Satin Robe Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Satin Robe sales on Amazon US totaled 6,950 units in July 2026 (▼ 10.3% vs. the prior month), generating an estimated $129,075 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 70.5% of unit volume and 70.2% of revenue, while a typical listing is priced at $20.05. The keyword itself pulled 14,383 Amazon queries over the same period (▼ 12.1% MoM).
Zooming out to the 12-month window ending July 2026, the satin robe Top 50 moved 63,250 units and $1,229,674 in cumulative sales — an average of 5,271 units and $102,473 per month. Monthly throughput topped out at 7,750 units in June 2026 and dipped to 2,850 in May 2026, leaving the latest reading 32.4% higher than August 2025.
Satin Robe Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
7K
▼ 10.3% MoM
Monthly Revenue 2026/07
$129.1K
▼ 13.6% MoM
Top 10 Market Share 2026/07
70.5%
Satin Robe Market Share & Sales Concentration on Amazon US — July 2026
The most-sold satin robe listing on Amazon US in July 2026 is ASIN B09PDH3CJ7 (Brand: Crystal Dew), which sold 2,000 units at $18.99 apiece — equal to 28.8% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 4,900 units and $90,577 in July 2026 — 70.5% of unit volume and 70.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Satin Robe' on Amazon
July 2026
Is 70.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B09PDH3CJ7
Crystal Dew Women's Lace Trim Bride Kimono Robes with Embroidery Bridal Satin Bathrobe
2K
▲ 0.0%vs. prior month
$37.2K
latest month
12-month trend
B0DC99ZTY7
PrinStory Robes for Women 3/4 Sleeve Long Bath Robe XS-4XL
1K
▼ 50.0%vs. prior month
$16.6K
latest month
12-month trend
B0DPPWP4YK
Crystal Dew Womens Lace Trim Long Bridal Kimono Robes with Embroidery Bride Bathrobe
400
▲ 33.3%vs. prior month
$7.4K
latest month
12-month trend
B07MYYCBT7
Super Shopping-zone Women's Pure Short Silky Robes Bridesmaid Bride Party Satin Robes Sleepwear
400
▲ 0.0%vs. prior month
$4.1K
latest month
12-month trend
B088QRZ8Z7
BABEYOND Floral Satin Kimono Robes for Women Lounge Wear with Pockets Box
300
▲ 0.0%vs. prior month
$12K
latest month
12-month trend
B07BWF9QGR
EPLAZA Women Silky Satin Robe Wedding Bridal Party Bride Bridesmaid Robes Kimono Loungewear Dressing Gowns
200
▲ 0.0%vs. prior month
$2.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Satin Robe Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Crystal Dew is the best-performing satin robe brand in July 2026, moving 2,400 units across 2 ASINs for 49.0% of Top 10 volume. PrinStory follows with 1,000 units (20.4%), ahead of BABEYOND on 500 units (10.2%).
With 7 brands splitting the Top 10 and 79.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.99 to $33.32, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Crystal Dew
2 ASINs in Top 10
49.0%
Units
2.4K
Revenue
$44.7K
Avg. price
$18.99
B09PDH3CJ7
$18.99·★4.6·633 revsCrystal Dew Women's Lace Trim Bride Kimono Robes with Embroidery Bridal Satin Bathrobe
Units sold2KB0DPPWP4YK
$18.99·★4.5·107 revsCrystal Dew Womens Lace Trim Long Bridal Kimono Robes with Embroidery Bride Bathrobe
Units sold400
PrinStory
1 ASIN in Top 10
20.4%
Units
1K
Revenue
$16.6K
Avg. price
$14.99
B0DC99ZTY7
$14.99·★4.6·2.2K revsPrinStory Robes for Women 3/4 Sleeve Long Bath Robe XS-4XL
Units sold1K
BABEYOND
3 ASINs in Top 10
10.2%
Units
500
Revenue
$18K
Avg. price
$33.32
B088QRZ8Z7
$39.99·★4.5·3.6K revsBABEYOND Floral Satin Kimono Robes for Women Lounge Wear with Pockets Box
Units sold300B089NJJ351
$34.99·★4.5·860 revsBABEYOND Short Floral Silky Kimono Robe for Women Satin Beach Cover Up
Units sold100B078K7TS7Y
$24.99·★4.5·10.3K revsBABEYOND Kimono Robes for Women Satin Peacock Dressing Gown with Pockets
Units sold100
Trending Satin Robe Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B089NJJ351 booked 100 units at $34.99, with ▲ 0.0% MoM change. On the growth side, B083DLSJG1 leads positive momentum with ▲ 100.0% MoM growth on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B089NJJ351
BABEYOND Short Floral Silky Kimono Robe for Women Satin Beach Cover Up
Price
$34.99
Rating
4.5
Reviews
860
Latest month sales
B078K7TS7Y
BABEYOND Kimono Robes for Women Satin Peacock Dressing Gown with Pockets
Price
$24.99
Rating
4.5
Reviews
10.3K
Latest month sales
B083DLSJG1
MissNina Women's Satin Kimono Robes Bridesmaid Wedding Robes Silky Bathrobes Summer Loungewear
Unlock to view ASIN details and product titles
Price
$8.49
Rating
4.4
Reviews
3.9K
Latest month sales
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