top 10
17.4%
Units
4K
Revenue
$530.3K
Avg. price
$129.99
B0D65F9NS7
$129.99·★4.5·969 revsMonamii Baby Swings for Infants, Bluetooth Infant Swing with Music Speaker | Baby Swing with 5 Speeds, Remote Control, IMD Touch Panel, 3 Timer Settings, for Indoor & Outdoor Use
Units sold4K
Little Tikes
1 ASIN in Top 10
17.4%
Units
4K
Revenue
$81.3K
Avg. price
$24.49
B01DGIKD68
$24.49·★4.8·34.8K revsLittle Tikes Snug 'n Secure Blue Swing with Adjustable Straps, 2-in-1 for Baby and Toddlers Ages 9 Months - 4 Years
Units sold4K
Bright Starts
2 ASINs in Top 10
17.4%
Units
4K
Revenue
$216.8K
Avg. price
$52.99
B0BTDRL37K
$49.99·★4.5·9.2K revsBright Starts Portable Electric Baby Swing, Newborn to 9 Months | Lightweight & Foldable Swing with 6 Speeds, 10 Soothing Melodies, 2 Hanging Toys, 2-Position Recline, Max Weight 20 lbs
Units sold3KB00BBXEJ1Q
$55.99·★4.5·9.2K revsBright Starts Whimsical Wild Portable Baby Swing, Newborn to 9 Months | Lightweight & Foldable Swing with 6 Speeds, 10 Soothing Melodies, 2 Hanging Toys, 2-Position Recline, Max Weight 20 lbs
Units sold1K
Trending Swing Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B00BBXEJ1Q booked 1K units at $55.99, with ▲ 0.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00BBXEJ1Q
Bright Starts Whimsical Wild Portable Baby Swing, Newborn to 9 Months | Lightweight & Foldable Swing with 6 Speeds, 10 Soothing Melodies, 2 Hanging Toys, 2-Position Recline, Max Weight 20 lbs
Price
$55.99
Rating
4.5
Reviews
9.2K
Latest month sales
B0FCC1BBTX
Halloween Decorations Outdoor - 5 FT Large Hanging Swing Ghost Halloween Decor with String Lights, Spooky Cute Ghosts Decorations for Front Porch Yard Tree
Price
$43.99
Rating
4.4
Reviews
282
Latest month sales
B006YTYM8W
Callaway Swing-Easy Golf Swing Trainer Aid, Orange
Unlock to view ASIN details and product titles
Price
$14.99
Rating
4.4
Reviews
1.5K
Latest month sales
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