Stainless Steel Gua Sha Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Stainless Steel Gua Sha sales on Amazon US totaled 79,350 units in July 2026 (▼ 4.2% vs. the prior month), generating an estimated $887,814 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 71.8% of unit volume and 70.3% of revenue, while a typical listing is priced at $12.67. The keyword itself pulled 14,895 Amazon queries over the same period (▼ 13.4% MoM).

Zooming out to the 12-month window ending July 2026, the stainless steel gua sha Top 50 moved 1,070,700 units and $11,058,695 in cumulative sales — an average of 89,225 units and $921,558 per month. Monthly throughput topped out at 147,800 units in December 2025 and dipped to 49,450 in May 2026, leaving the latest reading 2.4% lower than August 2025.

1.1MTotal units sold · Last 12 months
$11.1MTotal revenue · Last 12 months
14.9K▼ 13.4% MoM
Monthly search volume
$12.67Avg. price · July 2026

Stainless Steel Gua Sha Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales81.3K
Revenue$799K

2025/09

Sales73.4K
Revenue$680.3K

2025/10

Sales79.5K
Revenue$767.2K

2025/11

Sales106.8K
Revenue$1M

2025/12

Sales147.8K
Revenue$1.6M

2026/01

Sales98.7K
Revenue$953K

2026/02

Sales96.9K
Revenue$1M

2026/03

Sales91.7K
Revenue$1M

2026/04

Sales83K
Revenue$906.5K

2026/05

Sales49.5K
Revenue$506.5K

2026/06

Sales82.8K
Revenue$914.6K
79.3K

2026/07

Sales79.3K
Revenue$887.8K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

79.3K

▼ 4.2% MoM

Monthly Revenue 2026/07

$887.8K

▼ 2.9% MoM

Top 10 Market Share 2026/07

71.8%

See the Top 10 ASINs driving 71.8% of sales

Stainless Steel Gua Sha Market Share & Sales Concentration on Amazon US — July 2026

The most-sold stainless steel gua sha listing on Amazon US in July 2026 is ASIN B09RQ9GLDJ (Brand: Kitsch), which sold 20,000 units at $12.99 apiece — equal to 25.2% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 57,000 units and $624,470 in July 2026 — 71.8% of unit volume and 70.3% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Stainless Steel Gua Sha' on Amazon

July 2026
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71.8% Volume Share 57K units sold
70.3% Revenue Share $624.5K estimated
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Top 5 Volume Share breakdown

B09RQ9GLDJ 25.2%
B08RD6S5HF 12.6%
B09TPDYS7N 12.6%
B09NSPJY56 5.0%
B0B3RJPM4L 5.0%
Others 39.5%
#1
Kitsch Stainless Steel Guasha Tool for Face - Silver | Stainless Steel Gua Sha Facial Tools | Face Sculpting Tool and Double Chin Reducer, Neck & Lymphatic Drainage Massager

B09RQ9GLDJ

Kitsch Stainless Steel Guasha Tool for Face - Silver | Stainless Steel Gua Sha Facial Tools | Face Sculpting Tool and Double Chin Reducer, Neck & Lymphatic Drainage Massager

$12.99· 4.6·1.3K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$229.8K

latest month

Monthly Trend

12-month trend

#2
BAIMEI IcyMe Gua Sha & Jade Roller Set for Facial Sculpting and Relaxation | Cooling Face Roller & Guasha Tool for Face Lymphatic Drainage, Depuffing, Jawline Definition, Skin Care Gifts for Women–Green

B08RD6S5HF

BAIMEI IcyMe Gua Sha & Jade Roller Set for Facial Sculpting and Relaxation | Cooling Face Roller & Guasha Tool for Face Lymphatic Drainage, Depuffing, Jawline Definition, Skin Care Gifts for Women–Green

$7.49· 4.5·38.2K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$76K

latest month

Monthly Trend

12-month trend

#3
Rena Chris Gua Sha Facial Tools, Stainless Steel Guasha Tool - Silver | Face Massage Tool for Jawline Sculpting, Puffiness Reducing, Gua Sha Double Chin Reducer, Skin Care Gift for Women

B09TPDYS7N

Rena Chris Gua Sha Facial Tools, Stainless Steel Guasha Tool - Silver | Face Massage Tool for Jawline Sculpting, Puffiness Reducing, Gua Sha Double Chin Reducer, Skin Care Gift for Women

