Snack Packs Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Snack Packs sales on Amazon US totaled 1,470,000 units in July 2026 (▼ 8.6% vs. the prior month), generating an estimated $14,396,600 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 36.7% of unit volume and 31.7% of revenue, while a typical listing is priced at $11.26. The keyword itself pulled 54,601 Amazon queries over the same period (▲ 16.2% MoM).
Zooming out to the 12-month window ending July 2026, the snack packs Top 50 moved 16,712,600 units and $174,574,423 in cumulative sales — an average of 1,392,717 units and $14,547,869 per month. Monthly throughput topped out at 1,608,300 units in June 2026 and dipped to 943,300 in May 2026, leaving the latest reading 6.7% lower than August 2025.
Snack Packs Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
1.5M
▼ 8.6% MoM
Monthly Revenue 2026/07
$14.4M
▼ 11.9% MoM
Top 10 Market Share 2026/07
36.7%
Snack Packs Market Share & Sales Concentration on Amazon US — July 2026
The most-sold snack packs listing on Amazon US in July 2026 is ASIN B00HT7U55W (Brand: Wonderful), which sold 100,000 units at $3.99 apiece — equal to 6.8% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 540,000 units and $4,569,500 in July 2026 — 36.7% of unit volume and 31.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Snack Packs' on Amazon
July 2026
Is 36.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B00HT7U55W
Wonderful Halos Mandarins, Sweet, Seedless, Easy Peel Mandarin Oranges - Healthy Food, Fresh Fruit, 3lb Bag
100K
▲ 0.0%vs. prior month
$499K
latest month
12-month trend
B0BWSKYV63
Welch's Fruit Snacks - Mixed Fruit Box - Kids Snacks - 0.8 Oz - 40 Pack | Bulk Box, Made with Whole Fruit, Gluten-Free Snack Packs for Kids and Adults, No Artificial Dyes
60K
▲ 0.0%vs. prior month
$276.6K
latest month
12-month trend
B01ESBNFUI
Gimme 6 CT Sea Salt Organic Roasted Seaweed Snacks, 5g, 0.17oz | Keto, Vegan, Gluten Free, Great Source of Iodine & Omega 3’s, Healthy On-The-Go Snack for Kids Adults
50K
▲ 0.0%vs. prior month
$274K
latest month
12-month trend
B076H6F974
Frito-Lay Fun Times Mix Variety Pack, 40 Count
50K
▼ 50.0%vs. prior month
$1.1M
latest month
12-month trend
B0785RNKZS
Pringles Potato Crisps Chips, Lunch Snacks, Snack Cups, Variety Pack, 19.5oz Box (27 Cups)
50K
▲ 25.0%vs. prior month
$536.5K
latest month
12-month trend
B082N7TPQP
RITZ Fresh Stacks Original Crackers, Party Size, 16 Multi Snack Packs | Travel Snacks, Individually Wrapped
50K
▲ 0.0%vs. prior month
$299K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Snack Packs Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Wonderful is the best-performing snack packs brand in July 2026, moving 100,000 units across 1 ASIN for 18.5% of Top 10 volume. Welch's follows with 60,000 units (11.1%), ahead of gimMe on 50,000 units (9.3%).
Volume is spread across 10 brands, with the top three holding 38.9% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $3.79 to $7.78, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Wonderful
1 ASIN in Top 10
18.5%
Units
100K
Revenue
$499K
Avg. price
$3.99
B00HT7U55W
$3.99·★4.5·58.5K revsWonderful Halos Mandarins, Sweet, Seedless, Easy Peel Mandarin Oranges - Healthy Food, Fresh Fruit, 3lb Bag
Units sold100K
Welch's
1 ASIN in Top 10
11.1%
Units
60K
Revenue
$276.6K
Avg. price
$7.78
B0BWSKYV63
$7.78·★4.8·22.1K revsWelch's Fruit Snacks - Mixed Fruit Box - Kids Snacks - 0.8 Oz - 40 Pack | Bulk Box, Made with Whole Fruit, Gluten-Free Snack Packs for Kids and Adults, No Artificial Dyes
Units sold60K
gimMe
1 ASIN in Top 10
9.3%
Units
50K
Revenue
$274K
Avg. price
$3.79
B01ESBNFUI
$3.79·★4.6·11.6K revsGimme 6 CT Sea Salt Organic Roasted Seaweed Snacks, 5g, 0.17oz | Keto, Vegan, Gluten Free, Great Source of Iodine & Omega 3’s, Healthy On-The-Go Snack for Kids Adults
Units sold50K
Trending Snack Packs Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B08DX4JCKQ booked 50K units at $8.68, with ▲ 25.0% MoM change. On the growth side, B09PYB4MQS leads positive momentum with ▲ 3233.3% MoM growth on 10K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B08DX4JCKQ
Wonderful Pistachios No Shells, 3 Flavors Mixed Variety Pack of 9 (0.75 Ounce), Roasted & Salted Nuts (4), Chili (3), Honey (2), Protein Snacks, Gluten Free, Healthy Snacks Variety Pack for Adults
Price
$8.68
Rating
4.6
Reviews
18.4K
Latest month sales
B01GQ5GQEG
Goldfish Crackers Big Smiles Variety Pack with Cheddar, Colors, and Pretzels, Snack Packs, 30 Ct
Price
$12.86
Rating
4.8
Reviews
65.6K
Latest month sales
B09PYB4MQS
Barebells Protein Bars Variety Pack - 12 Count, 1.9oz Bars - Protein Snacks with 20g of High Protein - Chocolate Protein Bar with 1g of Total Sugars - Perfect on The Go Protein Snack & Breakfast Bars
Unlock to view ASIN details and product titles
Price
$32.49
Rating
4.5
Reviews
4.3K
Latest month sales
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