Reusable Water Balloons Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Reusable Water Balloons sales on Amazon US totaled 87,300 units in July 2026 (▼ 35.5% vs. the prior month), generating an estimated $1,846,860 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 69.9% of unit volume and 70.6% of revenue, while a typical listing is priced at $19.74. The keyword itself pulled 103,803 Amazon queries over the same period (▼ 59.5% MoM).
Zooming out to the 12-month window ending July 2026, the reusable water balloons Top 50 moved 448,900 units and $9,148,583 in cumulative sales — an average of 37,408 units and $762,382 per month. Monthly throughput topped out at 135,250 units in June 2026 and dipped to 6,750 in December 2025, leaving the latest reading 108.9% higher than August 2025.
Reusable Water Balloons Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
87.3K
▼ 35.5% MoM
Monthly Revenue 2026/07
$1.8M
▼ 37.4% MoM
Top 10 Market Share 2026/07
69.9%
Reusable Water Balloons Market Share & Sales Concentration on Amazon US — July 2026
The most-sold reusable water balloons listing on Amazon US in July 2026 is ASIN B07XYQY7SV (Brand: Bunch O Balloons), which sold 10,000 units at $23.58 apiece — equal to 11.5% of every unit tracked in this report.
The Top 10 ASINs account for 61,000 units and $1,304,620 in July 2026 — 69.9% of unit volume and 70.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Reusable Water Balloons' on Amazon
July 2026









Is 69.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B07XYQY7SV
ZURU BUNCH O BALLOONS - 350 Rapid-Fill Crazy Color Water Balloons (10 Pack) Amazon Exclusive
10K
▲ 150.0%vs. prior month
$249K
latest month
12-month trend

B0BRZXJFHM
12Pcs Reusable Water Balloons, Pool Beach water Toys for Boys and Girls, Outdoor Summer Toys for Kids Ages 3-12
10K
▼ 50.0%vs. prior month
$257.2K
latest month
12-month trend

B0B44PDCLC
Bunch O Balloons Tropical Party (6 Pack) by ZURU, 200+ Rapid-Filling Self-Sealing Tropical Colored Water Balloons for Outdoor Family, Friends, Children Summer Fun (6 Pack)
10K
▼ 66.7%vs. prior month
$155.4K
latest month
12-month trend

B0BR7TS7P6
Reusable Water Balloons 12PCS - Summer Water Toys for Pool Beach & Outdoor, Self-Sealing Refillable Water Bombs for Kids Ages 3-14, Magnetic Splash Balls for Kids Fun Games & Activities
9K
▲ 28.6%vs. prior month
$227.9K
latest month
12-month trend

B086X6KLBG
Chamvis Balloon Arch Kit, 9FT Height & 10FT Width Adjustable Balloon Arch Stand Frame Garland Stand: Wedding Baby Shower Birthday Photo Backdrop
6K
▼ 14.3%vs. prior month
$119.4K
latest month
12-month trend

B08CVRCFX3
Bunch O Balloons Crazy Color by ZURU, 200+ Rapid-Filling Self-Sealing Water Balloons for Outdoor Family, Friends, Children Summer Fun, Amazon Exclusive (6 Pack)
4K
▼ 20.0%vs. prior month
$72K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Reusable Water Balloons Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Bunch O Balloons is the best-performing reusable water balloons brand in July 2026, moving 27,000 units across 4 ASINs for 44.3% of Top 10 volume. Smirodi follows with 10,000 units (16.4%), ahead of KOKODI on 9,000 units (14.8%).
With 7 brands splitting the Top 10 and 75.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $19.99 to $21.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Bunch O Balloons
4 ASINs in Top 10
44.3%
Units
27K
Revenue
$549.6K
Avg. price
$20.92

B07XYQY7SV
$23.58·★4.6·19.6K revsZURU BUNCH O BALLOONS - 350 Rapid-Fill Crazy Color Water Balloons (10 Pack) Amazon Exclusive
Units sold10K
B0B44PDCLC
$17.99·★4.6·2.4K revsBunch O Balloons Tropical Party (6 Pack) by ZURU, 200+ Rapid-Filling Self-Sealing Tropical Colored Water Balloons for Outdoor Family, Friends, Children Summer Fun (6 Pack)
Units sold10K
B08CVRCFX3
$17.99·★4.6·6.3K revsBunch O Balloons Crazy Color by ZURU, 200+ Rapid-Filling Self-Sealing Water Balloons for Outdoor Family, Friends, Children Summer Fun, Amazon Exclusive (6 Pack)
Units sold4K
B07GW2QQWN
$24.14·★4.6·19.6K revsOriginal Bunch O Balloons Multi-Colored 330+ Rapid-Filling Self-Sealing Water Balloons (Amazon Exclusive 10 Pack) by ZURU Water Balloon for the Whole Family, Kids, Teens, Adults
Units sold3K
Smirodi
1 ASIN in Top 10
16.4%
Units
10K
Revenue
$257.2K
Avg. price
$21.99

B0BRZXJFHM
$21.99·★4.7·3.4K revs12Pcs Reusable Water Balloons, Pool Beach water Toys for Boys and Girls, Outdoor Summer Toys for Kids Ages 3-12
Units sold10K
KOKODI
1 ASIN in Top 10
14.8%
Units
9K
Revenue
$227.9K
Avg. price
$19.99

B0BR7TS7P6
$19.99·★4.7·1.9K revsReusable Water Balloons 12PCS - Summer Water Toys for Pool Beach & Outdoor, Self-Sealing Refillable Water Bombs for Kids Ages 3-14, Magnetic Splash Balls for Kids Fun Games & Activities
Units sold9K
Trending Reusable Water Balloons Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0GTQ1ZDD1 booked 4K units at $15.29, with ▲ 300.0% MoM change. On the growth side, B0BZ8JLX6Q leads positive momentum with ▲ 400.0% MoM growth on 500 units, with B07XYQY7SV close behind at ▲ 150.0% MoM on 10K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0GTQ1ZDD1
Reusable Water Balloons,12 Pcs Magnetic Splash Refillable Balls,Summer Water Toys for Kids Pool Beach & Outdoor (12pcs)
Price
$15.29
Rating
4.8
Reviews
121
Latest month sales

B0BZ8JLX6Q
Reusable Water Balloons 18Pcs - Quick Fill Water Balls Toys For Toddler Age 4-8 - Refillable Magnetic Self-Sealing Water Splash Bomb For Summer Party Pool Outdoor Beach Toys for kids Age 8-12
Price
$28.14
Rating
4.6
Reviews
117
Latest month sales

B07XYQY7SV
ZURU BUNCH O BALLOONS - 350 Rapid-Fill Crazy Color Water Balloons (10 Pack) Amazon Exclusive
Unlock to view ASIN details and product titles
Price
$23.58
Rating
4.6
Reviews
19.6K
Latest month sales
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