Sprunki Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Sprunki sales on Amazon US totaled 26,450 units in July 2026 (▼ 18.2% vs. the prior month), generating an estimated $336,517 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 87.0% of unit volume and 75.9% of revenue, while a typical listing is priced at $21.49. The keyword itself pulled 26,606 Amazon queries over the same period (▼ 11.7% MoM).

Zooming out to the 12-month window ending July 2026, the sprunki Top 50 moved 394,050 units and $5,311,224 in cumulative sales — an average of 32,838 units and $442,602 per month. Monthly throughput topped out at 65,450 units in December 2025 and dipped to 16,900 in May 2026, leaving the latest reading 9.5% higher than August 2025.

394.1KTotal units sold · Last 12 months
$5.3MTotal revenue · Last 12 months
26.6K▼ 11.7% MoM
Monthly search volume
$21.49Avg. price · July 2026

Sprunki Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales24.1K
Revenue$329.9K

2025/09

Sales25.1K
Revenue$335.9K

2025/10

Sales29.4K
Revenue$358.5K

2025/11

Sales53.5K
Revenue$728.4K

2025/12

Sales65.5K
Revenue$1.1M

2026/01

Sales20.3K
Revenue$252.8K

2026/02

Sales35.4K
Revenue$403.8K

2026/03

Sales35.5K
Revenue$465.8K

2026/04

Sales29.7K
Revenue$365.3K

2026/05

Sales16.9K
Revenue$213.6K

2026/06

Sales32.4K
Revenue$423.4K
26.4K

2026/07

Sales26.4K
Revenue$336.5K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

26.4K

▼ 18.2% MoM

Monthly Revenue 2026/07

$336.5K

▼ 20.5% MoM

Top 10 Market Share 2026/07

87.0%

See the Top 10 ASINs driving 87.0% of sales

Sprunki Market Share & Sales Concentration on Amazon US — July 2026

The most-sold sprunki listing on Amazon US in July 2026 is ASIN B0BVNSDG2W (Brand: nobasco), which sold 10,000 units at $7.99 apiece — equal to 37.8% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 23,000 units and $255,455 in July 2026 — 87.0% of unit volume and 75.9% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Sprunki' on Amazon

July 2026
ASINSIGHT Logo
87.0% Volume Share 23K units sold
75.9% Revenue Share $255.5K estimated
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Top 5 Volume Share breakdown

B0BVNSDG2W 37.8%
B0CM5L2YFM 18.9%
B0BQD5PPX7 7.6%
B0BYTL335K 7.6%
B0D8J414V5 3.8%
Others 24.4%
#1
nobasco Squishies, 32 Pack Mochi Squishy Toys - Kawaii Cat Squishys Slow Rising Animals - Party Favors, Goodie Bag, Birthday Gifts, Mini Squishies Stress Reliever Toy

B0BVNSDG2W

nobasco Squishies, 32 Pack Mochi Squishy Toys - Kawaii Cat Squishys Slow Rising Animals - Party Favors, Goodie Bag, Birthday Gifts, Mini Squishies Stress Reliever Toy

$7.99· 4.6·5.1K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$73.1K

latest month

Monthly Trend

12-month trend

#2
Matassari 550pcs Fidget Toy, Sensory Toys for Adults & Teens(Colour) | At work or parties, shape, stack, relax and unwind; a fun gift for birthdays, Christmas and stocking stuffers

B0CM5L2YFM

Matassari 550pcs Fidget Toy, Sensory Toys for Adults & Teens(Colour) | At work or parties, shape, stack, relax and unwind; a fun gift for birthdays, Christmas and stocking stuffers

$9.98· 4.4·2.5K reviews
Monthly Sales

5K

▼ 44.4%

vs. prior month

Revenue

$47.6K

latest month

Monthly Trend

12-month trend

#3
hand2mind Numberblocks Friends One to Five, Math Toys, 5 Pieces, Ages 3+ | Action Figure Set, Toy Figures & Playsets, Small Figurines for Kids, Counting Blocks, Numbers for Toddlers

B0BQD5PPX7

hand2mind Numberblocks Friends One to Five, Math Toys, 5 Pieces, Ages 3+ | Action Figure Set, Toy Figures & Playsets, Small Figurines for Kids, Counting Blocks, Numbers for Toddlers

$16.49· 4.8·4.9K reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$33K

latest month

Monthly Trend

12-month trend

#4
hand2mind Numberblocks Friends Six to Ten Figures – Official Licensed Character Action Figure Set, Numbers and Counting Figurines, Pretend Play Toys, for Kids Ages 3, 4, 5, 6, 7