$4.99· 4.6·5.2K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$42.5K

latest month

Monthly Trend

12-month trend

#4
BYYDDIY-Non-Magnetic 304 Stainless Steel Gua Sha Muscle Scraper Tool for Scar Tissue,Muscle Scraping Tool for Massage Scraper,IASTM Tools for Physical Therapy, Soft Tissue Massage

B09NSPJY56

BYYDDIY-Non-Magnetic 304 Stainless Steel Gua Sha Muscle Scraper Tool for Scar Tissue,Muscle Scraping Tool for Massage Scraper,IASTM Tools for Physical Therapy, Soft Tissue Massage

$7.99· 4.7·2K reviews
Monthly Sales

4K

▲ 0.0%

vs. prior month

Revenue

$32K

latest month

Monthly Trend

12-month trend

#5
PLANTIFIQUE Gua Sha Facial Tools | Gifts | Massage Tool | Jawline Sculptor | Face Sculpting Tool for Your Skin Care Routine | Jade Guasha

B0B3RJPM4L

PLANTIFIQUE Gua Sha Facial Tools | Gifts | Massage Tool | Jawline Sculptor | Face Sculpting Tool for Your Skin Care Routine | Jade Guasha

$12.95· 4.4·4.5K reviews
Monthly Sales

4K

▼ 20.0%

vs. prior month

Revenue

$49.1K

latest month

Monthly Trend

12-month trend

#6
Nuanchu 304 Stainless Steel Gua Sha Facial Tool, Silver, Heart | Metal Gua Sha for Lymphatic Drainage Guasha Face Sculpting Double Chin Reduce with Pouch Self Care Gift

B092QMJXMH

Nuanchu 304 Stainless Steel Gua Sha Facial Tool, Silver, Heart | Metal Gua Sha for Lymphatic Drainage Guasha Face Sculpting Double Chin Reduce with Pouch Self Care Gift

$6.99· 4.7·6.5K reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$14K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Stainless Steel Gua Sha Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Kitsch is the best-performing stainless steel gua sha brand in July 2026, moving 20,000 units across 1 ASIN for 35.1% of Top 10 volume. BAIMEI follows with 10,000 units (17.5%), ahead of Rena Chris on 10,000 units (17.5%).

With 9 brands splitting the Top 10 and 70.2% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $4.99 to $12.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

35.1%
17.5%
17.5%
29.8%
Kitsch
BAIMEI
Rena Chris
Other brands
1

Kitsch

1 ASIN in Top 10

35.1%

Units

20K

Revenue

$229.8K

Avg. price

$12.99

  • Kitsch Stainless Steel Guasha Tool for Face - Silver | Stainless Steel Gua Sha Facial Tools | Face Sculpting Tool and Double Chin Reducer, Neck & Lymphatic Drainage Massager

    B09RQ9GLDJ

    $12.99·4.6·1.3K revs

    Kitsch Stainless Steel Guasha Tool for Face - Silver | Stainless Steel Gua Sha Facial Tools | Face Sculpting Tool and Double Chin Reducer, Neck & Lymphatic Drainage Massager

    Units sold20K
2

BAIMEI

1 ASIN in Top 10

17.5%

Units

10K

Revenue

$76K

Avg. price

$7.49

  • BAIMEI IcyMe Gua Sha & Jade Roller Set for Facial Sculpting and Relaxation | Cooling Face Roller & Guasha Tool for Face Lymphatic Drainage, Depuffing, Jawline Definition, Skin Care Gifts for Women–Green

    B08RD6S5HF

    $7.49·4.5·38.2K revs

    BAIMEI IcyMe Gua Sha & Jade Roller Set for Facial Sculpting and Relaxation | Cooling Face Roller & Guasha Tool for Face Lymphatic Drainage, Depuffing, Jawline Definition, Skin Care Gifts for Women–Green

    Units sold10K
3

Rena Chris

1 ASIN in Top 10

17.5%

Units

10K

Revenue

$42.5K

Avg. price

$4.99

  • Rena Chris Gua Sha Facial Tools, Stainless Steel Guasha Tool - Silver | Face Massage Tool for Jawline Sculpting, Puffiness Reducing, Gua Sha Double Chin Reducer, Skin Care Gift for Women

    B09TPDYS7N

    $4.99·4.6·5.2K revs

    Rena Chris Gua Sha Facial Tools, Stainless Steel Guasha Tool - Silver | Face Massage Tool for Jawline Sculpting, Puffiness Reducing, Gua Sha Double Chin Reducer, Skin Care Gift for Women

    Units sold10K

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