Sulforaphane Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Sulforaphane sales on Amazon US totaled 47,700 units in July 2026 (▼ 8.5% vs. the prior month), generating an estimated $1,718,945 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 71.3% of unit volume and 73.5% of revenue, while a typical listing is priced at $36.26. The keyword itself pulled 23,661 Amazon queries over the same period (▲ 15.5% MoM).

Zooming out to the 12-month window ending July 2026, the sulforaphane Top 50 moved 537,400 units and $19,872,903 in cumulative sales — an average of 44,783 units and $1,656,075 per month. Monthly throughput topped out at 52,750 units in April 2026 and dipped to 34,800 in May 2026, leaving the latest reading 17.6% higher than August 2025.

537.4KTotal units sold · Last 12 months
$19.9MTotal revenue · Last 12 months
23.7K▲ 15.5% MoM
Monthly search volume
$36.26Avg. price · July 2026

Sulforaphane Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales40.5K
Revenue$1.6M

2025/09

Sales42.3K
Revenue$1.6M

2025/10

Sales42.1K
Revenue$1.5M

2025/11

Sales43.9K
Revenue$1.6M

2025/12

Sales39K
Revenue$1.4M

2026/01

Sales52K
Revenue$1.9M

2026/02

Sales45.4K
Revenue$1.7M

2026/03

Sales44.7K
Revenue$1.7M

2026/04

Sales52.8K
Revenue$2M

2026/05

Sales34.8K
Revenue$1.2M

2026/06

Sales52.1K
Revenue$2M
47.7K

2026/07

Sales47.7K
Revenue$1.7M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

47.7K

▼ 8.5% MoM

Monthly Revenue 2026/07

$1.7M

▼ 13.0% MoM

Top 10 Market Share 2026/07

71.3%

See the Top 10 ASINs driving 71.3% of sales

Sulforaphane Market Share & Sales Concentration on Amazon US — July 2026

The most-sold sulforaphane listing on Amazon US in July 2026 is ASIN B08WLJ1DXR (Brand: Nature Jims Sprouts), which sold 9,000 units at $16.75 apiece — equal to 18.9% of every unit tracked in this report.

The Top 10 ASINs account for 34,000 units and $1,262,740 in July 2026 — 71.3% of unit volume and 73.5% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Sulforaphane' on Amazon

July 2026
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71.3% Volume Share 34K units sold
73.5% Revenue Share $1.3M estimated
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Top 5 Volume Share breakdown

B08WLJ1DXR 18.9%
B0D75PSYZV 18.9%
B08841KRMT 8.4%
B0063X0J0O 8.4%
B07V485YZH 4.2%
Others 41.3%
#1
Nature Jim's Sprout Organic Broccoli Seeds – Non-GMO, Sprouting Seeds - 8oz | Rich in Sulforaphane - Fast-Growing Microgreen Plants – Ideal Sprouting Seeds for Fresh & Nutritious Indoor/Outdoor Gardening

B08WLJ1DXR

Nature Jim's Sprout Organic Broccoli Seeds – Non-GMO, Sprouting Seeds - 8oz | Rich in Sulforaphane - Fast-Growing Microgreen Plants – Ideal Sprouting Seeds for Fresh & Nutritious Indoor/Outdoor Gardening

$16.75·★ 4.6·5.4K reviews
Monthly Sales

9K

▲ 28.6%

vs. prior month

Revenue

$150.8K

latest month

Monthly Trend

12-month trend

#2
para Defend Wormwood Black Walnut Cleanse for Humans Drops Liquid Soursop Garlic Pumpkin Seed PAU D'Arco Oil of Oregano Turmeric Berberine Neem Extract Hull Bark Tincture by Clean Nutra

B0D75PSYZV

para Defend Wormwood Black Walnut Cleanse for Humans Drops Liquid Soursop Garlic Pumpkin Seed PAU D'Arco Oil of Oregano Turmeric Berberine Neem Extract Hull Bark Tincture by Clean Nutra

$19.95·★ 4.4·4.4K reviews
Monthly Sales

9K

▼ 10.0%

vs. prior month

Revenue

$239.2K

latest month

Monthly Trend

12-month trend

#3
Nutramax Avmacol Extra Strength Sulforaphane Producing Supplement, 75 Tabs | Detoxification Support, #1 Researched Sulforaphane Producing Brand, with Glucoraphanin & Myrosinase, Published Studies

B08841KRMT

Nutramax Avmacol Extra Strength Sulforaphane Producing Supplement, 75 Tabs | Detoxification Support, #1 Researched Sulforaphane Producing Brand, with Glucoraphanin & Myrosinase, Published Studies

$65.99·★ 4.6·1.1K reviews
Monthly Sales

4K

▼ 42.9%

vs. prior month

Revenue

$264K

latest month

Monthly Trend

12-month trend

#4
Pure Encapsulations DIM Detox, 60 Capsules | Supplement Support for Detoxification and Cellular Health*, Liver Support, Antioxidant and Hormone Metabolism Support

