Swim Ear Plugs Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Swim Ear Plugs sales on Amazon US totaled 226,000 units in July 2026 (▼ 2.7% vs. the prior month), generating an estimated $2,558,782 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.9% of unit volume and 62.8% of revenue, while a typical listing is priced at $11.03. The keyword itself pulled 15,802 Amazon queries over the same period (▼ 29.5% MoM).
Zooming out to the 12-month window ending July 2026, the swim ear plugs Top 50 moved 1,729,600 units and $20,191,111 in cumulative sales — an average of 144,133 units and $1,682,593 per month. Monthly throughput topped out at 232,200 units in June 2026 and dipped to 97,700 in May 2026, leaving the latest reading 38.9% higher than August 2025.
Swim Ear Plugs Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
226K
▼ 2.7% MoM
Monthly Revenue 2026/07
$2.6M
▼ 8.6% MoM
Top 10 Market Share 2026/07
61.9%
Swim Ear Plugs Market Share & Sales Concentration on Amazon US — July 2026
The most-sold swim ear plugs listing on Amazon US in July 2026 is ASIN B0051U7W32 (Brand: Mack's), which sold 30,000 units at $9.89 apiece — equal to 13.3% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 140,000 units and $1,606,800 in July 2026 — 61.9% of unit volume and 62.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Swim Ear Plugs' on Amazon
July 2026









Is 61.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0051U7W32
Mack's Ultra Soft Foam Earplugs, 50 Pair - 33dB Highest NRR | Made in USA
30K
▲ 0.0%vs. prior month
$296.7K
latest month
12-month trend

B09ZTRP3SH
Swimming Ear Plugs for Adults,3 Pairs Waterproof Reusable Silicone Swim Earplugs for Swimming Surfing Snorkeling Showering and Water Pool,Beach,Ocean (Adults & Teens 14+)
20K
▲ 0.0%vs. prior month
$188K
latest month
12-month trend

B0BTLXZ8FH
Swim Goggles 2 Pack, Wide View Anti Fog&UV Swimming Goggles for Audlt, No Leak Pool Beach Essentials for Men Women
20K
▲ 0.0%vs. prior month
$294.8K
latest month
12-month trend

B007P8CZS0
Mack's Soft Moldable Silicone Putty Ear Plugs - Kids Size, 6 Pair - Comfortable Small Earplugs for Swimming, Bathing, Travel, Loud Events and Flying | Made in USA
10K
▲ 0.0%vs. prior month
$24.9K
latest month
12-month trend

B00SYEHC64
Mack's Pillow Soft Silicone Earplugs, 8 Pair - The Original Moldable Silicone Putty Ear Plugs for Sleeping, Snoring, Swimming, Travel, Concerts and Studying | Made in USA
10K
▲ 0.0%vs. prior month
$89.9K
latest month
12-month trend

B07G1MWHNR
Mack's Pillow Soft Silicone Earplugs, 12 Pair – The Original Moldable Silicone Putty Ear Plugs for Sleeping, Snoring, Swimming, Travel, Concerts and Studying | Made in USA
10K
▲ 0.0%vs. prior month
$129.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Swim Ear Plugs Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Mack's is the best-performing swim ear plugs brand in July 2026, moving 60,000 units across 4 ASINs for 50.0% of Top 10 volume. Rantizon follows with 20,000 units (16.7%), ahead of Loop on 10,000 units (8.3%).
With 6 brands splitting the Top 10 and 75.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.58 to $24.95, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Mack's
4 ASINs in Top 10
50.0%
Units
60K
Revenue
$541.4K
Avg. price
$8.58

B0051U7W32
$9.89·★4.5·50.5K revsMack's Ultra Soft Foam Earplugs, 50 Pair - 33dB Highest NRR | Made in USA
Units sold30K
B007P8CZS0
$2.46·★4.4·6.5K revsMack's Soft Moldable Silicone Putty Ear Plugs - Kids Size, 6 Pair - Comfortable Small Earplugs for Swimming, Bathing, Travel, Loud Events and Flying | Made in USA
Units sold10K
B00SYEHC64
$8.99·★4.5·3.8K revsMack's Pillow Soft Silicone Earplugs, 8 Pair - The Original Moldable Silicone Putty Ear Plugs for Sleeping, Snoring, Swimming, Travel, Concerts and Studying | Made in USA
Units sold10K
B07G1MWHNR
$12.99·★4.5·6.9K revsMack's Pillow Soft Silicone Earplugs, 12 Pair – The Original Moldable Silicone Putty Ear Plugs for Sleeping, Snoring, Swimming, Travel, Concerts and Studying | Made in USA
Units sold10K
Rantizon
1 ASIN in Top 10
16.7%
Units
20K
Revenue
$294.8K
Avg. price
$9.99

B0BTLXZ8FH
$9.99·★4.3·6.6K revsSwim Goggles 2 Pack, Wide View Anti Fog&UV Swimming Goggles for Audlt, No Leak Pool Beach Essentials for Men Women
Units sold20K
Loop
1 ASIN in Top 10
8.3%
Units
10K
Revenue
$249.5K
Avg. price
$24.95

B0D3V6Y38G
$24.95·★4.1·32.4K revsLoop Quiet 2 Ear Plugs - Ultra-Comfy Reusable Hearing Protection for Sleep | 24dB SNR noise reduction. Flexible, customizable fit. Reusable & washable. For deep focus, travel, noise sensitivity
Units sold10K
Trending Swim Ear Plugs Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B000I1Q4VU leads positive momentum with ▲ 200.0% MoM growth on 3K units, with B0D4YKT3G1 close behind at ▲ 200.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B000I1Q4VU
TYR Adult Latex Swim Cap - Pool Training Swimming Headwear
Price
$4.97
Rating
4.1
Reviews
8.4K
Latest month sales

B0D4YKT3G1
Swimming Ear Plugs for Adults Kids, 4 Pairs Silicone Earplugs Water Sports | Waterproof Protection, Shark Fin Ergonomic Fit, Soft Silicone Comfort, Reusable Swimming Shower, Storage Case Included
Price
$6.97
Rating
4.3
Reviews
2.4K
Latest month sales

B0DXBSRKBB
2 Pack Swim Cap for Women Men Adult, Silicone Swimming Caps for Short Long Hair, Waterproof Swim Hats Bathing Caps to Keep Hair Dry with Nose Clip and Earplugs
Unlock to view ASIN details and product titles
Price
$13.98
Rating
3.9
Reviews
550
Latest month sales
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