Rmr Red Dot Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Rmr Red Dot sales on Amazon US totaled 16,200 units in July 2026 (▼ 17.2% vs. the prior month), generating an estimated $2,510,471 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.9% of unit volume and 47.1% of revenue, while a typical listing is priced at $184.50. The keyword itself pulled 19,200 Amazon queries over the same period (▲ 16.2% MoM).

Zooming out to the 12-month window ending July 2026, the rmr red dot Top 50 moved 184,100 units and $29,763,706 in cumulative sales — an average of 15,342 units and $2,480,309 per month. Monthly throughput topped out at 18,750 units in November 2025 and dipped to 8,900 in May 2026, leaving the latest reading 48.6% higher than August 2025.

184.1KTotal units sold · Last 12 months
$29.8MTotal revenue · Last 12 months
19.2K▲ 16.2% MoM
Monthly search volume
$184.50Avg. price · July 2026

Rmr Red Dot Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales10.9K
Revenue$2M

2025/09

Sales12.8K
Revenue$2.3M

2025/10

Sales14.3K
Revenue$2.4M

2025/11

Sales18.8K
Revenue$3M

2025/12

Sales18.6K
Revenue$2.8M

2026/01

Sales15.4K
Revenue$2.5M

2026/02

Sales14.7K
Revenue$2.4M

2026/03

Sales17.1K
Revenue$2.8M

2026/04

Sales17.9K
Revenue$2.8M

2026/05

Sales8.9K
Revenue$1.3M

2026/06

Sales18.6K
Revenue$2.9M
16.2K

2026/07

Sales16.2K
Revenue$2.5M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

16.2K

▼ 17.2% MoM

Monthly Revenue 2026/07

$2.5M

▼ 19.1% MoM

Top 10 Market Share 2026/07

54.9%

See the Top 10 ASINs driving 54.9% of sales

Rmr Red Dot Market Share & Sales Concentration on Amazon US — July 2026

The most-sold rmr red dot listing on Amazon US in July 2026 is ASIN B0GMH8XL3H (Brand: Osight), which sold 1,000 units at $219.99 apiece — equal to 6.2% of every unit tracked in this report.

The Top 10 ASINs account for 8,900 units and $1,183,049 in July 2026 — 54.9% of unit volume and 47.1% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Rmr Red Dot' on Amazon

July 2026
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54.9% Volume Share 8.9K units sold
47.1% Revenue Share $1.2M estimated
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Top 5 Volume Share breakdown

B0GMH8XL3H 6.2%
B00A36MKUO 6.2%
B0794Z2HL9 6.2%
B08G6NR7RR 6.2%
B0GL4N1SYV 6.2%
Others 69.1%
#1
Osight SE Enclosed Red/Green Dot, 2 & 32 MOA Multi-Reticle or 6 MOA Dot | RMSc Footprint, Side-Load Battery, Motion Sensor, Aspherical Lens, Compact Enclosed Design for Concealed Carry

B0GMH8XL3H

Osight SE Enclosed Red/Green Dot, 2 & 32 MOA Multi-Reticle or 6 MOA Dot | RMSc Footprint, Side-Load Battery, Motion Sensor, Aspherical Lens, Compact Enclosed Design for Concealed Carry

$219.99· 4.6·1.6K reviews
Monthly Sales

1K

▼ 66.7%

vs. prior month

Revenue

$220K

latest month

Monthly Trend

12-month trend

#2
CVLIFE 1X22X33 Red Green Dot Gun Sight Scope Reflex Sight with 20mm Rail

B00A36MKUO

CVLIFE 1X22X33 Red Green Dot Gun Sight Scope Reflex Sight with 20mm Rail

$20.99· 4.4·17.1K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$21.8K

latest month

Monthly Trend

12-month trend

#3
MidTen 2MOA Red Dot Sight 1x25mm Reflex Sight Waterproof & Shockproof & Fog-Proof Red Dot Scope with 1 inch Riser Mount

B0794Z2HL9

MidTen 2MOA Red Dot Sight 1x25mm Reflex Sight Waterproof & Shockproof & Fog-Proof Red Dot Scope with 1 inch Riser Mount

$29.99· 4.3·5.3K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$30K

latest month

Monthly Trend

12-month trend

#4
HOLOSUN 407C/507C-X2 Series, 2 MOA Dot, 32 MOA Circle Dot Options, 7075 Aluminum, Open, Solar, Shake Awake, RMR Footprint (Red, Green Reticle) (Black, Burnt Bronze)

B08G6NR7RR

HOLOSUN 407C/507C-X2 Series, 2 MOA Dot, 32 MOA Circle Dot Options, 7075 Aluminum, Open, Solar, Shake Awake, RMR Footprint (Red, Green Reticle) (Black, Burnt Bronze)

$185.99· 4.7·1.7K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$186K

latest month

Monthly Trend

12-month trend

#5
Vortex Triumph 2 MOA Red Dot Sight | Motion Activation With Auto-Shutoff, Multi-Height Mount System, NV Compatible - Unlimited, Unconditional Warranty

B0GL4N1SYV

Vortex Triumph 2 MOA Red Dot Sight | Motion Activation With Auto-Shutoff, Multi-Height Mount System, NV Compatible - Unlimited, Unconditional Warranty

