Surefire X300 Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Surefire X300 sales on Amazon US totaled 34,000 units in July 2026 (▼ 7.1% vs. the prior month), generating an estimated $3,930,060 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 67.6% of unit volume and 63.6% of revenue, while a typical listing is priced at $123.54. The keyword itself pulled 14,777 Amazon queries over the same period (▼ 3.0% MoM).
Zooming out to the 12-month window ending July 2026, the surefire x300 Top 50 moved 380,800 units and $34,341,648 in cumulative sales — an average of 31,733 units and $2,861,804 per month. Monthly throughput topped out at 43,900 units in November 2025 and dipped to 19,300 in May 2026, leaving the latest reading 25.2% higher than August 2025.
Surefire X300 Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
34K
▼ 7.1% MoM
Monthly Revenue 2026/07
$3.9M
▲ 3.2% MoM
Top 10 Market Share 2026/07
67.6%
Surefire X300 Market Share & Sales Concentration on Amazon US — July 2026
The most-sold surefire x300 listing on Amazon US in July 2026 is ASIN B0GHR5DXFC (Brand: OLIGHT), which sold 10,000 units at $129.99 apiece — equal to 29.4% of every unit tracked in this report and 5.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 23,000 units and $2,500,110 in July 2026 — 67.6% of unit volume and 63.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Surefire X300' on Amazon
July 2026
Is 67.6% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0GHR5DXFC
OLIGHT ArkPro Ultra Rechargeable Flat EDC Flashlight,1700Lumens,Onyx Black | Green Beam, UV Light, White LED, OAL, Pocket Flashlight, USB-C Magnetic, Work Light, Bright for Camping, Emergency, Outdoors
10K
▲ 11.1%vs. prior month
$1.3M
latest month
12-month trend
B00B8Q31UQ
Streamlight 69260 TLR-1 HL Tactical Gun Light, Black | 1,000 lumens; 20,000 candela; wide beam; rail key kit included; IPX7 waterproof
2K
▲ 100.0%vs. prior month
$329.7K
latest month
12-month trend
B07FNRNC2B
LED Flashlight High Lumens, Tactical Flashlight Battery Powered (Batteries Not Included), Bright Handheld Flashlight for Camping, Hunting, Home, Security, Hiking, Walking at Night & Emergency Use
2K
▲ 100.0%vs. prior month
$60K
latest month
12-month trend
B084SWJQG6
Streamlight 69424 TLR-7 X Tactical Gun Light, Black | 500 lumens; compact rail-mounted design; high and low switches; rail key kit
2K
▲ 0.0%vs. prior month
$291.1K
latest month
12-month trend
B0FJFR82VQ
OLIGHT PL X Dual Beams Rechargeable Tactical Rail Mount Flashlight, Black | 22,500 Candela Spotlight, 1,200 Lumens Floodlight, 300 m Distance, Fits for Compact & Full-Size, Fits 1913 & GL Rails, IPX7
2K
▲ 0.0%vs. prior month
$240K
latest month
12-month trend
B0035HB694
SureFire CR123A 3V Lithium Battery - 12 Pack SF123A Batteries | 123A 3V lithium batteries with 10-year shelf life for flashlights, mechanical repairs and outdoor activities
1K
▲ 0.0%vs. prior month
$37.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Surefire X300 Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
OLIGHT is the best-performing surefire x300 brand in July 2026, moving 14,000 units across 4 ASINs for 60.9% of Top 10 volume. Streamlight follows with 5,000 units (21.7%), ahead of GearLight on 2,000 units (8.7%).
With 5 brands splitting the Top 10 and 91.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $29.99 to $160.90, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
OLIGHT
4 ASINs in Top 10
60.9%
Units
14K
Revenue
$1.6M
Avg. price
$71.49
B0GHR5DXFC
$129.99·★4.7·1.8K revsOLIGHT ArkPro Ultra Rechargeable Flat EDC Flashlight,1700Lumens,Onyx Black | Green Beam, UV Light, White LED, OAL, Pocket Flashlight, USB-C Magnetic, Work Light, Bright for Camping, Emergency, Outdoors
Units sold10KB0FJFR82VQ
$119.99·★4.8·570 revsOLIGHT PL X Dual Beams Rechargeable Tactical Rail Mount Flashlight, Black | 22,500 Candela Spotlight, 1,200 Lumens Floodlight, 300 m Distance, Fits for Compact & Full-Size, Fits 1913 & GL Rails, IPX7
Units sold2KB0C54ZH8WW
$19.99·★4.7·9.5K revsOLIGHT IMINI 2 Rechargeable EDC Keychain Mini Flashlight Black | 50LM and 21M Throw, Compact and Portable, Mini LED Keyring Lights, Built-in Battery, Ideal for Everyday Carry and Emergencies
Units sold1KB0CHMV8G9W
$15.99·★4.7·2.9K revsOLIGHT I3T 2 EOS Pocket Small EDC Flashlight (Black) | 200LM,Slim Mini Handheld Light,IPX8 Waterproof,62M Throw,Lightweight,Portable,Two-Way Pocket Clip,AAA Battery
Units sold1K
Streamlight
3 ASINs in Top 10
21.7%
Units
5K
Revenue
$800.3K
Avg. price
$160.90
B00B8Q31UQ
$165.61·★4.8·18.4K revsStreamlight 69260 TLR-1 HL Tactical Gun Light, Black | 1,000 lumens; 20,000 candela; wide beam; rail key kit included; IPX7 waterproof
Units sold2KB084SWJQG6
$144.09·★4.8·8.1K revsStreamlight 69424 TLR-7 X Tactical Gun Light, Black | 500 lumens; compact rail-mounted design; high and low switches; rail key kit
Units sold2KB0DHWMGLCV
$172.99·★4.6·405 revsStreamlight 69503 TLR-7 HL-X Sub Rechargeable Rail-Mounted Gun Light | Precisely fits Glock 43X/48MOS with Rail. No Rail=No Fit
Units sold1K
GearLight
1 ASIN in Top 10
8.7%
Units
2K
Revenue
$60K
Avg. price
$29.99
B07FNRNC2B
$29.99·★4.6·29.1K revsLED Flashlight High Lumens, Tactical Flashlight Battery Powered (Batteries Not Included), Bright Handheld Flashlight for Camping, Hunting, Home, Security, Hiking, Walking at Night & Emergency Use
Units sold2K
Trending Surefire X300 Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0DHWMGLCV booked 1K units at $172.99, with ▲ 11.1% MoM change. On the growth side, B08MZCGPH1 leads positive momentum with ▲ 200.0% MoM growth on 300 units, with B09KNDFF8H close behind at ▲ 200.0% MoM on 300 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DHWMGLCV
Streamlight 69503 TLR-7 HL-X Sub Rechargeable Rail-Mounted Gun Light | Precisely fits Glock 43X/48MOS with Rail. No Rail=No Fit
Price
$172.99
Rating
4.6
Reviews
405
Latest month sales
B08MZCGPH1
SUREFIRE 123A Rechargeable Batteries Includes Charger SFLFP123-KIT
Price
$49.00
Rating
4.6
Reviews
1.9K
Latest month sales
B09KNDFF8H
OLIGHT Baldr Pro R 1350 Lumens Rail Mounted Tactical Light with Green Beam | 10,000 Candela, Compact to Full-Size Weaponlight, Strobe Mode, Magnetic USB Charging, Compatible with 1913 and GL Rails
Unlock to view ASIN details and product titles
Price
$169.95
Rating
4.6
Reviews
2.1K
Latest month sales
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