Michael Kors Purses For Women Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Michael Kors Purses For Women sales on Amazon US totaled 3,900 units in July 2026 (▼ 39.1% vs. the prior month), generating an estimated $492,435 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 74.4% of unit volume and 77.9% of revenue, while a typical listing is priced at $118.44. The keyword itself pulled 92,085 Amazon queries over the same period (▼ 32.5% MoM).

Zooming out to the 12-month window ending July 2026, the michael kors purses for women Top 50 moved 42,250 units and $5,020,565 in cumulative sales — an average of 3,521 units and $418,380 per month. Monthly throughput topped out at 7,750 units in December 2025 and dipped to 1,600 in August 2025, leaving the latest reading 143.8% higher than August 2025.

42.3KTotal units sold · Last 12 months
$5MTotal revenue · Last 12 months
92.1K▼ 32.5% MoM
Monthly search volume
$118.44Avg. price · July 2026

Michael Kors Purses For Women Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales1.6K
Revenue$222.1K

2025/09

Sales1.8K
Revenue$297.7K

2025/10

Sales2.5K
Revenue$368.5K

2025/11

Sales5.4K
Revenue$621.4K

2025/12

Sales7.8K
Revenue$1M

2026/01

Sales2.2K
Revenue$226.5K

2026/02

Sales2.9K
Revenue$302.1K

2026/03

Sales2.5K
Revenue$245.1K

2026/04

Sales2.6K
Revenue$261.6K

2026/05

Sales2.6K
Revenue$369K

2026/06

Sales6.4K
Revenue$575.2K
3.9K

2026/07

Sales3.9K
Revenue$492.4K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

3.9K

▼ 39.1% MoM

Monthly Revenue 2026/07

$492.4K

▼ 14.4% MoM

Top 10 Market Share 2026/07

74.4%

See the Top 10 ASINs driving 74.4% of sales

Michael Kors Purses For Women Market Share & Sales Concentration on Amazon US — July 2026

The most-sold michael kors purses for women listing on Amazon US in July 2026 is ASIN B097DD3G8G (Brand: Michael Kors), which sold 1,000 units at $87.54 apiece — equal to 25.6% of every unit tracked in this report and 43% ahead of the No. 2 listing.

The Top 10 ASINs account for 2,900 units and $383,668 in July 2026 — 74.4% of unit volume and 77.9% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Michael Kors Purses For Women' on Amazon

July 2026
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74.4% Volume Share 2.9K units sold
77.9% Revenue Share $383.7K estimated
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Top 5 Volume Share breakdown

B097DD3G8G 25.6%
B0CTWGZ6TT 17.9%
B0CN62WHV4 10.3%
B08CGGYDHR 5.1%
B0G2TD8Y52 2.6%
Others 38.5%
#1
Michael Kors Women's Jet Set Large Crossbody Bag

B097DD3G8G

Michael Kors Women's Jet Set Large Crossbody Bag

$87.54· 4.7·4K reviews
Monthly Sales

1K

▲ 100.0%

vs. prior month

Revenue

$82.8K

latest month

Monthly Trend

12-month trend

#2
Coach Brooklyn Shoulder Bag 28

B0CTWGZ6TT

Coach Brooklyn Shoulder Bag 28

$295.00· 4.6·878 reviews
Monthly Sales

700

▲ 16.7%

vs. prior month

Revenue

$206.5K

latest month

Monthly Trend

12-month trend

#3
Montana West Tote Bags for Women Top Handle Satchel Purses

B0CN62WHV4

Montana West Tote Bags for Women Top Handle Satchel Purses

$29.99· 4.6·2.8K reviews
Monthly Sales

400

▲ 0.0%

vs. prior month

Revenue

$12.2K

latest month

Monthly Trend

12-month trend

#4
ALDO Women's Legoirii Tote Bag

B08CGGYDHR

ALDO Women's Legoirii Tote Bag

$49.61· 4.6·4K reviews
Monthly Sales

200

vs. prior month

Revenue

$9K

latest month

Monthly Trend

12-month trend

#5
Coach Women's Refined Calf Leather Jet Shoulder Bag

B0G2TD8Y52

Coach Women's Refined Calf Leather Jet Shoulder Bag

$206.50· 4.5·180 reviews
Monthly Sales

100

▲ 100.0%

vs. prior month

Revenue

$25.8K

latest month

Monthly Trend

12-month trend

#6
TOPEAST Slouchy Hobo Bags for Women, Large Shoulder Handbag with Wallet,Chic PU Leather Designer Crescent Everyday Tote Purse

B0GHNH5DX2

TOPEAST Slouchy Hobo Bags for Women, Large Shoulder Handbag with Wallet,Chic PU Leather Designer Crescent Everyday Tote Purse

$32.99· 4.4·38 reviews
Monthly Sales

100

vs. prior month

Revenue

$3.3K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Michael Kors Purses For Women Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Michael Kors is the best-performing michael kors purses for women brand in July 2026, moving 1,200 units across 3 ASINs for 41.4% of Top 10 volume. Coach follows with 800 units (27.6%), ahead of Montana West on 400 units (13.8%).

With 7 brands splitting the Top 10 and 82.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $29.99 to $250.75, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

41.4%
27.6%
13.8%
17.2%
Michael Kors
Coach
Montana West
Other brands
1

Michael Kors

3 ASINs in Top 10

41.4%

Units

1.2K

Revenue

$107.6K

Avg. price

$112.28

  • Michael Kors Women's Jet Set Large Crossbody Bag

    B097DD3G8G

    $87.54·4.7·4K revs

    Michael Kors Women's Jet Set Large Crossbody Bag

    Units sold1K
  • Michael Kors Jet Set Charm Large Crossbody Bag

    B0CFT43T22

    $129.50·4.4·122 revs

    Michael Kors Jet Set Charm Large Crossbody Bag

    Units sold100
  • Michael Kors Women's Carmela Medium Convertible Crossbody Bag

    B0DTBPNBZB

    $119.80·4.7·6 revs

    Michael Kors Women's Carmela Medium Convertible Crossbody Bag

    Units sold100
2

Coach

2 ASINs in Top 10

27.6%

Units

800

Revenue

$232.3K

Avg. price

$250.75

  • Coach Brooklyn Shoulder Bag 28

    B0CTWGZ6TT

    $295.00·4.6·878 revs

    Coach Brooklyn Shoulder Bag 28

    Units sold700
  • Coach Women's Refined Calf Leather Jet Shoulder Bag

    B0G2TD8Y52

    $206.50·4.5·180 revs

    Coach Women's Refined Calf Leather Jet Shoulder Bag

    Units sold100
3

Montana West

1 ASIN in Top 10

13.8%

Units

400

Revenue

$12.2K

Avg. price

$29.99

  • Montana West Tote Bags for Women Top Handle Satchel Purses

    B0CN62WHV4

    $29.99·4.6·2.8K revs

    Montana West Tote Bags for Women Top Handle Satchel Purses

    Units sold400

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