Insoles Men Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Insoles Men sales on Amazon US totaled 152,700 units in July 2026 (▼ 19.2% vs. the prior month), generating an estimated $2,658,354 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 60.2% of unit volume and 42.7% of revenue, while a typical listing is priced at $22.89. The keyword itself pulled 83,002 Amazon queries over the same period (▲ 15.3% MoM).
Zooming out to the 12-month window ending July 2026, the insoles men Top 50 moved 1,843,000 units and $30,817,429 in cumulative sales — an average of 153,583 units and $2,568,119 per month. Monthly throughput topped out at 189,000 units in June 2026 and dipped to 109,200 in May 2026, leaving the latest reading 5.0% higher than August 2025.
Insoles Men Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
152.7K
▼ 19.2% MoM
Monthly Revenue 2026/07
$2.7M
▼ 20.1% MoM
Top 10 Market Share 2026/07
60.2%
Insoles Men Market Share & Sales Concentration on Amazon US — July 2026
The most-sold insoles men listing on Amazon US in July 2026 is ASIN B01M7VGCTI (Brand: Dr. Scholl's), which sold 30,000 units at $12.89 apiece — equal to 19.6% of every unit tracked in this report and 3.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 92,000 units and $1,134,800 in July 2026 — 60.2% of unit volume and 42.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Insoles Men' on Amazon
July 2026
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Top 5 Volume Share breakdown
B01M7VGCTI
Dr. Scholl's Work All-Day Superior Comfort Insoles (with) Massaging Gel, Men, 1 Pair, Trim to Fit
30K
▼ 25.0%vs. prior month
$387K
latest month
12-month trend
B01M8O5HLY
Dr. Scholl's Heavy Duty Support Insole Orthotics, Big & Tall, 200lbs+, Wide Feet, Shock Absorbing, Arch Support, Distributes Pressure, Trim to Fit Inserts, Work Boots & Shoes, Men Size 8-14, 1 Pair
10K
▼ 50.0%vs. prior month
$148.8K
latest month
12-month trend
B0F228LMN5
4D Cloud Insoles for Men and Women Insoles Men (Black, Men: US 7-11) | super soft anti-fatigue, shock absorption, relieve foot pain,
10K
▲ 0.0%vs. prior month
$88.1K
latest month
12-month trend
B0BHKHC2V6
Dr Scholl’s Go Sockless! Cushioning Insoles for Women Men Unisex, 3 Pairs, Trim to Fit - Absorbs Moisture to Keep Feet Dry, Shoe Inserts for Women Men with Plush Terry Cloth Layer for Added Comfort
8K
▼ 20.0%vs. prior month
$87.8K
latest month
12-month trend
B0F5NRKQWT
4D Cloud Insoles for Men Memory Foam Insoles Men (Black, US 11-13) | super soft anti-fatigue, shock absorption, relieve foot pain
7K
▲ 16.7%vs. prior month
$63.4K
latest month
12-month trend
B01M3VQZQ7
Dr. Scholl’s Extra Comfort Support Insoles Men, Size 8-14, 1 Pair: All-Day Comfort Shoe Inserts with Massaging Gel for Big & Tall Men, 200lbs+, Wide Feet - Arch Support Inserts for Men, Trim to Fit
6K
▲ 0.0%vs. prior month
$87.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Insoles Men Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Dr. Scholl's is the best-performing insoles men brand in July 2026, moving 59,000 units across 5 ASINs for 64.1% of Top 10 volume. DWTWLE follows with 17,000 units (18.5%), ahead of CCOBCHY on 6,000 units (6.5%).
