Rugby Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Rugby sales on Amazon US totaled 15,950 units in July 2026 (▼ 17.4% vs. the prior month), generating an estimated $474,233 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 84.0% of unit volume and 71.6% of revenue, while a typical listing is priced at $31.48. The keyword itself pulled 5,508 Amazon queries over the same period (▼ 49.1% MoM).
Zooming out to the 12-month window ending July 2026, the rugby Top 50 moved 272,850 units and $6,764,332 in cumulative sales — an average of 22,738 units and $563,694 per month. Monthly throughput topped out at 31,550 units in August 2025 and dipped to 11,050 in May 2026, leaving the latest reading 49.4% lower than August 2025.
Rugby Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
15.9K
▼ 17.4% MoM
Monthly Revenue 2026/07
$474.2K
▼ 11.3% MoM
Top 10 Market Share 2026/07
84.0%
Rugby Market Share & Sales Concentration on Amazon US — July 2026
The most-sold rugby listing on Amazon US in July 2026 is ASIN B071DPQSBF (Brand: RUGBY LABORATORIES), which sold 2,000 units at $9.99 apiece — equal to 12.5% of every unit tracked in this report.
The Top 10 ASINs account for 13,400 units and $339,667 in July 2026 — 84.0% of unit volume and 71.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Rugby' on Amazon
July 2026
Is 84.0% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B071DPQSBF
Rugby Urea 20% Intensive Hydrating Cream - Urea Cream for Feet, Hands, Knees, and Elbows - 3 Oz (1 Pack)
2K
▲ 0.0%vs. prior month
$20K
latest month
12-month trend
B001JK85I4
Rugby Clear Nicotine Patches - 21mg Transdermal System Patch - Smoking or Vaping Quitting Aid - Step 1-14 Count (1 Pack)
2K
▼ 33.3%vs. prior month
$64.5K
latest month
12-month trend
B0036LAE3I
Rugby Clear Nicotine Patches - 7mg Transdermal System Patch - Smoking or Vaping Quitting Aid - Step 3 - (1 Pack)
2K
▼ 50.0%vs. prior month
$67.5K
latest month
12-month trend
B08KGTZJZB
Rugby Sodium Chloride Hypertonicity Ophthalmic Eye Solution 5% - Sodium Chloride Eye Drops for Temporary Corneal Edema Symptom Support - Alcohol-Free - 0.5 Fl. Oz. (3-Pack)
2K
▲ 0.0%vs. prior month
$48.2K
latest month
12-month trend
B08PDPBYG2
Rugby Sodium Chloride Hypertonicity Ophthalmic Ointment 5% - 50 mg Sodium Chloride Eye Ointment for Temporary Corneal Edema Relief - Made With Lanolin and Mineral Oil - Alcohol-Free - 0.125 Oz(3 Pack)
2K
▲ 0.0%vs. prior month
$67.4K
latest month
12-month trend
B00AVDOKHU
Rugby Clear Nicotine Patches - 14mg Transdermal System Patch - Smoking or Vaping Quitting Aid - Step 2-14 Count (1-Pack)
900
▼ 10.0%vs. prior month
$31.4K
latest month
12-month trend
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Trending Rugby Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0F3NNPZNH leads positive momentum with ▲ 100.0% MoM growth on 200 units, with B00P359GHA close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0F3NNPZNH
adidas Mens Entrada26 Shorts Soccer Cleats - Grey
Price
$10.49
Rating
4.2
Reviews
160
Latest month sales
B00P359GHA
Rugby Polacrilex 2mg Nicotine Gum, Uncoated Mint Flavor, 110 Count (2-Pack) | Sugar-Free Stop Smoking Aid, Helps Reduce Nicotine Cravings and Withdrawal Symptoms, 12-week Schedule
Price
$44.56
Rating
4.3
Reviews
536
Latest month sales
B00D6JQFWY
Gilbert Kiwi Pro Rugby Short
Unlock to view ASIN details and product titles
Price
$32.15
Rating
4.6
Reviews
2.7K
Latest month sales
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