$99.00· 4.6·198 reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$99K

latest month

Monthly Trend

12-month trend

#6
Triton Nautilus2 Micro Red Dot Sight for Pistol - RMSc 407K 507K Footprint - 3 MOA Red Dot Optic with Integrated Rear Sights - Shake Awake - 50000-Hour Battery

B0FXZ8JKFC

Triton Nautilus2 Micro Red Dot Sight for Pistol - RMSc 407K 507K Footprint - 3 MOA Red Dot Optic with Integrated Rear Sights - Shake Awake - 50000-Hour Battery

$72.99· 4.2·138 reviews
Monthly Sales

900

▲ 12.5%

vs. prior month

Revenue

$63.3K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Rmr Red Dot Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

HOLOSUN is the best-performing rmr red dot brand in July 2026, moving 2,500 units across 3 ASINs for 28.1% of Top 10 volume. Osight follows with 1,800 units (20.2%), ahead of Vortex on 1,700 units (19.1%).

With 6 brands splitting the Top 10 and 67.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $114.68 to $209.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

28.1%
20.2%
19.1%
32.6%
HOLOSUN
Osight
Vortex
Other brands
1

HOLOSUN

3 ASINs in Top 10

28.1%

Units

2.5K

Revenue

$498.6K

Avg. price

$200.99

  • HOLOSUN 407C/507C-X2 Series, 2 MOA Dot, 32 MOA Circle Dot Options, 7075 Aluminum, Open, Solar, Shake Awake, RMR Footprint (Red, Green Reticle) (Black, Burnt Bronze)

    B08G6NR7RR

    $185.99·4.7·1.7K revs

    HOLOSUN 407C/507C-X2 Series, 2 MOA Dot, 32 MOA Circle Dot Options, 7075 Aluminum, Open, Solar, Shake Awake, RMR Footprint (Red, Green Reticle) (Black, Burnt Bronze)

    Units sold1K
  • HOLOSUN 407C/507C-X2 Series, 2 MOA Dot, 32 MOA Circle Dot Options, 7075 Aluminum, Open, Solar, Shake Awake, RMR Footprint (Red, Green Reticle) (Black, Burnt Bronze)

    B08G6CGTTB

    $193.99·4.6·985 revs

    HOLOSUN 407C/507C-X2 Series, 2 MOA Dot, 32 MOA Circle Dot Options, 7075 Aluminum, Open, Solar, Shake Awake, RMR Footprint (Red, Green Reticle) (Black, Burnt Bronze)

    Units sold800
  • HOLOSUN 407K/507K Series, Dot or Multi-Reticle, Black/FDE/Black-Out/Brown | Aluminum, Shake Awake Technology, Open Reflex Sight

    B08G6FBB86

    $222.99·4.6·2.2K revs

    HOLOSUN 407K/507K Series, Dot or Multi-Reticle, Black/FDE/Black-Out/Brown | Aluminum, Shake Awake Technology, Open Reflex Sight

    Units sold700
2

Osight

2 ASINs in Top 10

20.2%

Units

1.8K

Revenue

$380K

Avg. price

$209.99

  • Osight SE Enclosed Red/Green Dot, 2 & 32 MOA Multi-Reticle or 6 MOA Dot | RMSc Footprint, Side-Load Battery, Motion Sensor, Aspherical Lens, Compact Enclosed Design for Concealed Carry

    B0GMH8XL3H

    $219.99·4.6·1.6K revs

    Osight SE Enclosed Red/Green Dot, 2 & 32 MOA Multi-Reticle or 6 MOA Dot | RMSc Footprint, Side-Load Battery, Motion Sensor, Aspherical Lens, Compact Enclosed Design for Concealed Carry

    Units sold1K
  • Osight SE Enclosed Red/Green Dot, 2 & 32 MOA Multi-Reticle or 6 MOA Dot | RMSc Footprint, Side-Load Battery, Motion Sensor, Aspherical Lens, Compact Enclosed Design for Concealed Carry

    B0F9W41DQ6

    $199.99·4.6·1.6K revs

    Osight SE Enclosed Red/Green Dot, 2 & 32 MOA Multi-Reticle or 6 MOA Dot | RMSc Footprint, Side-Load Battery, Motion Sensor, Aspherical Lens, Compact Enclosed Design for Concealed Carry

    Units sold800
3

Vortex

2 ASINs in Top 10

19.1%

Units

1.7K

Revenue

$189.4K

Avg. price

$114.68

  • Vortex Triumph 2 MOA Red Dot Sight | Motion Activation With Auto-Shutoff, Multi-Height Mount System, NV Compatible - Unlimited, Unconditional Warranty

    B0GL4N1SYV

    $99.00·4.6·198 revs

    Vortex Triumph 2 MOA Red Dot Sight | Motion Activation With Auto-Shutoff, Multi-Height Mount System, NV Compatible - Unlimited, Unconditional Warranty

    Units sold1K
  • Vortex Strikefire II Red Dot Sights | Multiple Reticle Options, NV Compatible, Waterproof, Shockproof, Fogproof - Unlimited, Unconditional Warranty

    B00HYRGXOY

    $130.36·4.7·4K revs

    Vortex Strikefire II Red Dot Sights | Multiple Reticle Options, NV Compatible, Waterproof, Shockproof, Fogproof - Unlimited, Unconditional Warranty

    Units sold700

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