With 5 brands splitting the Top 10 and 89.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.92 to $13.74, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Dr. Scholl's
5 ASINs in Top 10
64.1%
Units
59K
Revenue
$785.8K
Avg. price
$13.74
B01M7VGCTI
$12.89·★4.5·60.7K revsDr. Scholl's Work All-Day Superior Comfort Insoles (with) Massaging Gel, Men, 1 Pair, Trim to Fit
Units sold30KB01M8O5HLY
$14.97·★4.4·87.6K revsDr. Scholl's Heavy Duty Support Insole Orthotics, Big & Tall, 200lbs+, Wide Feet, Shock Absorbing, Arch Support, Distributes Pressure, Trim to Fit Inserts, Work Boots & Shoes, Men Size 8-14, 1 Pair
Units sold10KB0BHKHC2V6
$10.97·★4.2·4.2K revsDr Scholl’s Go Sockless! Cushioning Insoles for Women Men Unisex, 3 Pairs, Trim to Fit - Absorbs Moisture to Keep Feet Dry, Shoe Inserts for Women Men with Plush Terry Cloth Layer for Added Comfort
Units sold8KB01M3VQZQ7
$14.89·★4.4·25.2K revsDr. Scholl’s Extra Comfort Support Insoles Men, Size 8-14, 1 Pair: All-Day Comfort Shoe Inserts with Massaging Gel for Big & Tall Men, 200lbs+, Wide Feet - Arch Support Inserts for Men, Trim to Fit
Units sold6KB01M8O5G65
$14.97·★4.5·8K revsDr. Scholl's Dr. Scholl’s Sport Insoles, Superior Shock Absorption and Arch Support to Reduce Muscle Fatigue and Stress on Lower Body Joints for Men, Shoe Inserts Men Size 8-14
Units sold5K
DWTWLE
2 ASINs in Top 10
18.5%
Units
17K
Revenue
$151.4K
Avg. price
$9.92
B0F228LMN5
$9.88·★4.2·7.1K revs4D Cloud Insoles for Men and Women Insoles Men (Black, Men: US 7-11) | super soft anti-fatigue, shock absorption, relieve foot pain,
Units sold10KB0F5NRKQWT
$9.96·★4.2·7.1K revs4D Cloud Insoles for Men Memory Foam Insoles Men (Black, US 11-13) | super soft anti-fatigue, shock absorption, relieve foot pain
Units sold7K
CCOBCHY
1 ASIN in Top 10
6.5%
Units
6K
Revenue
$59.8K
Avg. price
$9.97
B0GZ9V4L9P
$9.97·★4.3·1.5K revs4D Cloud Steppers Insoles for Men and Women - Shock Absorption Inserts, Soft Anti-Fatigue, Memory Foam Insoles for Shoes, Boots & Sneakers (Black, Men: US 9-12/ Women: US 11-14)
Units sold6K
Trending Insoles Men Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B075YFD7GV booked 5K units at $14.98, with ▲ 25.0% MoM change. On the growth side, B0DK78TZD1 leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B00HWNIQX6 close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B075YFD7GV
WalkHero Plantar Fasciitis Relief, Arch Support Insoles for Men Women | Shoe Inserts for Flat Feet, Orthotics Insoles All-Day Energy and Comfort with Every Step (Mens 11-11 1/2 | Womens 13-13 1/2)
Price
$14.98
Rating
4.3
Reviews
75.3K
Latest month sales
B0DK78TZD1
WalkHero Heavy Duty High Arch Support Insoles Men, 220+lbs Shoe Insoles | Plantar Fasciitis Relief, plantillas para zapatos de hombre (Mens 10-10.5 | Womens 12-12.5, Glacial Blue)
Price
$17.99
Rating
4.3
Reviews
3.1K
Latest month sales
B00HWNIQX6
Airplus Plantar Fascia Orthotic 3/4 Length Shoe Insole (FSA&HSA Eligible)-Foam Shell & Gel Heel - Deep Heel Cup, Full-Foot Arch Support-Soft Cushioning & Stability -Fits Most Shoes & Boots-Unisex
Unlock to view ASIN details and product titles
Price
$8.98
Rating
4.3
Reviews
5.9K
Latest month sales
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