Blue Bathing Suits For Women Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Blue Bathing Suits For Women sales on Amazon US totaled 13,200 units in July 2026 (▼ 15.1% vs. the prior month), generating an estimated $466,047 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 43.2% of unit volume and 42.8% of revenue, while a typical listing is priced at $32.67. The keyword itself pulled 4,767 Amazon queries over the same period (▼ 72.3% MoM).

Zooming out to the 12-month window ending July 2026, the blue bathing suits for women Top 50 moved 70,100 units and $2,363,299 in cumulative sales — an average of 5,842 units and $196,942 per month. Monthly throughput topped out at 15,550 units in June 2026 and dipped to 2,000 in October 2025, leaving the latest reading 161.4% higher than August 2025.

70.1KTotal units sold · Last 12 months
$2.4MTotal revenue · Last 12 months
4.8K▼ 72.3% MoM
Monthly search volume
$32.67Avg. price · July 2026

Blue Bathing Suits For Women Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales5K
Revenue$169.3K

2025/09

Sales2.5K
Revenue$82.6K

2025/10

Sales2K
Revenue$65.7K

2025/11

Sales2.5K
Revenue$79.2K

2025/12

Sales2.1K
Revenue$66.7K

2026/01

Sales3.6K
Revenue$114.9K

2026/02

Sales4.7K
Revenue$147.4K

2026/03

Sales7.5K
Revenue$247.3K

2026/04

Sales6K
Revenue$199.8K

2026/05

Sales5.5K
Revenue$186.1K

2026/06

Sales15.6K
Revenue$538.1K
13.2K

2026/07

Sales13.2K
Revenue$466K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

13.2K

▼ 15.1% MoM

Monthly Revenue 2026/07

$466K

▼ 16.4% MoM

Top 10 Market Share 2026/07

43.2%

See the Top 10 ASINs driving 43.2% of sales

Blue Bathing Suits For Women Market Share & Sales Concentration on Amazon US — July 2026

The most-sold blue bathing suits for women listing on Amazon US in July 2026 is ASIN B0734KDH62 (Brand: baleaf), which sold 1,000 units at $26.99 apiece — equal to 7.6% of every unit tracked in this report and 25% ahead of the No. 2 listing.

The Top 10 ASINs account for 5,700 units and $199,277 in July 2026 — 43.2% of unit volume and 42.8% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Blue Bathing Suits For Women' on Amazon

July 2026
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43.2% Volume Share 5.7K units sold
42.8% Revenue Share $199.3K estimated
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Top 5 Volume Share breakdown

B0734KDH62 7.6%
B09NVQ2CFC 6.1%
B0BL77SSTT 4.5%
B0DHVQYS6D 4.5%
B0734KR26Y 3.8%
Others 73.5%
#1
baleaf Women's Athletic Training Adjustable Strap One Piece Swimsuit

B0734KDH62

baleaf Women's Athletic Training Adjustable Strap One Piece Swimsuit

$26.99· 4.4·3.6K reviews
Monthly Sales

1K

▼ 50.0%

vs. prior month

Revenue

$33K

latest month

Monthly Trend

12-month trend

#2
Holipick Women's Tummy Control One Piece Swimsuit Push Up Full Coverage Bathing Suit

B09NVQ2CFC

Holipick Women's Tummy Control One Piece Swimsuit Push Up Full Coverage Bathing Suit

$38.99· 4.4·326 reviews
Monthly Sales

800

▲ 0.0%

vs. prior month

Revenue

$31.5K

latest month

Monthly Trend

12-month trend

#3
BMJL Womens High Waisted Bikini Sets Sporty Two piece Color Block Swimsuits

B0BL77SSTT

BMJL Womens High Waisted Bikini Sets Sporty Two piece Color Block Swimsuits

$29.79· 4.3·4.5K reviews
Monthly Sales

600

▼ 14.3%

vs. prior month

Revenue

$20.9K

latest month

Monthly Trend

12-month trend

#4
Herseas Womens Bikini Whip Stitch Floral Swimsuit High Waisted Bathing Suit

B0DHVQYS6D

Herseas Womens Bikini Whip Stitch Floral Swimsuit High Waisted Bathing Suit

$27.99· 4.2·1.4K reviews
Monthly Sales

600

▲ 20.0%

vs. prior month

Revenue

$19.6K

latest month

Monthly Trend

12-month trend

#5
baleaf Women's Athletic Training Adjustable Strap One Piece Swimsuit

B0734KR26Y

baleaf Women's Athletic Training Adjustable Strap One Piece Swimsuit

$26.99· 4.4·1.6K reviews
Monthly Sales

500

▲ 66.7%

vs. prior month

Revenue

$16.4K

latest month

Monthly Trend

12-month trend

#6
Herseas Women High Waisted U Wired Texured 2 Piece Bikini Sets

B0DGQPQ5PS

Herseas Women High Waisted U Wired Texured 2 Piece Bikini Sets

$27.99· 4.3·2.6K reviews
Monthly Sales

500

▼ 44.4%

vs. prior month

Revenue

$16K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Blue Bathing Suits For Women Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

baleaf is the best-performing blue bathing suits for women brand in July 2026, moving 1,500 units across 2 ASINs for 26.3% of Top 10 volume. Holipick follows with 1,200 units (21.1%), ahead of Herseas on 1,100 units (19.3%).

With 6 brands splitting the Top 10 and 66.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $26.99 to $38.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

26.3%
21.1%
19.3%
33.3%
baleaf
Holipick
Herseas
Other brands
1

baleaf

2 ASINs in Top 10

26.3%

Units

1.5K

Revenue

$49.4K

Avg. price

$26.99

  • baleaf Women's Athletic Training Adjustable Strap One Piece Swimsuit

    B0734KDH62

    $26.99·4.4·3.6K revs

    baleaf Women's Athletic Training Adjustable Strap One Piece Swimsuit

    Units sold1K
  • baleaf Women's Athletic Training Adjustable Strap One Piece Swimsuit

    B0734KR26Y

    $26.99·4.4·1.6K revs

    baleaf Women's Athletic Training Adjustable Strap One Piece Swimsuit

    Units sold500
2

Holipick

2 ASINs in Top 10

21.1%

Units

1.2K

Revenue

$47.1K

Avg. price

$38.99

  • Holipick Women's Tummy Control One Piece Swimsuit Push Up Full Coverage Bathing Suit

    B09NVQ2CFC

    $38.99·4.4·326 revs

    Holipick Women's Tummy Control One Piece Swimsuit Push Up Full Coverage Bathing Suit

    Units sold800
  • Holipick Women Tummy Control One Piece Swimsuits Strapless Swimwear

    B09SPKBR8N

    $38.99·4.3·1.1K revs

    Holipick Women Tummy Control One Piece Swimsuits Strapless Swimwear

    Units sold400
3

Herseas

2 ASINs in Top 10

19.3%

Units

1.1K

Revenue

$35.6K

Avg. price

$27.99

  • Herseas Womens Bikini Whip Stitch Floral Swimsuit High Waisted Bathing Suit

    B0DHVQYS6D

    $27.99·4.2·1.4K revs

    Herseas Womens Bikini Whip Stitch Floral Swimsuit High Waisted Bathing Suit

    Units sold600
  • Herseas Women High Waisted U Wired Texured 2 Piece Bikini Sets

    B0DGQPQ5PS

    $27.99·4.3·2.6K revs

    Herseas Women High Waisted U Wired Texured 2 Piece Bikini Sets

    Units sold500

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