Sunday Riley Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Sunday Riley sales on Amazon US totaled 706,000 units in July 2026 (▼ 38.9% vs. the prior month), generating an estimated $17,435,900 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 69.4% of unit volume and 61.8% of revenue, while a typical listing is priced at $33.48. The keyword itself pulled 16,191 Amazon queries over the same period (▲ 10.3% MoM).
Zooming out to the 12-month window ending July 2026, the sunday riley Top 50 moved 8,245,600 units and $206,803,822 in cumulative sales — an average of 687,133 units and $17,233,652 per month. Monthly throughput topped out at 1,156,000 units in June 2026 and dipped to 509,000 in August 2025, leaving the latest reading 38.7% higher than August 2025.
Sunday Riley Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
706K
▼ 38.9% MoM
Monthly Revenue 2026/07
$17.4M
▼ 43.7% MoM
Top 10 Market Share 2026/07
69.4%
Sunday Riley Market Share & Sales Concentration on Amazon US — July 2026
The most-sold sunday riley listing on Amazon US in July 2026 is ASIN B074PVTPBW (Brand: Mighty Patch), which sold 100,000 units at $12.99 apiece — equal to 14.2% of every unit tracked in this report.
The Top 10 ASINs account for 490,000 units and $10,781,400 in July 2026 — 69.4% of unit volume and 61.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Sunday Riley' on Amazon
July 2026
Is 69.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B074PVTPBW
Mighty Patch Hero Cosmetics Original Nighttime Acne Pimple Patches, 36 Ct | #1 Hydrocolloid Acne Patches, Shrinking Zits & Whiteheads in 1 Use, Spot Treatment, Pimple Stickers for Face
100K
▲ 0.0%vs. prior month
$1.3M
latest month
12-month trend
B0B2RM68G2
BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Face Mask, Pore Minimizing, Elasticity, Plumping, Travel Essentials & Self Care Gifts for Women, Korean Skin Care | 1.19oz(34g) x 4ea
100K
▲ 0.0%vs. prior month
$1.8M
latest month
12-month trend
B0FVT77ZLL
ANUA PDRN Collagen Glow Facial Serum Spray, 3.38 fl oz | Hydrating Face Mist, Hyaluronic Acid, dewy glass finish, All Skin Types, Instant Plumping, Firming Care, Korean Skincare
50K
▼ 50.0%vs. prior month
$1M
latest month
12-month trend
B0B45LL4DD
Beauty of Joseon Revive Eye Serum with Retinal Niacinamide Correction for Puffy Eye Bags Fine Lines Dark Circles Wrinkles, Korean Skin Care 30ml, 1.01 fl.oz
50K
▼ 16.7%vs. prior month
$792.5K
latest month
12-month trend
B0DWFLY18Y
ANUA PDRN Hyaluronic Acid 100 Moisturizing Cream, 2.02 fl oz | Lightweight, Non-Greasy Hydrating Face Moisturizer with Salmon DNA for Glass Skin, Korean Skincare
40K
▼ 60.0%vs. prior month
$919.2K
latest month
12-month trend
B00949CTQQ
Paula's Choice SKIN PERFECTING 2% BHA Liquid Exfoliant | Gentle Salicylic Acid Facial Exfoliator for Blackheads, Enlarged Pores, Wrinkles & Fine Lines
40K
▼ 60.0%vs. prior month
$1.5M
latest month
12-month trend
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Best Sunday Riley Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Mighty Patch is the best-performing sunday riley brand in July 2026, moving 100,000 units across 1 ASIN for 20.4% of Top 10 volume. BIODANCE follows with 100,000 units (20.4%), ahead of ANUA on 90,000 units (18.4%).
Volume is spread across 8 brands, with the top three holding 59.2% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $12.99 to $22.50, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Mighty Patch
1 ASIN in Top 10
20.4%
Units
100K
Revenue
$1.3M
Avg. price
$12.99
B074PVTPBW
$12.99·★4.6·184.7K revsMighty Patch Hero Cosmetics Original Nighttime Acne Pimple Patches, 36 Ct | #1 Hydrocolloid Acne Patches, Shrinking Zits & Whiteheads in 1 Use, Spot Treatment, Pimple Stickers for Face
Units sold100K
BIODANCE
1 ASIN in Top 10
20.4%
Units
100K
Revenue
$1.8M
Avg. price
$19.00
B0B2RM68G2
$19.00·★4.5·46.1K revsBIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Face Mask, Pore Minimizing, Elasticity, Plumping, Travel Essentials & Self Care Gifts for Women, Korean Skin Care | 1.19oz(34g) x 4ea
Units sold100K
ANUA
2 ASINs in Top 10
18.4%
Units
90K
Revenue
$1.9M
Avg. price
$22.50
B0FVT77ZLL
$21.00·★4.5·6K revsANUA PDRN Collagen Glow Facial Serum Spray, 3.38 fl oz | Hydrating Face Mist, Hyaluronic Acid, dewy glass finish, All Skin Types, Instant Plumping, Firming Care, Korean Skincare
Units sold50KB0DWFLY18Y
$24.00·★4.6·5K revsANUA PDRN Hyaluronic Acid 100 Moisturizing Cream, 2.02 fl oz | Lightweight, Non-Greasy Hydrating Face Moisturizer with Salmon DNA for Glass Skin, Korean Skincare
Units sold40K
Trending Sunday Riley Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B07C5SS6YD booked 40K units at $15.00, with ▲ 100.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B07C5SS6YD
Paula's Choice SKIN PERFECTING 2% BHA Liquid Exfoliant | Gentle Salicylic Acid Facial Exfoliator for Blackheads, Enlarged Pores, Wrinkles & Fine Lines
Price
$15.00
Rating
4.5
Reviews
116.3K
Latest month sales
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