Blue Bathing Suits For Women Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Blue Bathing Suits For Women sales on Amazon US totaled 13,200 units in July 2026 (▼ 15.1% vs. the prior month), generating an estimated $466,047 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 43.2% of unit volume and 42.8% of revenue, while a typical listing is priced at $32.67. The keyword itself pulled 4,767 Amazon queries over the same period (▼ 72.3% MoM).
Zooming out to the 12-month window ending July 2026, the blue bathing suits for women Top 50 moved 70,100 units and $2,363,299 in cumulative sales — an average of 5,842 units and $196,942 per month. Monthly throughput topped out at 15,550 units in June 2026 and dipped to 2,000 in October 2025, leaving the latest reading 161.4% higher than August 2025.
Blue Bathing Suits For Women Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
13.2K
▼ 15.1% MoM
Monthly Revenue 2026/07
$466K
▼ 16.4% MoM
Top 10 Market Share 2026/07
43.2%
Blue Bathing Suits For Women Market Share & Sales Concentration on Amazon US — July 2026
The most-sold blue bathing suits for women listing on Amazon US in July 2026 is ASIN B0734KDH62 (Brand: baleaf), which sold 1,000 units at $26.99 apiece — equal to 7.6% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 5,700 units and $199,277 in July 2026 — 43.2% of unit volume and 42.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Blue Bathing Suits For Women' on Amazon
July 2026









Is 43.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0734KDH62
baleaf Women's Athletic Training Adjustable Strap One Piece Swimsuit
1K
▼ 50.0%vs. prior month
$33K
latest month
12-month trend

B09NVQ2CFC
Holipick Women's Tummy Control One Piece Swimsuit Push Up Full Coverage Bathing Suit
800
▲ 0.0%vs. prior month
$31.5K
latest month
12-month trend

B0BL77SSTT
BMJL Womens High Waisted Bikini Sets Sporty Two piece Color Block Swimsuits
600
▼ 14.3%vs. prior month
$20.9K
latest month
12-month trend

B0DHVQYS6D
Herseas Womens Bikini Whip Stitch Floral Swimsuit High Waisted Bathing Suit
600
▲ 20.0%vs. prior month
$19.6K
latest month
12-month trend

B0734KR26Y
baleaf Women's Athletic Training Adjustable Strap One Piece Swimsuit
500
▲ 66.7%vs. prior month
$16.4K
latest month
12-month trend

B0DGQPQ5PS
Herseas Women High Waisted U Wired Texured 2 Piece Bikini Sets
500
▼ 44.4%vs. prior month
$16K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Blue Bathing Suits For Women Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
baleaf is the best-performing blue bathing suits for women brand in July 2026, moving 1,500 units across 2 ASINs for 26.3% of Top 10 volume. Holipick follows with 1,200 units (21.1%), ahead of Herseas on 1,100 units (19.3%).
With 6 brands splitting the Top 10 and 66.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $26.99 to $38.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
baleaf
2 ASINs in Top 10
26.3%
Units
1.5K
Revenue
$49.4K
Avg. price
$26.99

B0734KDH62
$26.99·★4.4·3.6K revsbaleaf Women's Athletic Training Adjustable Strap One Piece Swimsuit
Units sold1K
B0734KR26Y
$26.99·★4.4·1.6K revsbaleaf Women's Athletic Training Adjustable Strap One Piece Swimsuit
Units sold500
Holipick
2 ASINs in Top 10
21.1%
Units
1.2K
Revenue
$47.1K
Avg. price
$38.99

B09NVQ2CFC
$38.99·★4.4·326 revsHolipick Women's Tummy Control One Piece Swimsuit Push Up Full Coverage Bathing Suit
Units sold800
B09SPKBR8N
$38.99·★4.3·1.1K revsHolipick Women Tummy Control One Piece Swimsuits Strapless Swimwear
Units sold400
Herseas
2 ASINs in Top 10
19.3%
Units
1.1K
Revenue
$35.6K
Avg. price
$27.99

B0DHVQYS6D
$27.99·★4.2·1.4K revsHerseas Womens Bikini Whip Stitch Floral Swimsuit High Waisted Bathing Suit
Units sold600
B0DGQPQ5PS
$27.99·★4.3·2.6K revsHerseas Women High Waisted U Wired Texured 2 Piece Bikini Sets
Units sold500
Trending Blue Bathing Suits For Women Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0734KR26Y booked 500 units at $26.99, with ▲ 66.7% MoM change. On the growth side, B0BWR7GDNW leads positive momentum with ▲ 100.0% MoM growth on 200 units, with B0DPN5X4H5 close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0734KR26Y
baleaf Women's Athletic Training Adjustable Strap One Piece Swimsuit
Price
$26.99
Rating
4.4
Reviews
1.6K
Latest month sales

B0BWR7GDNW
geluboao Bikini Set for Women Solid V Neck Knot Front Push Up High Leg Thong Two Piece Swimsuit
Price
$25.66
Rating
4.0
Reviews
4.4K
Latest month sales

B0DPN5X4H5
Blooming Jelly Women Mesh One Piece Swim Dress Tummy Control Swimsuit
Unlock to view ASIN details and product titles
Price
$32.79
Rating
4.2
Reviews
4.9K
Latest month sales
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