Straws Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Straws sales on Amazon US totaled 223,000 units in July 2026 (▲ 3.8% vs. the prior month), generating an estimated $1,388,190 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 60.5% of unit volume and 45.8% of revenue, while a typical listing is priced at $8.59. The keyword itself pulled 375,729 Amazon queries over the same period (▲ 21.1% MoM).
Zooming out to the 12-month window ending July 2026, the straws Top 50 moved 2,080,100 units and $12,944,936 in cumulative sales — an average of 173,342 units and $1,078,745 per month. Monthly throughput topped out at 223,000 units in July 2026 and dipped to 110,600 in May 2026, leaving the latest reading 15.4% higher than August 2025.
Straws Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
223K
▲ 3.8% MoM
Monthly Revenue 2026/07
$1.4M
▼ 1.6% MoM
Top 10 Market Share 2026/07
60.5%
Straws Market Share & Sales Concentration on Amazon US — July 2026
The most-sold straws listing on Amazon US in July 2026 is ASIN B0D6T59JGQ (Brand: Amazon Basics), which sold 70,000 units at $2.29 apiece — equal to 31.4% of every unit tracked in this report and 7.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 135,000 units and $635,780 in July 2026 — 60.5% of unit volume and 45.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Straws' on Amazon
July 2026
![[Angled Tips] 8 Pcs Reusable Jumbo Wide Boba Straws & Smoothie Straws, Multi Colors Reusable Straw, BPA FREE Food-Grade Tritan Plastic Straw for Bubble Tea(Tapioca Boba Pearls) Milkshakes w/ 2 Brushes (ASIN B07RY765XD), rank #10 by monthly sales volume for 'Straws' on Amazon](https://m.media-amazon.com/images/I/71b-K8OVR2L._AC_UY512_.jpg)
Is 60.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0D6T59JGQ
Amazon Basics Disposable Striped Plastic Flex Straws, BPA Free, Food-Safe, 7.5" Long, Assorted Colors, 100 Count
70K
▲ 16.7%vs. prior month
$154K
latest month
12-month trend
B0BVWC2RT4
Replacement Straw Compatible with Stanley 40 oz 30 oz Cup Tumbler, 6 Pack Reusable Straw with Cleaning Brush, Plastic, Clear
10K
▲ 0.0%vs. prior month
$55.8K
latest month
12-month trend
B09PGZ5W8W
SONGNASS 100PCS Flexible Plastic Straws | Colorful Disposable Bendy Party Fancy Straws12.8inch Extra Long Straws Party Decorations
9K
▼ 10.0%vs. prior month
$88.7K
latest month
12-month trend
B07D34ZNMH
Hiware 12-Pack Reusable Stainless Steel Metal Straws with Case - Long Drinking Straws for 30 oz and 20 oz Tumblers Dishwasher Safe - 2 Cleaning Brushes Included
9K
▲ 28.6%vs. prior month
$62.9K
latest month
12-month trend
B07VWGR2R1
100 Pcs Jumbo Smoothie Straws, Colorful Disposable Wide-Mouth | Large Plastic Straws for Bubble Tea, Milkshakes, Thick Drinks
9K
▼ 10.0%vs. prior month
$87.8K
latest month
12-month trend
B0BW8F9LG8
Piteno® 12Pcs Glass Straws with 4Pcs Brushes, Reusable Clear Glass Drinking Straws, 8.5''x10MM, Set of 6 Straight and 6 Bent with 4 Cleaning Brushes, Perfect for Smoothies, Milkshakes, Juice, Tea
7K
▼ 12.5%vs. prior month
$53.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Straws Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amazon Basics is the best-performing straws brand in July 2026, moving 70,000 units across 1 ASIN for 51.9% of Top 10 volume. HIWARE follows with 14,000 units (10.4%), ahead of Beonsky on 10,000 units (7.4%).
With 9 brands splitting the Top 10 and 69.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $2.29 to $6.48, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amazon Basics
1 ASIN in Top 10
51.9%
Units
70K
Revenue
$154K
Avg. price
$2.29
B0D6T59JGQ
$2.29·★4.7·8.6K revsAmazon Basics Disposable Striped Plastic Flex Straws, BPA Free, Food-Safe, 7.5" Long, Assorted Colors, 100 Count
Units sold70K
HIWARE
2 ASINs in Top 10
10.4%
Units
14K
Revenue
$92.9K
Avg. price
$6.48
B07D34ZNMH
$6.98·★4.8·57.3K revsHiware 12-Pack Reusable Stainless Steel Metal Straws with Case - Long Drinking Straws for 30 oz and 20 oz Tumblers Dishwasher Safe - 2 Cleaning Brushes Included
Units sold9KB07RY765XD
$5.98·★4.8·26.2K revs[Angled Tips] 8 Pcs Reusable Jumbo Wide Boba Straws & Smoothie Straws, Multi Colors Reusable Straw, BPA FREE Food-Grade Tritan Plastic Straw for Bubble Tea(Tapioca Boba Pearls) Milkshakes w/ 2 Brushes
Units sold5K
Beonsky
1 ASIN in Top 10
7.4%
Units
10K
Revenue
$55.8K
Avg. price
$5.99
B0BVWC2RT4
$5.99·★4.7·12.2K revsReplacement Straw Compatible with Stanley 40 oz 30 oz Cup Tumbler, 6 Pack Reusable Straw with Cleaning Brush, Plastic, Clear
Units sold10K
Trending Straws Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0CBZN68DB leads positive momentum with ▲ 122.2% MoM growth on 2K units, with B0DBVD1PVH close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CBZN68DB
EcoPreps Biodegradable Sugarcane Disposable Straws, Plastic-Free, 150 Count | 100% Compostable, Eco-Friendly Drinking Straw | 7.8” Natural Sugar Fiber Straws, Smoothie Straw for Home, Restaurant, Parties
Price
$11.99
Rating
4.8
Reviews
289
Latest month sales
B0DBVD1PVH
100 Pcs Colorful Plastic Straws, Disposable Drinking Straws, 8.26" Long and 0.23'' Diameter
Price
$4.99
Rating
4.6
Reviews
319
Latest month sales
![[Individually Wrapped] 100Pcs Disposable Plastic Drinking Straws - 8.26" Long and 0.24 Diameter Colorful Cute Straws for Juice,Coffee,Milk,Cocktail, Bachelorette/Birthday Party, Bridal/Baby Shower](https://m.media-amazon.com/images/I/71FddWk0dgL._AC_UY512_.jpg)
B0FCMM7HRQ
[Individually Wrapped] 100Pcs Disposable Plastic Drinking Straws - 8.26" Long and 0.24 Diameter Colorful Cute Straws for Juice,Coffee,Milk,Cocktail, Bachelorette/Birthday Party, Bridal/Baby Shower
Unlock to view ASIN details and product titles
Price
$6.99
Rating
4.8
Reviews
190
Latest month sales
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