B0063X0J0O

Pure Encapsulations DIM Detox, 60 Capsules | Supplement Support for Detoxification and Cellular Health*, Liver Support, Antioxidant and Hormone Metabolism Support

$58.00·★ 4.7·772 reviews
Monthly Sales

4K

▲ 0.0%

vs. prior month

Revenue

$232K

latest month

Monthly Trend

12-month trend

#5
Nutramax Avmacol Sulforaphane Producing Supplement for Detox, 60 Tablets | Detoxification Support, #1 Researched Sulforaphane Producing Brand, with Glucoraphanin & Myrosinase, Published Studies

B07V485YZH

Nutramax Avmacol Sulforaphane Producing Supplement for Detox, 60 Tablets | Detoxification Support, #1 Researched Sulforaphane Producing Brand, with Glucoraphanin & Myrosinase, Published Studies

$29.99·★ 4.6·361 reviews
Monthly Sales

2K

▼ 33.3%

vs. prior month

Revenue

$60K

latest month

Monthly Trend

12-month trend

#6
50MG Sulforaphane Supplement from Broccoli Sprouts, Doctor-Formulated | NRF2 Activation, Cellular Health & Immune Support, Glucoraphanin & Myrosinase, Third-Party Tested, 60 Broccoli Seed Beadlets

B07QW9VLSZ

50MG Sulforaphane Supplement from Broccoli Sprouts, Doctor-Formulated | NRF2 Activation, Cellular Health & Immune Support, Glucoraphanin & Myrosinase, Third-Party Tested, 60 Broccoli Seed Beadlets

$49.95·★ 4.6·1.8K reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$99.9K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Sulforaphane Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Nature Jims Sprouts is the best-performing sulforaphane brand in July 2026, moving 9,000 units across 1 ASIN for 26.5% of Top 10 volume. Clean Nutraceuticals follows with 9,000 units (26.5%), ahead of Nutramax Laboratories on 5,000 units (14.7%).

With 9 brands splitting the Top 10 and 67.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $16.75 to $50.49, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

26.5%
26.5%
14.7%
32.4%
Nature Jims Sprouts
Clean Nutraceuticals
Nutramax Laboratories
Other brands
1

Nature Jims Sprouts

1 ASIN in Top 10

26.5%

Units

9K

Revenue

$150.8K

Avg. price

$16.75

  • Nature Jim's Sprout Organic Broccoli Seeds – Non-GMO, Sprouting Seeds - 8oz | Rich in Sulforaphane - Fast-Growing Microgreen Plants – Ideal Sprouting Seeds for Fresh & Nutritious Indoor/Outdoor Gardening

    B08WLJ1DXR

    $16.75·★4.6·5.4K revs

    Nature Jim's Sprout Organic Broccoli Seeds – Non-GMO, Sprouting Seeds - 8oz | Rich in Sulforaphane - Fast-Growing Microgreen Plants – Ideal Sprouting Seeds for Fresh & Nutritious Indoor/Outdoor Gardening

    Units sold9K
2

Clean Nutraceuticals

1 ASIN in Top 10

26.5%

Units

9K

Revenue

$239.2K

Avg. price

$19.95

  • para Defend Wormwood Black Walnut Cleanse for Humans Drops Liquid Soursop Garlic Pumpkin Seed PAU D'Arco Oil of Oregano Turmeric Berberine Neem Extract Hull Bark Tincture by Clean Nutra

    B0D75PSYZV

    $19.95·★4.4·4.4K revs

    para Defend Wormwood Black Walnut Cleanse for Humans Drops Liquid Soursop Garlic Pumpkin Seed PAU D'Arco Oil of Oregano Turmeric Berberine Neem Extract Hull Bark Tincture by Clean Nutra

    Units sold9K
3

Nutramax Laboratories

2 ASINs in Top 10

14.7%

Units

5K

Revenue

$298.9K

Avg. price

$50.49

  • Nutramax Avmacol Extra Strength Sulforaphane Producing Supplement, 75 Tabs | Detoxification Support, #1 Researched Sulforaphane Producing Brand, with Glucoraphanin & Myrosinase, Published Studies

    B08841KRMT

    $65.99·★4.6·1.1K revs

    Nutramax Avmacol Extra Strength Sulforaphane Producing Supplement, 75 Tabs | Detoxification Support, #1 Researched Sulforaphane Producing Brand, with Glucoraphanin & Myrosinase, Published Studies

    Units sold4K
  • Nutramax Avmacol Extra Strength Sulforaphane Producing Supplement, 30 Tabs | Detoxification Support, #1 Researched Sulforaphane Producing Brand, Patented Formula with Glucoraphanin & Myrosinase

    B07V47DGTB

    $34.99·★4.6·1.1K revs

    Nutramax Avmacol Extra Strength Sulforaphane Producing Supplement, 30 Tabs | Detoxification Support, #1 Researched Sulforaphane Producing Brand, Patented Formula with Glucoraphanin & Myrosinase

    Units sold1K

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