Slime Kit Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Slime Kit sales on Amazon US totaled 89,900 units in July 2026 (▲ 1.2% vs. the prior month), generating an estimated $1,712,649 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 60.1% of unit volume and 53.3% of revenue, while a typical listing is priced at $20.65. The keyword itself pulled 113,465 Amazon queries over the same period (▲ 3.7% MoM).
Zooming out to the 12-month window ending July 2026, the slime kit Top 50 moved 1,209,600 units and $22,042,789 in cumulative sales — an average of 100,800 units and $1,836,899 per month. Monthly throughput topped out at 266,900 units in December 2025 and dipped to 41,400 in May 2026, leaving the latest reading 4.8% higher than August 2025.
Slime Kit Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
89.9K
▲ 1.2% MoM
Monthly Revenue 2026/07
$1.7M
▲ 0.5% MoM
Top 10 Market Share 2026/07
60.1%
Slime Kit Market Share & Sales Concentration on Amazon US — July 2026
The most-sold slime kit listing on Amazon US in July 2026 is ASIN B072J37ZZD (Brand: Elmer's), which sold 10,000 units at $10.96 apiece — equal to 11.1% of every unit tracked in this report.
The Top 10 ASINs account for 54,000 units and $912,960 in July 2026 — 60.1% of unit volume and 53.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Slime Kit' on Amazon
July 2026
Is 60.1% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B072J37ZZD
Elmer's Liquid School Glue, Slime & Craft, Safe and Non-Toxic, Washable, White, 4 Ounces Each, 12 Count - For Classroom, Home, Office, Teacher Supplies, #1 Teacher Brand
10K
▲ 11.1%vs. prior month
$124.2K
latest month
12-month trend
B07Y5KMYQB
Amazon Basics Slime Activator Solution 1 QT (946ml), Easy to Use, Washable, Clear, Stretchy, Mess-Free
10K
▲ 0.0%vs. prior month
$102.1K
latest month
12-month trend
B0CYT6D2ZS
6-Pack Pink Slime Kit for Girls, Cloud Butter Squishy Birthday Gift Set | Party favor, goodie bag stuffer, Easter basket filler and sensory toy for kids ages 4-10
10K
▲ 0.0%vs. prior month
$134.3K
latest month
12-month trend
B0DBNSG2XN
Elmer's Color Rush Slime Kit, Includes Liquid Glue, Activator, Makes Color Changing, Glow in The Dark, Butter Slime and More, 10 Piece Kit - Perfect for Birthday Parties, Gift Idea, Kids Activity
5K
▲ 0.0%vs. prior month
$141.7K
latest month
12-month trend
B07KYHSN8N
Elmer's Magical Liquid, Slime Activator Solution, Safe and Washable, 1 Quart - Updated Formula for Double the Slime Output
4K
▼ 20.0%vs. prior month
$72K
latest month
12-month trend
B09SP4184B
5 Pack Butter Slime Kit,Birthday Gifts for Kids,Party Favors for Girls and Boys,Non-Sticky,Super Soft Stress Relief Toy
3K
▼ 25.0%vs. prior month
$28.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Slime Kit Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Elmer's is the best-performing slime kit brand in July 2026, moving 19,000 units across 3 ASINs for 35.2% of Top 10 volume. LAWOHO follows with 13,000 units (24.1%), ahead of Amazon Basics on 10,000 units (18.5%).
With 7 brands splitting the Top 10 and 77.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.86 to $19.90, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Elmer's
3 ASINs in Top 10
35.2%
Units
19K
Revenue
$337.9K
Avg. price
$19.90
B072J37ZZD
$10.96·★4.8·12.7K revsElmer's Liquid School Glue, Slime & Craft, Safe and Non-Toxic, Washable, White, 4 Ounces Each, 12 Count - For Classroom, Home, Office, Teacher Supplies, #1 Teacher Brand
Units sold10KB0DBNSG2XN
$30.40·★4.6·9.9K revsElmer's Color Rush Slime Kit, Includes Liquid Glue, Activator, Makes Color Changing, Glow in The Dark, Butter Slime and More, 10 Piece Kit - Perfect for Birthday Parties, Gift Idea, Kids Activity
Units sold5KB07KYHSN8N
$18.34·★4.7·10.4K revsElmer's Magical Liquid, Slime Activator Solution, Safe and Washable, 1 Quart - Updated Formula for Double the Slime Output
Units sold4K
LAWOHO
2 ASINs in Top 10
24.1%
Units
13K
Revenue
$175.1K
Avg. price
$13.24
B0CYT6D2ZS
$12.90·★4.5·3.4K revs6-Pack Pink Slime Kit for Girls, Cloud Butter Squishy Birthday Gift Set | Party favor, goodie bag stuffer, Easter basket filler and sensory toy for kids ages 4-10
Units sold10KB0CYGDYNTK
$13.58·★4.5·3.4K revs6-Pack Blue Slime Kit for Kids, Butter Cloud Squishy Birthday Gift Set | Party favor, goodie bag stuffer, Easter basket filler and sensory slime toy for boys and girls ages 4-10
Units sold3K
Amazon Basics
1 ASIN in Top 10
18.5%
Units
10K
Revenue
$102.1K
Avg. price
$9.86
B07Y5KMYQB
$9.86·★4.5·4.2K revsAmazon Basics Slime Activator Solution 1 QT (946ml), Easy to Use, Washable, Clear, Stretchy, Mess-Free
Units sold10K
Trending Slime Kit Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B09VMG9K6Z booked 3K units at $44.99, with ▲ 50.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B09VMG9K6Z
Doctor Squish Squishy Maker Station | DIY Make Your Squishies Kit | All Inclusive with Sparkles & Slime Powder | Ages 8 & Up
Price
$44.99
Rating
3.9
Reviews
2.5K
Latest month sales
B0FG8GFPFL
DIY Stress Ball Making Kit with Filler-15PCS Stress Ball Making Kit Stress Balls, Transparent Blank Skins with Air Pump & Expander Tool for Pressure Squishy Balls for Adult (15PC, Style A)
Price
$29.99
Rating
4.0
Reviews
140
Latest month sales
B0G49JVZ9C
GUI GUI Mini Bundle Pack Slime Kit, Scented Slime for Kids 6+ | 4 collectible minis with gloss, butter, fluffy cloud slime, and clear textures plus charm clips, birthday gifts for girls 6+
Unlock to view ASIN details and product titles
Price
$17.99
Rating
4.4
Reviews
83
Latest month sales
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