Toddler Swing Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Toddler Swing sales on Amazon US totaled 51,300 units in July 2026 (▼ 25.6% vs. the prior month), generating an estimated $3,615,762 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 48.7% of unit volume and 47.6% of revenue, while a typical listing is priced at $80.49. The keyword itself pulled 31,975 Amazon queries over the same period (▼ 24.5% MoM).
Zooming out to the 12-month window ending July 2026, the toddler swing Top 50 moved 565,550 units and $45,372,115 in cumulative sales — an average of 47,129 units and $3,781,010 per month. Monthly throughput topped out at 68,950 units in June 2026 and dipped to 30,350 in January 2026, leaving the latest reading 26.0% higher than August 2025.
Toddler Swing Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
51.3K
▼ 25.6% MoM
Monthly Revenue 2026/07
$3.6M
▼ 30.0% MoM
Top 10 Market Share 2026/07
48.7%
Toddler Swing Market Share & Sales Concentration on Amazon US — July 2026
The most-sold toddler swing listing on Amazon US in July 2026 is ASIN B0D65F9NS7 (Brand: Monamii), which sold 4,000 units at $129.99 apiece — equal to 7.8% of every unit tracked in this report.
The Top 10 ASINs account for 25,000 units and $1,721,520 in July 2026 — 48.7% of unit volume and 47.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Toddler Swing' on Amazon
July 2026
Is 48.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0D65F9NS7
Monamii Baby Swings for Infants, Bluetooth Infant Swing with Music Speaker | Baby Swing with 5 Speeds, Remote Control, IMD Touch Panel, 3 Timer Settings, for Indoor & Outdoor Use
4K
▲ 0.0%vs. prior month
$530.3K
latest month
12-month trend
B01DGIKD68
Little Tikes Snug 'n Secure Blue Swing with Adjustable Straps, 2-in-1 for Baby and Toddlers Ages 9 Months - 4 Years
4K
▲ 33.3%vs. prior month
$81.3K
latest month
12-month trend
B09MWJDC6C
Graco Slim Spaces Compact Baby Swing, Space Saving Portable Bay Swing with Height Adjustable Legs & Soft Toys, Reign
3K
▲ 0.0%vs. prior month
$305.3K
latest month
12-month trend
B0BTDRL37K
Bright Starts Playful Paradise Portable Compact Automatic Baby Swing with Music, Unisex, Newborn +
3K
▲ 0.0%vs. prior month
$151.2K
latest month
12-month trend
B01ELNLKPA
Little Tikes First Slide (Blue/Green)
2K
▼ 66.7%vs. prior month
$68.7K
latest month
12-month trend
B07F24DDRF
Bright Starts Playful Parade Door Jumper for Baby with Adjustable Strap, 6 Months and Up, Max Weight 26 lbs
2K
▲ 100.0%vs. prior month
$60K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Toddler Swing Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Little Tikes is the best-performing toddler swing brand in July 2026, moving 6,000 units across 2 ASINs for 24.0% of Top 10 volume. Bright Starts follows with 6,000 units (24.0%), ahead of Monamii on 4,000 units (16.0%).
With 7 brands splitting the Top 10 and 64.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $29.49 to $129.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Little Tikes
2 ASINs in Top 10
24.0%
Units
6K
Revenue
$150K
Avg. price
$29.49
B01DGIKD68
$24.49·★4.8·34.8K revsLittle Tikes Snug 'n Secure Blue Swing with Adjustable Straps, 2-in-1 for Baby and Toddlers Ages 9 Months - 4 Years
Units sold4KB01ELNLKPA
$34.49·★4.8·1.6K revsLittle Tikes First Slide (Blue/Green)
Units sold2K
Bright Starts
3 ASINs in Top 10
24.0%
Units
6K
Revenue
$276.8K
Avg. price
$45.32
B0BTDRL37K
$49.99·★4.5·9.2K revsBright Starts Playful Paradise Portable Compact Automatic Baby Swing with Music, Unisex, Newborn +
Units sold3KB07F24DDRF
$29.99·★4.4·21.5K revsBright Starts Playful Parade Door Jumper for Baby with Adjustable Strap, 6 Months and Up, Max Weight 26 lbs
Units sold2KB00BBXEJ1Q
$55.99·★4.5·9.2K revsBright Starts Portable Automatic 6-Speed Baby Swing with Adaptable Speed, Taggies, Music, Removable-Toy-Bar, 0-9 Months 6-20 lbs (Whimsical Wild)
Units sold1K
Monamii
1 ASIN in Top 10
16.0%
Units
4K
Revenue
$530.3K
Avg. price
$129.99
B0D65F9NS7
$129.99·★4.5·969 revsMonamii Baby Swings for Infants, Bluetooth Infant Swing with Music Speaker | Baby Swing with 5 Speeds, Remote Control, IMD Touch Panel, 3 Timer Settings, for Indoor & Outdoor Use
Units sold4K
Trending Toddler Swing Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B07F24DDRF booked 2K units at $29.99, with ▲ 100.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B07F24DDRF
Bright Starts Playful Parade Door Jumper for Baby with Adjustable Strap, 6 Months and Up, Max Weight 26 lbs
Price
$29.99
Rating
4.4
Reviews
21.5K
Latest month sales
B09S1B4YF8
Ingenuity Keep Cozy 3-in-1 Grow with Me Vibrating Baby Bouncer Seat & Infant to Toddler Rocker, Vibrations & -Toy Bar, 0-30 Months Up to 40 lbs (Pink Burst)
Price
$47.68
Rating
4.6
Reviews
14K
Latest month sales
B00BBXEJ1Q
Bright Starts Portable Automatic 6-Speed Baby Swing with Adaptable Speed, Taggies, Music, Removable-Toy-Bar, 0-9 Months 6-20 lbs (Whimsical Wild)
Unlock to view ASIN details and product titles
Price
$55.99
Rating
4.5
Reviews
9.2K
Latest month sales
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