Sequins Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Sequins sales on Amazon US totaled 99,800 units in July 2026 (▼ 24.4% vs. the prior month), generating an estimated $877,434 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 91.2% of unit volume and 90.4% of revenue, while a typical listing is priced at $10.52. The keyword itself pulled 18,252 Amazon queries over the same period (▲ 12.8% MoM).
Zooming out to the 12-month window ending July 2026, the sequins Top 50 moved 1,002,650 units and $11,832,581 in cumulative sales — an average of 83,554 units and $986,048 per month. Monthly throughput topped out at 131,950 units in June 2026 and dipped to 46,000 in August 2025, leaving the latest reading 117.0% higher than August 2025.
Sequins Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
99.8K
▼ 24.4% MoM
Monthly Revenue 2026/07
$877.4K
▼ 32.9% MoM
Top 10 Market Share 2026/07
91.2%
Sequins Market Share & Sales Concentration on Amazon US — July 2026
The most-sold sequins listing on Amazon US in July 2026 is ASIN B0D5TQJXRN (Brand: TINKRSTUFF), which sold 40,000 units at $6.99 apiece — equal to 40.1% of every unit tracked in this report and 4.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 91,000 units and $793,570 in July 2026 — 91.2% of unit volume and 90.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Sequins' on Amazon
July 2026









Is 91.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown

B0D5TQJXRN
34000Pcs Resin Jelly Rhinestones for Bedazzling, Multicolor 3mm Flatback Gems for Diamond Art, Bedazzler Kit with 3Pcs 10ml B7000 Jewelry Glue for Bedazzle Thing Crafting Book Nail Art
40K
▼ 33.3%vs. prior month
$333.6K
latest month
12-month trend

B09VFKGL92
MEICOLY Clear White Face Body Glitter,Mardi Gras Face Glitter Makeup for Kids Women,Face Glitter for Running Half Marathon,Sparkly Mermaid Hair Glitter,Singer Concert Festival Rave Accessories
10K
▲ 0.0%vs. prior month
$68.9K
latest month
12-month trend

B0BS4BVG3M
MYDBUYSOME 2774pcs Gem Stickers Jewels for Crafts, Adhesive Gems Rhinestone | Stick on Gems Acrylic Bedazzling Glitter Bling Heart Stickers Craft Supplies
10K
▲ 0.0%vs. prior month
$87.9K
latest month
12-month trend

B0DYJ266VC
TINKRSTUFF 38000Pcs 3mm Jelly Rhinestones Bedazzling Kit | 28 Colors Flatback Gems with 3Pcs B7000 Jewelry Glue, Diamond Art Tools for Bedazzling Shoes Books Crafts Nail Art
10K
▼ 50.0%vs. prior month
$91.8K
latest month
12-month trend

B0F2T9DFP5
FANDAMEI Nail Charms, Nail Rhinestones Kit with 8 Boxes of Nail Gems, Bedazzling Kit for Nails, Colorful Clear Flatback Rhinestones, Charms Y2K for Nails, Multi Shape Nail Art Accessories for Crafts
9K
▲ 0.0%vs. prior month
$81.2K
latest month
12-month trend

B0G6X6FGTJ
40000Pcs 40 Colors Jelly Rhinestones for Bedazzling,Mix Colors Bedazzling Kit with Rhinestones,3MM SS10 Colorful Resin Flatback Gems kit with Complete Tools for Crafting, Nail Art, Shoes, Books
5K
▼ 50.0%vs. prior month
$75.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Sequins Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
TINKRSTUFF is the best-performing sequins brand in July 2026, moving 50,000 units across 2 ASINs for 54.9% of Top 10 volume. MEICOLY follows with 10,000 units (11.0%), ahead of MYDBUYSOME on 10,000 units (11.0%).
With 9 brands splitting the Top 10 and 76.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $6.98 to $9.47, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
TINKRSTUFF
2 ASINs in Top 10
54.9%
Units
50K
Revenue
$425.4K
Avg. price
$6.99

B0D5TQJXRN
$6.99·★4.7·4.3K revs34000Pcs Resin Jelly Rhinestones for Bedazzling, Multicolor 3mm Flatback Gems for Diamond Art, Bedazzler Kit with 3Pcs 10ml B7000 Jewelry Glue for Bedazzle Thing Crafting Book Nail Art
Units sold40K
B0DYJ266VC
$6.99·★4.7·1.7K revsTINKRSTUFF 38000Pcs 3mm Jelly Rhinestones Bedazzling Kit | 28 Colors Flatback Gems with 3Pcs B7000 Jewelry Glue, Diamond Art Tools for Bedazzling Shoes Books Crafts Nail Art
Units sold10K
MEICOLY
1 ASIN in Top 10
11.0%
Units
10K
Revenue
$68.9K
Avg. price
$6.98

B09VFKGL92
$6.98·★4.5·8K revsMEICOLY Clear White Face Body Glitter,Mardi Gras Face Glitter Makeup for Kids Women,Face Glitter for Running Half Marathon,Sparkly Mermaid Hair Glitter,Singer Concert Festival Rave Accessories
Units sold10K
MYDBUYSOME
1 ASIN in Top 10
11.0%
Units
10K
Revenue
$87.9K
Avg. price
$9.47

B0BS4BVG3M
$9.47·★4.8·1.9K revsMYDBUYSOME 2774pcs Gem Stickers Jewels for Crafts, Adhesive Gems Rhinestone | Stick on Gems Acrylic Bedazzling Glitter Bling Heart Stickers Craft Supplies
Units sold10K
Trending Sequins Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0GS1VMNZ6 booked 2K units at $8.99. On the growth side, B0DK6ZZV9M leads positive momentum with ▲ 166.7% MoM growth on 800 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0GS1VMNZ6
Silver Bedazzler Kit with Rhinestones | 35000PCS Multi Size Rhinestones for Bedazzling, Nail Gems with Pickup Pen B7000 Glue, Diamond Art Glitter Sequins Craft Set
Price
$8.99
Rating
4.6
Reviews
83
Latest month sales

B07X2PPH35
DIYASY 9800 Pcs 6MM Bulk Loose Sequins, Round Embroidery Sequins Cup Craft Sequin with Holes for DIY 22 Colors
Price
$6.98
Rating
4.7
Reviews
1.4K
Latest month sales

B0DK6ZZV9M
MARFOREVER Multicolor Sparkle Foil Confetti Glitter Round Confetti | Table Scatter Metallic Sequin Sprinkles Circle Dots, Baby Shower Birthday Wedding Christmas Valentine Party Decorations
Unlock to view ASIN details and product titles
Price
$6.99
Rating
4.6
Reviews
299
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this sequins report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card