Shoe Deodorizer Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Shoe Deodorizer sales on Amazon US totaled 217,000 units in July 2026 (▼ 8.7% vs. the prior month), generating an estimated $2,638,771 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 50.7% of unit volume and 45.9% of revenue, while a typical listing is priced at $12.86. The keyword itself pulled 61,813 Amazon queries over the same period (▲ 22.1% MoM).
Zooming out to the 12-month window ending July 2026, the shoe deodorizer Top 50 moved 2,518,200 units and $28,980,502 in cumulative sales — an average of 209,850 units and $2,415,042 per month. Monthly throughput topped out at 237,600 units in June 2026 and dipped to 144,000 in May 2026, leaving the latest reading 6.3% higher than August 2025.
Shoe Deodorizer Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
217K
▼ 8.7% MoM
Monthly Revenue 2026/07
$2.6M
▼ 4.6% MoM
Top 10 Market Share 2026/07
50.7%
Shoe Deodorizer Market Share & Sales Concentration on Amazon US — July 2026
The most-sold shoe deodorizer listing on Amazon US in July 2026 is ASIN B0009EIMX4 (Brand: Dr. Scholl's), which sold 20,000 units at $4.97 apiece — equal to 9.2% of every unit tracked in this report.
The Top 10 ASINs account for 110,000 units and $1,210,730 in July 2026 — 50.7% of unit volume and 45.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Shoe Deodorizer' on Amazon
July 2026
Is 50.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0009EIMX4
Dr. Scholl's Odor-X Odor-Fighting Spray-Powder, All-Day Odor Protection And Sweat Absorption, Odor-Fighting Spray Powder, Packaging May Vary
20K
▼ 50.0%vs. prior month
$105.8K
latest month
12-month trend
B08DSYZGVB
Activated Charcoal Odor Absorber for Strong Odors in Car, Closet, Shoe, Basement. 10 Activated Charcoal Bags Odor Absorbers for Home. Bamboo Charcoals Air Purifying Bag Charcoals Deodorizer Eliminator
20K
▲ 0.0%vs. prior month
$420K
latest month
12-month trend
B07FT5RYGF
Zep ZUAIR32 Air and Fabric Odor Eliminator 32 oz
10K
▲ 25.0%vs. prior month
$29.8K
latest month
12-month trend
B06XGX4V3Z
Arm & Hammer OdorBusterz® Odor Eliminator Balls, Clean Burst, 3 Count – Baking Soda Odor Control for Closets, Drawers, Hampers & Small Spaces
10K
▲ 0.0%vs. prior month
$59.8K
latest month
12-month trend
B0FGHNL1FJ
ARM & HAMMER Fresh Effects Odor Neutralizing Baking Soda Pouches, 5 Count | Long-Lasting, Fragrance-Free, For Shoes, Cars, Home & Small Spaces, Odor Absorber
10K
▲ 0.0%vs. prior month
$99.9K
latest month
12-month trend
B08Z1MP37M
Dr. Scholl's Odor-X Foot Odor Probiotic Spray, Immediately Eliminates the Worst Smells, Prevents Embarrassing Odors From Returning, Restores Skin's Microbiome 4 oz
9K
▼ 10.0%vs. prior month
$100.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Shoe Deodorizer Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Dr. Scholl's is the best-performing shoe deodorizer brand in July 2026, moving 29,000 units across 2 ASINs for 26.4% of Top 10 volume. Vergali follows with 27,000 units (24.5%), ahead of Arm & Hammer on 20,000 units (18.2%).
With 7 brands splitting the Top 10 and 69.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.99 to $16.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Dr. Scholl's
2 ASINs in Top 10
26.4%
Units
29K
Revenue
$206.5K
Avg. price
$8.08
B0009EIMX4
$4.97·★4.5·27.5K revsDr. Scholl's Odor-X Odor-Fighting Spray-Powder, All-Day Odor Protection And Sweat Absorption, Odor-Fighting Spray Powder, Packaging May Vary
Units sold20KB08Z1MP37M
$11.19·★4.5·10.8K revsDr. Scholl's Odor-X Foot Odor Probiotic Spray, Immediately Eliminates the Worst Smells, Prevents Embarrassing Odors From Returning, Restores Skin's Microbiome 4 oz
Units sold9K
Vergali
2 ASINs in Top 10
24.5%
Units
27K
Revenue
$503.4K
Avg. price
$16.99
B08DSYZGVB
$21.99·★4.2·18K revsActivated Charcoal Odor Absorber for Strong Odors in Car, Closet, Shoe, Basement. 10 Activated Charcoal Bags Odor Absorbers for Home. Bamboo Charcoals Air Purifying Bag Charcoals Deodorizer Eliminator
Units sold20KB0FT33HQPD
$11.99·★4.2·18K revsActivated Charcoal Shoe Odor Elimination Bags. Remove Strong Odors in Car, Closet, Basement. 6 Activated Charcoal Bags Odor Absorbers for Home. Bamboo Charcoals Air Purifying Bag Charcoals Deodorizer
Units sold7K
Arm & Hammer
2 ASINs in Top 10
18.2%
Units
20K
Revenue
$159.7K
Avg. price
$7.99
B06XGX4V3Z
$5.98·★4.2·21.9K revsArm & Hammer OdorBusterz® Odor Eliminator Balls, Clean Burst, 3 Count – Baking Soda Odor Control for Closets, Drawers, Hampers & Small Spaces
Units sold10KB0FGHNL1FJ
$9.99·★4.3·917 revsARM & HAMMER Fresh Effects Odor Neutralizing Baking Soda Pouches, 5 Count | Long-Lasting, Fragrance-Free, For Shoes, Cars, Home & Small Spaces, Odor Absorber
Units sold10K
Trending Shoe Deodorizer Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B001J0C3OQ booked 8K units at $15.99, with ▲ 33.3% MoM change. On the growth side, B0CT31DH5P leads positive momentum with ▲ 400.0% MoM growth on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B001J0C3OQ
Zero Odor Multi-Purpose Odor Eliminator, Fabric & Room Deodorizer, 16 oz | Odor Eliminator Spray for Closet, Bathroom, Basement, Trash & Upholstery, Air and Surface use
Price
$15.99
Rating
4.2
Reviews
32.3K
Latest month sales
B0FT33HQPD
Activated Charcoal Shoe Odor Elimination Bags. Remove Strong Odors in Car, Closet, Basement. 6 Activated Charcoal Bags Odor Absorbers for Home. Bamboo Charcoals Air Purifying Bag Charcoals Deodorizer
Price
$11.99
Rating
4.2
Reviews
18K
Latest month sales
B0CT31DH5P
Fresh Monster Kids Deodorizing Shoe Spray, Fruity Fresh, 4 oz | Natural Shoe Deodorizer Spray with All-Day Odor Protection, Bio-Enzyme Technology, Eliminates Odors, Toxin-Free, Made in USA
Unlock to view ASIN details and product titles
Price
$12.99
Rating
4.5
Reviews
245
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this shoe deodorizer report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card