Small Grill Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Small Grill sales on Amazon US totaled 38,850 units in July 2026 (▼ 42.1% vs. the prior month), generating an estimated $3,650,614 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 64.4% of unit volume and 64.2% of revenue, while a typical listing is priced at $113.68. The keyword itself pulled 17,768 Amazon queries over the same period (▼ 29.9% MoM).
Zooming out to the 12-month window ending July 2026, the small grill Top 50 moved 436,350 units and $40,910,791 in cumulative sales — an average of 36,363 units and $3,409,233 per month. Monthly throughput topped out at 67,100 units in June 2026 and dipped to 25,550 in February 2026, leaving the latest reading 26.8% higher than August 2025.
Small Grill Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
38.9K
▼ 42.1% MoM
Monthly Revenue 2026/07
$3.7M
▼ 49.1% MoM
Top 10 Market Share 2026/07
64.4%
Small Grill Market Share & Sales Concentration on Amazon US — July 2026
The most-sold small grill listing on Amazon US in July 2026 is ASIN B0C4Z39TK9 (Brand: Chefman), which sold 8,000 units at $39.97 apiece — equal to 20.6% of every unit tracked in this report and 1.6× the volume of the No. 2 listing.
The Top 10 ASINs account for 25,000 units and $2,343,330 in July 2026 — 64.4% of unit volume and 64.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Small Grill' on Amazon
July 2026
Is 64.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0C4Z39TK9
Chefman XL Electric Griddle with Removable Temperature Control, Immersible Flat Top Grill, Burger, Eggs, Pancake Griddle, Nonstick Extra Large Cooking Surface, Slide Out Drip Tray, 10 x 20 Inch
8K
▼ 20.0%vs. prior month
$332K
latest month
12-month trend
B00KDVJLJW
George Foreman 4-Serving Indoor Grill with Removable Plates
5K
▲ 0.0%vs. prior month
$209.9K
latest month
12-month trend
B00004TBJ4
Charbroil Portable Convective 1-Burner Propane Gas Grill - 465133010
3K
▼ 25.0%vs. prior month
$145.1K
latest month
12-month trend
B0FFTRHTNP
Cuisinart Panini Press and Grill, 1500W 5-in-1 Griddler, Dishwasher-Safe | Panini press, sandwich maker & indoor grill with reversible nonstick plates & dual heat control, GR-4NNAS
2K
▼ 33.3%vs. prior month
$199.9K
latest month
12-month trend
B00MKB5TXA
Weber® Original Kettle Premium Charcoal Grill, 22-Inch, Black | Outdoor BBQ Grill with Built‑In Thermometer, Heat Control Dampers & One‑Touch™ Cleaning System
2K
▼ 33.3%vs. prior month
$438K
latest month
12-month trend
B00004RALU
Weber® Original Kettle Charcoal Grill, 22-Inch, Black | Classic Outdoor BBQ Grill with One‑Touch™ Cleaning System & Precise Temperature Control Dampers
1K
▼ 66.7%vs. prior month
$149K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Small Grill Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Chefman is the best-performing small grill brand in July 2026, moving 8,000 units across 1 ASIN for 32.0% of Top 10 volume. George Foreman follows with 5,000 units (20.0%), ahead of Charbroil on 3,000 units (12.0%).
With 7 brands splitting the Top 10 and 64.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $39.97 to $49.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Chefman
1 ASIN in Top 10
32.0%
Units
8K
Revenue
$332K
Avg. price
$39.97
B0C4Z39TK9
$39.97·★4.5·5.9K revsChefman XL Electric Griddle with Removable Temperature Control, Immersible Flat Top Grill, Burger, Eggs, Pancake Griddle, Nonstick Extra Large Cooking Surface, Slide Out Drip Tray, 10 x 20 Inch
Units sold8K
George Foreman
1 ASIN in Top 10
20.0%
Units
5K
Revenue
$209.9K
Avg. price
$41.99
B00KDVJLJW
$41.99·★4.6·32.2K revsGeorge Foreman 4-Serving Indoor Grill with Removable Plates
Units sold5K
Charbroil
1 ASIN in Top 10
12.0%
Units
3K
Revenue
$145.1K
Avg. price
$49.99
B00004TBJ4
$49.99·★4.2·8.2K revsCharbroil Portable Convective 1-Burner Propane Gas Grill - 465133010
Units sold3K
Trending Small Grill Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0D7DJHWDP booked 1K units at $199.42, with ▲ 0.0% MoM change. On the growth side, B07LG2DSH4 leads positive momentum with ▲ 300.0% MoM growth on 400 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0D7DJHWDP
Pit Boss 150 Wood Pellet Grill & Smoker with Flame Broiler 256-Sq. In. Cooking Space, 180°F to 500°F Temperature Range, 7 lb. Pellet Hopper, for Tailgating, Camping, or Travel, Black
Price
$199.42
Rating
4.5
Reviews
1.2K
Latest month sales
B0DZZP51X3
Ninja® Sizzle™ Pro XL 20'' Indoor Griddle & Grill, Silver, GX101 | 40% larger cooking surface, ProTemp IQ edge-to-edge heat, ceramic nonstick plates, detachable ventilated lid, grease control.
Price
$199.95
Rating
4.6
Reviews
3.8K
Latest month sales
B07LG2DSH4
Folding Portable Barbecue Charcoal Grill | Outdoor Stainless Steel Smoker BBQ grill for Outdoor Cooking Camping Picnics Beach
Unlock to view ASIN details and product titles
Price
$19.99
Rating
4.0
Reviews
1.6K
Latest month sales
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