B0BYTL335K

hand2mind Numberblocks Friends Six to Ten Figures – Official Licensed Character Action Figure Set, Numbers and Counting Figurines, Pretend Play Toys, for Kids Ages 3, 4, 5, 6, 7

$24.97· 4.8·3.3K reviews
Monthly Sales

2K

▼ 33.3%

vs. prior month

Revenue

$36.4K

latest month

Monthly Trend

12-month trend

#5
Transformable Fidget Spinners,9PCS Funny Sensory Fidget Toys for Kids | Deformable DIY Robot Spinner Fingertip Stress Relief Gyro Toy Kids Halloween Party Favors Stocking Stuffers Gifts

B0D8J414V5

Transformable Fidget Spinners,9PCS Funny Sensory Fidget Toys for Kids | Deformable DIY Robot Spinner Fingertip Stress Relief Gyro Toy Kids Halloween Party Favors Stocking Stuffers Gifts

$6.99· 4.5·3.7K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$9.5K

latest month

Monthly Trend

12-month trend

#6
StickiKubes 125-Pack, 4 Colors, Mini Sticky Stacking Cubes, STEM Blocks | Plastic Tub for Easy Storage, Sticks to Any Surface, Non-Toxic, Ages 4+

B0C4QT5B57

StickiKubes 125-Pack, 4 Colors, Mini Sticky Stacking Cubes, STEM Blocks | Plastic Tub for Easy Storage, Sticks to Any Surface, Non-Toxic, Ages 4+

$19.99· 4.5·529 reviews
Monthly Sales

1K

▼ 50.0%

vs. prior month

Revenue

$18.8K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Sprunki Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

nobasco is the best-performing sprunki brand in July 2026, moving 10,000 units across 1 ASIN for 43.5% of Top 10 volume. Matassari follows with 5,000 units (21.7%), ahead of hand2mind on 4,000 units (17.4%).

With 9 brands splitting the Top 10 and 82.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.99 to $20.73, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

43.5%
21.7%
17.4%
17.4%
nobasco
Matassari
hand2mind
Other brands
1

nobasco

1 ASIN in Top 10

43.5%

Units

10K

Revenue

$73.1K

Avg. price

$7.99

  • nobasco Squishies, 32 Pack Mochi Squishy Toys - Kawaii Cat Squishys Slow Rising Animals - Party Favors, Goodie Bag, Birthday Gifts, Mini Squishies Stress Reliever Toy

    B0BVNSDG2W

    $7.99·4.6·5.1K revs

    nobasco Squishies, 32 Pack Mochi Squishy Toys - Kawaii Cat Squishys Slow Rising Animals - Party Favors, Goodie Bag, Birthday Gifts, Mini Squishies Stress Reliever Toy

    Units sold10K
2

Matassari

1 ASIN in Top 10

21.7%

Units

5K

Revenue

$47.6K

Avg. price

$9.98

  • Matassari 550pcs Fidget Toy, Sensory Toys for Adults & Teens(Colour) | At work or parties, shape, stack, relax and unwind; a fun gift for birthdays, Christmas and stocking stuffers

    B0CM5L2YFM

    $9.98·4.4·2.5K revs

    Matassari 550pcs Fidget Toy, Sensory Toys for Adults & Teens(Colour) | At work or parties, shape, stack, relax and unwind; a fun gift for birthdays, Christmas and stocking stuffers

    Units sold5K
3

hand2mind

2 ASINs in Top 10

17.4%

Units

4K

Revenue

$69.4K

Avg. price

$20.73

  • hand2mind Numberblocks Friends One to Five, Math Toys, 5 Pieces, Ages 3+ | Action Figure Set, Toy Figures & Playsets, Small Figurines for Kids, Counting Blocks, Numbers for Toddlers

    B0BQD5PPX7

    $16.49·4.8·4.9K revs

    hand2mind Numberblocks Friends One to Five, Math Toys, 5 Pieces, Ages 3+ | Action Figure Set, Toy Figures & Playsets, Small Figurines for Kids, Counting Blocks, Numbers for Toddlers

    Units sold2K
  • hand2mind Numberblocks Friends Six to Ten Figures – Official Licensed Character Action Figure Set, Numbers and Counting Figurines, Pretend Play Toys, for Kids Ages 3, 4, 5, 6, 7

    B0BYTL335K

    $24.97·4.8·3.3K revs

    hand2mind Numberblocks Friends Six to Ten Figures – Official Licensed Character Action Figure Set, Numbers and Counting Figurines, Pretend Play Toys, for Kids Ages 3, 4, 5, 6, 7

    Units sold2K

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