Small Backpack For Women Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Small Backpack For Women sales on Amazon US totaled 131,500 units in July 2026 (▲ 21.6% vs. the prior month), generating an estimated $3,988,408 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 57.0% of unit volume and 60.0% of revenue, while a typical listing is priced at $31.63. The keyword itself pulled 38,045 Amazon queries over the same period (▼ 11.7% MoM).
Zooming out to the 12-month window ending July 2026, the small backpack for women Top 50 moved 1,095,700 units and $27,973,241 in cumulative sales — an average of 91,308 units and $2,331,103 per month. Monthly throughput topped out at 156,100 units in August 2025 and dipped to 54,850 in May 2026, leaving the latest reading 15.8% lower than August 2025.
Small Backpack For Women Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
131.5K
▲ 21.6% MoM
Monthly Revenue 2026/07
$4M
▲ 51.6% MoM
Top 10 Market Share 2026/07
57.0%
Small Backpack For Women Market Share & Sales Concentration on Amazon US — July 2026
The most-sold small backpack for women listing on Amazon US in July 2026 is ASIN B0D2Q61QF4 (Brand: ZORFIN), which sold 10,000 units at $16.99 apiece — equal to 7.6% of every unit tracked in this report.
The Top 10 ASINs account for 75,000 units and $2,391,340 in July 2026 — 57.0% of unit volume and 60.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Small Backpack For Women' on Amazon
July 2026









Is 57.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0D2Q61QF4
ZORFIN 26L Black Backpack for College, and Travel: Water Resistant Bookbag
10K
▲ 100.0%vs. prior month
$162.9K
latest month
12-month trend

B06XZTZ7GB
MATEIN Travel Laptop Backpack, 15.6 Inch College School Computer Bag, Grey | Slim Sturdy Business Daypack, Anti Theft Bookbag, Water Resistant, Gift for Men & Women, Personal Item Bag, Mochilas
10K
▲ 25.0%vs. prior month
$192.2K
latest month
12-month trend

B09MQWWP87
Taygeer Travel Backpack for Women, TSA Carry On Backpack Flight Approved | 15.6inch Laptop Mochila with Water Bottle Pocket & Shoe Pouch, Nurse Bag Casual Daypack for Weekender Business Hiking, Pink
10K
▲ 0.0%vs. prior month
$199.1K
latest month
12-month trend

B0CJFN2HJK
Pritent Crossbody Bags for Women Men Trendy Sling Bag Backpack Casual Chest Bag with Convertible Shoulder Strap
8K
▲ 0.0%vs. prior month
$76.6K
latest month
12-month trend

B0CN9RF531
The North Face Women's Jester Everyday Backpack, Blk-NPF, OSFA | Commuter Travel Bag, Laptop Sleeve, Water-Repellent
7K
▲ 250.0%vs. prior month
$553.4K
latest month
12-month trend

B09TR9LPKN
Lightweight Hydration Backpack, Running Backpack with 2L Water Bladder | Hydro Water Daypack, Small Hiking Backpack for Cycling Hiking Rave for Men Women
7K
▲ 0.0%vs. prior month
$177.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Small Backpack For Women Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
The North Face is the best-performing small backpack for women brand in July 2026, moving 18,000 units across 3 ASINs for 24.0% of Top 10 volume. ZORFIN follows with 10,000 units (13.3%), ahead of MATEIN on 10,000 units (13.3%).
Volume is spread across 8 brands, with the top three holding 50.7% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $16.99 to $83.23, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
The North Face
3 ASINs in Top 10
24.0%
Units
18K
Revenue
$1.4M
Avg. price
$83.23

B0CN9RF531
$90.00·★4.7·15.6K revsThe North Face Women's Jester Everyday Backpack, Blk-NPF, OSFA | Commuter Travel Bag, Laptop Sleeve, Water-Repellent
Units sold7K
B0CN9TGT14
$71.48·★4.6·2.4K revsThe North Face Jester Everyday Laptop Backpack, TNF Black-NPF, One Size
Units sold6K
B0CN9SC61B
$88.20·★4.7·15.6K revsThe North Face Women's Jester Everyday Backpack, Pnk Moss, One Size
Units sold5K
ZORFIN
1 ASIN in Top 10
13.3%
Units
10K
Revenue
$162.9K
Avg. price
$16.99

B0D2Q61QF4
$16.99·★4.6·4.2K revsZORFIN 26L Black Backpack for College, and Travel: Water Resistant Bookbag
Units sold10K
MATEIN
1 ASIN in Top 10
13.3%
Units
10K
Revenue
$192.2K
Avg. price
$19.79

B06XZTZ7GB
$19.79·★4.7·114.3K revsMATEIN Travel Laptop Backpack, 15.6 Inch College School Computer Bag, Grey | Slim Sturdy Business Daypack, Anti Theft Bookbag, Water Resistant, Gift for Men & Women, Personal Item Bag, Mochilas
Units sold10K
Trending Small Backpack For Women Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0CN9RF531 booked 7K units at $90.00, with ▲ 250.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0CN9RF531
The North Face Women's Jester Everyday Backpack, Blk-NPF, OSFA | Commuter Travel Bag, Laptop Sleeve, Water-Repellent
Price
$90.00
Rating
4.7
Reviews
15.6K
Latest month sales

B0CN9TGT14
The North Face Jester Everyday Laptop Backpack, TNF Black-NPF, One Size
Price
$71.48
Rating
4.6
Reviews
2.4K
Latest month sales

B0CN9SC61B
The North Face Women's Jester Everyday Backpack, Pnk Moss, One Size
Unlock to view ASIN details and product titles
Price
$88.20
Rating
4.7
Reviews
15.6K
Latest month sales
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