Sim Card Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Sim Card sales on Amazon US totaled 27,150 units in July 2026 (▼ 16.2% vs. the prior month), generating an estimated $727,299 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 84.7% of unit volume and 85.1% of revenue, while a typical listing is priced at $34.87. The keyword itself pulled 10,569 Amazon queries over the same period (▼ 28.7% MoM).
Zooming out to the 12-month window ending July 2026, the sim card Top 50 moved 355,350 units and $8,497,001 in cumulative sales — an average of 29,613 units and $708,083 per month. Monthly throughput topped out at 34,950 units in August 2025 and dipped to 22,600 in May 2026, leaving the latest reading 22.3% lower than August 2025.
Sim Card Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
27.1K
▼ 16.2% MoM
Monthly Revenue 2026/07
$727.3K
▼ 27.2% MoM
Top 10 Market Share 2026/07
84.7%
Sim Card Market Share & Sales Concentration on Amazon US — July 2026
The most-sold sim card listing on Amazon US in July 2026 is ASIN B0CYSMZ8Z6 (Brand: Bliksem), which sold 7,000 units at $22.99 apiece — equal to 25.8% of every unit tracked in this report.
The Top 10 ASINs account for 23,000 units and $619,130 in July 2026 — 84.7% of unit volume and 85.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Sim Card' on Amazon
July 2026
Is 84.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0CYSMZ8Z6
2 Pack TF Card 32GB with Adapter, High Speed Memory Card, UHS-I C10 A1 Memory TF Card for Tablet/Mobile Phone/Camera/Car Audio/Game Console (TF162 Red Gold 32GB)
7K
▲ 133.3%vs. prior month
$160.9K
latest month
12-month trend
B09X7FXHVJ
SANDISK 128GB Extreme PRO SD Memory Card, Up to 200MB/s Read Speeds, UHS-I | V30, U3, C10, 4K UHD, Up to 90MB/s Write Speeds, SANDISK QuickFlow Technology - SDSDXXD-128G-GN4IN
7K
▼ 30.0%vs. prior month
$321.7K
latest month
12-month trend
B08H5SM9M9
Tello Mobile - US Prepaid SIM Card (3 in 1) | Bring Your Own Phone Kit | Phone Plans Starting at $5/mo up to $25/mo | Nation-Wide 4G LTE/5G Coverage
4K
▲ 0.0%vs. prior month
$12K
latest month
12-month trend
B08FXRTYPH
$30/mo. Mint Mobile Phone Plan with Unlimited Talk, Text & Data for 3 Months (3-in-1 SIM Card)
1K
▲ 100.0%vs. prior month
$45K
latest month
12-month trend
B09KL71CFN
Lexar E-Series 32GB Micro SD Card 3 PK microSDHC UHS-I Flash Memory Card | 100MB/s, C10, U1, A1, V10, Full HD, High Speed TF Card with Adapter
1K
▼ 66.7%vs. prior month
$43.1K
latest month
12-month trend
B0DG9CDQK6
Prepaid SIM Card (US Mobile) - Custom Plans from $4/mo. Unlimited Plans from $17/mo.
1K
▲ 0.0%vs. prior month
$4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Sim Card Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Bliksem is the best-performing sim card brand in July 2026, moving 7,000 units across 1 ASIN for 30.4% of Top 10 volume. Sandisk follows with 7,000 units (30.4%), ahead of Tello on 4,000 units (17.4%).
With 9 brands splitting the Top 10 and 78.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $3.00 to $46.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Bliksem
1 ASIN in Top 10
30.4%
Units
7K
Revenue
$160.9K
Avg. price
$22.99
B0CYSMZ8Z6
$22.99·★4.5·16K revs2 Pack TF Card 32GB with Adapter, High Speed Memory Card, UHS-I C10 A1 Memory TF Card for Tablet/Mobile Phone/Camera/Car Audio/Game Console (TF162 Red Gold 32GB)
Units sold7K
Sandisk
1 ASIN in Top 10
30.4%
Units
7K
Revenue
$321.7K
Avg. price
$46.99
B09X7FXHVJ
$46.99·★4.8·70K revsSANDISK 128GB Extreme PRO SD Memory Card, Up to 200MB/s Read Speeds, UHS-I | V30, U3, C10, 4K UHD, Up to 90MB/s Write Speeds, SANDISK QuickFlow Technology - SDSDXXD-128G-GN4IN
Units sold7K
Tello
1 ASIN in Top 10
17.4%
Units
4K
Revenue
$12K
Avg. price
$3.00
B08H5SM9M9
$3.00·★4.3·3.9K revsTello Mobile - US Prepaid SIM Card (3 in 1) | Bring Your Own Phone Kit | Phone Plans Starting at $5/mo up to $25/mo | Nation-Wide 4G LTE/5G Coverage
Units sold4K
Trending Sim Card Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0741FV7ZV booked 500 units at $45.00, with ▲ 66.7% MoM change. On the growth side, B0CYSMZ8Z6 leads positive momentum with ▲ 133.3% MoM growth on 7K units, with B08FXRTYPH close behind at ▲ 100.0% MoM on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0741FV7ZV
$15/mo. Mint Mobile Phone Plan with 6GB of 5G-4G LTE Data + Unlimited Talk & Text for 3 Months (3-in-1 SIM Card)
Price
$45.00
Rating
4.3
Reviews
5.3K
Latest month sales
B0CYSMZ8Z6
2 Pack TF Card 32GB with Adapter, High Speed Memory Card, UHS-I C10 A1 Memory TF Card for Tablet/Mobile Phone/Camera/Car Audio/Game Console (TF162 Red Gold 32GB)
Price
$22.99
Rating
4.5
Reviews
16K
Latest month sales
B08FXRTYPH
$30/mo. Mint Mobile Phone Plan with Unlimited Talk, Text & Data for 3 Months (3-in-1 SIM Card)
Unlock to view ASIN details and product titles
Price
$45.00
Rating
4.2
Reviews
1.7K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this sim card report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card